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Mobile Legends: Bang Bang engagement report

@MobileLegendsOL - 1.5M followers on X

Measured over 55 original posts from a 30-day window, last computed on August 23, 2026.

Engagement

Middle of its size range
Per follower
0.005%
of 1.5M followers
Per impression
0.315%
21K views on a typical post
Reach
1.47%
of its followers see a post
Typical post
67
interactions (median)
Saved
0.014%
3 bookmarks on a typical post
Posting rate
1.83/day
active 53% of days
Peak time
04:00 UTC
Friday

A typical post picks up 67 interactions against 1.5M followers, an engagement rate of 0.005%. Measured over 55 original posts, its engagement rate beats 27% of 1,003 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 21K times each, and 0.315% of those impressions turn into an interaction. That is about 1.47% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.8 posts a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 04:00 UTC, and Friday is the busiest day of the week. Of the 55 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 361 interactions, about 5.4x its own typical post. Recurring topics include #mobilelegendsbangbang, #mlbbnewskin, #mlbbrankparty.

Measured over 55 original posts from a 30-day window, last computed on August 23, 2026. Recurring tags: #mobilelegendsbangbang, #mlbbnewskin, #mlbbrankparty.

Compared with accounts its own size

Mobile Legends: Bang Bang's engagement rate beats 27% of the tracked X accounts closest to it in follower count (1,003 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 25% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.005%, Mobile Legends: Bang Bang sits above the 10th percentile of the 9,981 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.007%.

p100.001%
p250.007%
p50 (median)0.047%
p750.325%
p902.60%
p99357.9%
Engagement rate as a share of followers, across the 9,981 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 447,404 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.001%
25th percentile0.007%
50th percentile0.047%
75th percentile0.325%
90th percentile2.60%
99th percentile357.9%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 04:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 04:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 96%Busiest hour: 04:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC0%15K
01:00 UTC+4%15K
02:00 UTC-1%14K
03:00 UTC-2%15K
04:00 UTC-5%12K
05:00 UTC-5%12K
06:00 UTC-7%13K
07:00 UTC-6%14K
08:00 UTC-7%17K
09:00 UTC-2%19K
10:00 UTC-2%20K
11:00 UTC-2%22K
12:00 UTC-1%24K
13:00 UTC+1%27K
14:00 UTC-2%29K
15:00 UTC-1%30K
16:00 UTC-1%30K
17:00 UTC-1%28K
18:00 UTC+1%25K
19:00 UTC0%24K
20:00 UTC0%22K
21:00 UTC+1%19K
22:00 UTC+1%17K
23:00 UTC+1%15K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 96%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+8%59K
Monday+8%72K
Tuesday+1%94K
Wednesday-4%78K
Thursday-3%71K
Friday-5%73K
Saturday+2%64K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+79%+73% to +85%5.8K
Outbound link4% of posts-49%-50% to -47%6.1K
Typical length-+13%+10% to +15%6.4K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 79% above the same accounts' other posts.
  • 4% of its posts carry a link off X. Across the catalog, posts with an outbound link run 49% below the same accounts' other posts.
  • Its average post runs 349 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 13% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 17, 20265.4x their median

    The second Titans-themed mecha suit skin, Argus "Raiden Maru", is coming soon. A perfect fusion of a hardcore mecha design and samurai culture. Available in the September Exquisite Collection event on 09/01. See you there! #MLBB #MLBBMechskins #MLBBExquisiteCollection https://t.co/oEZzLLLlWk

    3092322751K viewsView on X
  • Aug 10, 20265.3x their median

    🐾Happy Cat Day!🐈️ MGL Creators @ kxsataru @ somchaii007 @ x_wheetah @ namgallery_17 @ lococo20220304 @ yaelchyroque @ lisaarkhe @ jenyumiru_ @ mohitcreates @ rinitod #MobileLegendsBangBang #mlbbmgl #mlbbfanart #mglfanart https://t.co/DcSJmyHOj7

    315343432K viewsView on X
  • Aug 23, 20264.9x their median

    Nana "Stardust Dreamer" launches on 09/04! Get this adorable cutie for FREE! #MLBB10TH #ALLINMLBB #MLBB10thAnniversaryEvent #MLBBNewSkin #MobileLegendsBangBang https://t.co/6LltIwb7Pn

    2793221215K viewsView on X
  • Aug 10, 20263.9x their median

    [New Season Synergy Preview] ✨ The magic rift opens once more, and this time... 🃏 With the power of idols, boundless Synergy combinations and limitless strategies—a new dimension awaits! 💥 Coming Soon! New Season launches on 08/12 🌟 Follow us to unlock the latest and most comprehensive Synergy guides and lineup recommendations! #MCGG #MCGGCampus #MCGGS7 #S7ChronoEchoes

    236951043K viewsView on X
  • Aug 20, 20263.8x their median

    She travels through the universe, using iridescent energy to awaken every star. She's the heart and soul of the team—confident, determined, and full of energy. She's here! This brand-new 10th Anniversary exclusive skin officially launches on 10/09! Come and light up the 10th Anniversary with her! #MLBB10TH #ALLINMLBB #MLBB10thAnniversaryEvent #MLBBFREESKIN #MLBBNEWSKIN #MobileLegendsBangBang

    227217223K viewsView on X
  • Aug 18, 20263.3x their median

    She's innocent and curious, romantic and sensitive. She loves those little planets the most, painting life and color across every newly discovered universe. She's the team's cutest little mascot. She's here! This brand-new 10th Anniversary exclusive skin officially launches on 09/04! Join us in welcoming this little cutie to celebrate the 10th Anniversary! #MLBB10TH #ALLINMLBB #MLBB10thAnniversaryEvent #MLBBFREESKIN #MLBBNEWSKIN #MobileLegendsBangBang

    1882211226K viewsView on X
  • Aug 22, 20262.6x their median

    @ the one who'd be by your side in any world. ❤️ #MLBBS42 #MLBB10TH #S42RevampedHeroes #MobileLegendsBangBang https://t.co/kjWKFxRNNL

    1108233627K viewsView on X
  • Aug 14, 20262.5x their median

    The MLBB Rank Party is now live! From 08/14 to 09/03, join the [Free New Kadita Skin] event and complete tasks to exchange for the new Elite skin, Kadita "Anthem of Tides"! Hurry and log in to the game to claim your FREE skin! Rank Up Time! #MLBBRankParty #MobileLegendsBangBang #MLBBFreeSkin #MLBBNewSkin

    148113319K viewsView on X
  • Aug 21, 20262.4x their median

    The 10th Anniversary begins on 09/04! Tons of exciting events are coming your way! Get ready for new exclusive skins, massive exclusive items, and brand-new gameplay to explore! The 10th Anniversary Follow event runs from 08/21 to 09/03. Join in and follow the event now! #MLBB10TH #ALLINMLBB #MLBB10thAnniversaryEvent #MLBBNewSkin #MobileLegendsBangBang

    139137020K viewsView on X
  • Aug 7, 20262.2x their median

    When his allies are surrounded, he spreads his wings and takes flight, dashing through walls and soaring freely across the map! Then, he casts his lightning lasso, trapping enemies within its bounds and leaving them nowhere to run! The Revamped Kaja wallpapers are now available. Bring his protection to your screen! #MobileLegendsBangBang #MLBBKAJA #MLBBREVAMPEDHERO #MLBBS41

    13762130K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#mobilelegendsbangbang#mlbbnewskin#mlbbrankparty#mlbb10th#mlbbchaosclash

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 67 interactions against 1.5M followers, an engagement rate of 0.005%. Measured over 55 original posts, its engagement rate beats 27% of 1,003 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 21K times each, and 0.315% of those impressions turn into an interaction. That is about 1.47% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.8 posts a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 04:00 UTC, and Friday is the busiest day of the week. Of the 55 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 361 interactions, about 5.4x its own typical post. Recurring topics include #mobilelegendsbangbang, #mlbbnewskin, #mlbbrankparty.

What is Mobile Legends: Bang Bang's engagement rate on X?
Mobile Legends: Bang Bang (@MobileLegendsOL) has an engagement rate of 0.005%, based on the median interactions across 55 original posts from the last 30 days against 1,450,467 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.005%, Mobile Legends: Bang Bang sits above the 10th percentile of the 9,981 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @MobileLegendsOL have real engagement?
Its engagement rate beats 27% of the tracked X accounts closest to it in follower count (1,003 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @MobileLegendsOL post?
Most posts go out around 04:00 UTC, and Friday is its busiest day, at roughly 1.83 posts per day across the measured window.

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