MAMA AWARDS engagement report
@MnetMAMA - 2.7M followers on X
Measured over 7 original posts from a 30-day window, last computed on September 1, 2026.
Engagement
Early reading. We have captured 7 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 5.6K interactions against 2.7M followers, an engagement rate of 0.209%. Posts are seen about 263K times each, and 2.12% of those impressions turn into an interaction. That is about 9.82% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.3 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 03:00 UTC, and Thursday is the busiest day of the week. Of the 7 posts sampled, 100% carry an image or video and 71% link out. The account's strongest tracked post pulled 99K interactions, about 18x its own typical post. Recurring topics include #2026mama, #2026mamaawards, #mamaawards. Only 7 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 7 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #2026mama, #2026mamaawards, #mamaawards.
Where this sits in the catalog
At 0.209%, MAMA AWARDS sits above the 50th percentile of the 36,261 accounts in this comparison. That places it in the above the median band, which runs 0.08% to 0.431%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.431% |
| 90th percentile | 2.10% |
| 99th percentile | 160.7% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 03:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 50K |
| 01:00 UTC | -2% | 51K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 51K |
| 08:00 UTC | -4% | 60K |
| 09:00 UTC | -3% | 69K |
| 10:00 UTC | -2% | 71K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 93K |
| 14:00 UTC | -3% | 96K |
| 15:00 UTC | -2% | 100K |
| 16:00 UTC | -3% | 97K |
| 17:00 UTC | -2% | 90K |
| 18:00 UTC | -1% | 84K |
| 19:00 UTC | -2% | 79K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -2% | 57K |
| 23:00 UTC | -2% | 51K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 229K |
| Monday | 0% | 284K |
| Tuesday | -2% | 273K |
| Wednesday | -1% | 250K |
| Thursday | -2% | 243K |
| Friday | -3% | 251K |
| Saturday | +3% | 226K |
Best tweets
- Mar 30, 202618x their median
World's No.1 K-POP Awards 2026 MAMA AWARDS == 2026.11.20-21 (KST) KYOCERA DOME OSAKA & Mnet Plus #2026MAMA #MAMAAWARDS #2026MAMAAWARDS https://t.co/sQzXuU8abp
- Dec 31, 20257.9x their median
[#2025MAMA] JOURNEY TO VISA FANS' CHOICE OF THE YEAR #ENHYPEN ๐ Every step, remembered. ์ค๋์ด ์๊ธฐ๊น์ง, ํจ๊ป ์์์จ ENHYPEN์ ๊ธฐ๋ก๋ค 2021 WORLD WIDE FANS' CHOICE TOP 10 2021 BEST NEW MALE ARTIST 2022 WORLDWIDE FANS' CHOICE 2023 WORLDWIDE FANS' CHOICE 2024 FANS' CHOICE MALE TOP 10 2025 TELASA FAVORITE GLOBAL ARTIST 2025 FANS' CHOICE MALE TOP 10 2025 VISA FANS CHOICE OF THE YEAR HEAR MY ROAR, UH-HEUNG 2025 MAMA AWARDS #MAMAAWARDS #2025MAMAAWARDS
- Dec 31, 20257.3x their median
[#2025MAMA] JOURNEY TO VISA ALBUM OF THE YEAR #StrayKids ๐ Every step, remembered. ์ค๋์ด ์๊ธฐ๊น์ง, ํจ๊ป ์์์จ Stray Kids์ ๊ธฐ๋ก๋ค 2018 BEST NEW MALE ARTIST 2021 WORLDWIDE FANS' CHOICE TOP 10 2022 WORLDWIDE FANS' CHOICE 2022 YOGIBO CHILL ARTIST 2022 THE MOST POPULAR GROUP 2023 WORLDWIDE FANS' CHOICE 2024 FANS' CHOICE MALE TOP 10 2025 FANS' CHOICE MALE TOP 10 2025 VISA ALBUM OF THE YEAR HEAR MY ROAR, UH-HEUNG 2025 MAMA AWARDS #MAMAAWARDS #2025MAMAAWARDS
- Dec 19, 20255.9x their median
[#2025MAMA] The K-POP CHAMPION ๐ท ๐๏ธStray Kids HEAR MY ROAR, UH-HEUNG 2025 MAMA AWARDS #MAMAAWARDS #2025MAMAAWARDS https://t.co/wnJJz3GChw
- Dec 19, 20255.5x their median
[#2025MAMA] The K-POP CHAMPION ๐ท ๐๏ธStray Kids HEAR MY ROAR, UH-HEUNG 2025 MAMA AWARDS #MAMAAWARDS #2025MAMAAWARDS https://t.co/jzxrU2oo2H
- Aug 21, 20265.3x their median
๐๐ก๐๐ญ ๐ฆ๐จ๐ฏ๐๐ฌ ๐ฎ๐ฌ? World's No.1 K-POP Awards 2026 MAMA AWARDS == 2026.11.20-21 (KST) KYOCERA DOME OSAKA & Mnet Plus #2026MAMA #MAMAAWARDS #2026MAMAAWARDS https://t.co/NZ0ZZRKhu3
- Dec 19, 20254.7x their median
[#2025MAMA] MADE BY CORTIS๐ท ๐๏ธCORTIS HEAR MY ROAR, UH-HEUNG 2025 MAMA AWARDS #MAMAAWARDS #2025MAMAAWARDS https://t.co/vxzxhv729M
- Dec 19, 2025
[#2025MAMA] Crimson Broken ๐ท ๐๏ธENHYPEN (์ํ์ดํ) HEAR MY ROAR, UH-HEUNG 2025 MAMA AWARDS #MAMAAWARDS #2025MAMAAWARDS https://t.co/ZeIAe9ZYQ2
- Dec 19, 2025
[#2025MAMA] Crimson Broken ๐ท ๐๏ธENHYPEN (์ํ์ดํ) HEAR MY ROAR, UH-HEUNG 2025 MAMA AWARDS #MAMAAWARDS #2025MAMAAWARDS https://t.co/KnHtdZoROZ
- Dec 19, 20253.1x their median
[#2025MAMA] The Last Stranger ๐ท ๐๏ธTOMORROW X TOGETHER (ํฌ๋ชจ๋ก์ฐ๋ฐ์ดํฌ๊ฒ๋) HEAR MY ROAR, UH-HEUNG 2025 MAMA AWARDS #MAMAAWARDS #2025MAMAAWARDS https://t.co/BXB7UsEydD
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 5.6K interactions against 2.7M followers, an engagement rate of 0.209%. Posts are seen about 263K times each, and 2.12% of those impressions turn into an interaction. That is about 9.82% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.3 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 03:00 UTC, and Thursday is the busiest day of the week. Of the 7 posts sampled, 100% carry an image or video and 71% link out. The account's strongest tracked post pulled 99K interactions, about 18x its own typical post. Recurring topics include #2026mama, #2026mamaawards, #mamaawards. Only 7 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is MAMA AWARDS's engagement rate on X?
- MAMA AWARDS (@MnetMAMA) has an engagement rate of 0.209%, based on the median interactions across 7 original posts from the last 30 days against 2,677,055 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.209%, MAMA AWARDS sits above the 50th percentile of the 36,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @MnetMAMA have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @MnetMAMA post?
- Most posts go out around 03:00 UTC, and Thursday is its busiest day, at roughly 0.3 posts per day across the measured window.