Mobile Legends: Bang Bang engagement report
@MobileLegendsOL - 1.4M followers on X
Measured over 185 original posts from a 30-day window, last computed on October 7, 2026.
Engagement
A typical post picks up 80 interactions against 1.4M followers, an engagement rate of 0.005%. Measured over 185 original posts, its engagement rate beats 28% of 15,519 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 17K times each, and 0.475% of those impressions turn into an interaction. That is about 1.16% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 6.2 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 04:00 UTC, and Tuesday is the busiest day of the week. Of the 185 posts sampled, 100% carry an image or video and 6% link out. The account's strongest tracked post pulled 1.6K interactions, about 20x its own typical post. Recurring topics include #mobilelegendsbangbang, #mlbb10th, #mlbbs42.
Measured over 185 original posts from a 30-day window, last computed on October 7, 2026. Recurring tags: #mobilelegendsbangbang, #mlbb10th, #mlbbs42.
Compared with accounts its own size
Mobile Legends: Bang Bang's engagement rate beats 28% of the tracked X accounts closest to it in follower count (15,519 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 31% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.005%, Mobile Legends: Bang Bang sits above the 10th percentile of the 156,027 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.022%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.003% |
| 25th percentile | 0.022% |
| 50th percentile | 0.127% |
| 75th percentile | 0.604% |
| 90th percentile | 2.32% |
| 99th percentile | 83.1% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 04:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 6% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 6% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 360 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 19, 202620x their median
Happy 10th Anniversary, Mobile Legends: Bang Bang! 🥳🎂 It's been an amazing decade with all of you in the Land of Dawn! Let's celebrate and have fun together! 🎊 MGL Creators @ nryo_c @ lococo20220304 @ xborg_random @ hickencoon @ somchaii007 @ jenyumiru_ @ netachu_ @ falguni_shikder @ kitemo_chan @ asahinachan @ x_wheetah #MLBB10TH #ALLINMLBB #MobileLegendsBangBang #mlbbmgl #mlbbfanart
- Sep 16, 202616x their median
Ten years together: every hero in the Land of Dawn has fought alongside us countless times, becoming irreplaceable memories of our youth. Ten years is a long time, long enough to write countless stories. But ten years is also short, because as long as you're still here, our journey aiming for the stars is far from over. This film is dedicated to every player who loves MLBB. It's because of you that MLBB is what it is today. Join us as we create many more decades to come! #MLBBS42 #MLBBStarwardDecade #MLBB10TH #MobileLegendsBangBang
- Aug 29, 202616x their median
A Decade of Chasing Stars - A Portrait of All Heroes in the Land of Dawn #MLBBS42 #MLBBStarwardDecade #MLBB10TH #MobileLegendsBangBang https://t.co/mjLnIhhROj
- Sep 23, 202612x their median
Backstage raid! The Room Check Challenge is officially underway! See what the heroes are really like during rehearsal! What precious footage did head director Marcel manage to capture? #MLBBS42 #MLBBStarwardDecade #MLBB10TH #MobileLegendsBangBang https://t.co/NVH7S5XmTe
- Sep 29, 202612x their median
A pawn was never meant to choose. Created, controlled, and cast aside, Selena still crossed the entire chessboard on her own terms. She serves no world, and bows to no creator. Behind this gambit lies a single truth: to reclaim the freedom that is hers. #MobileLegendsBangBang #MLBBTheAspirants #MLBBNewSkin #Selena
- Sep 3, 202611x their median
Today, it's my turn to visit your world. 🤳😋 #MLBBS42 #MLBB10TH #S42RevampedHeroes #MobileLegendsBangBang https://t.co/jY1xcE5MTb
- Sep 28, 20269.1x their median
What's Selena up to in class? #MobileLegendsBangBang #MLBBTheAspirants https://t.co/YkgmrxfcTS
- Sep 26, 20268.9x their median
The brightest stars are all here! Let's shine together for our 10th anniversary! #MLBBS42 #MLBBStarwardDecade #MLBB10TH #MobileLegendsBangBang https://t.co/SlLdwbv2wP
- Sep 5, 20268.2x their median
The 10th Anniversary Hero-themed Cinematic Trailer "Rise, Heroes! Shape the World!" is now live. Have you ever had one of those moments—when life brought you to your knees and you wondered if you'd ever rise again? Heroic legends unfold in every corner of the world, day after day. Some gather strength from their lows. Some live for the waves, defending the deep. And some seek order from chaos. Different cultures, different languages, but hearts that beat as one. A true hero is someone who chooses to keep moving forward after falling. A wild west cowboy, an ocean goddess, a soccer star, a fiery boxer... Every match is a hero's story, written by you. This world of heroes is built by countless individuals. You are the heroes who shape this world. The 10th Anniversary Revamped Heroes launch on 09/16. Every story marks the start of an even greater legend. Onward to the next ten years, side by side. The next legend is ours to write. #MLBBS42 #MLBB10TH #MLBBStarwardDecade #S42RevampedHeroes #MobileLegendsBangBang
- Sep 27, 20268.1x their median
Pick your girl! #MobileLegendsBangBang #MLBBTheAspirants https://t.co/2sBX8UJrPF
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 80 interactions against 1.4M followers, an engagement rate of 0.005%. Measured over 185 original posts, its engagement rate beats 28% of 15,519 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 17K times each, and 0.475% of those impressions turn into an interaction. That is about 1.16% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 6.2 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 04:00 UTC, and Tuesday is the busiest day of the week. Of the 185 posts sampled, 100% carry an image or video and 6% link out. The account's strongest tracked post pulled 1.6K interactions, about 20x its own typical post. Recurring topics include #mobilelegendsbangbang, #mlbb10th, #mlbbs42.
- What is Mobile Legends: Bang Bang's engagement rate on X?
- Mobile Legends: Bang Bang (@MobileLegendsOL) has an engagement rate of 0.005%, based on the median interactions across 185 original posts from the last 30 days against 1,449,574 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.005%, Mobile Legends: Bang Bang sits above the 10th percentile of the 156,027 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @MobileLegendsOL have real engagement?
- Its engagement rate beats 28% of the tracked X accounts closest to it in follower count (15,519 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @MobileLegendsOL post?
- Most posts go out around 04:00 UTC, and Tuesday is its busiest day, at roughly 6.17 posts per day across the measured window.