Mixmag engagement report
@Mixmag - 477K followers on X
Measured over 55 original posts from a 30-day window, last computed on August 28, 2026.
Engagement
A typical post picks up 13 interactions against 477K followers, an engagement rate of 0.003%. Measured over 55 original posts, its engagement rate beats 16% of 3,899 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 10K times each, and 0.126% of those impressions turn into an interaction. That is about 2.16% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 11:00 UTC, and Wednesday is the busiest day of the week. Of the 55 posts sampled, 7% carry an image or video, 5% are part of a thread and 98% link out. The account's strongest tracked post pulled 350 interactions, about 27x its own typical post.
Measured over 55 original posts from a 30-day window, last computed on August 28, 2026.
Compared with accounts its own size
Mixmag's engagement rate beats 16% of the tracked X accounts closest to it in follower count (3,899 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 9% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.003%, Mixmag sits above the 10th percentile of the 37,701 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.081% |
| 75th percentile | 0.439% |
| 90th percentile | 2.10% |
| 99th percentile | 156.3% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 11:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 53K |
| 01:00 UTC | -2% | 53K |
| 02:00 UTC | -3% | 52K |
| 03:00 UTC | -4% | 55K |
| 04:00 UTC | -6% | 44K |
| 05:00 UTC | -4% | 43K |
| 06:00 UTC | -4% | 50K |
| 07:00 UTC | -5% | 54K |
| 08:00 UTC | -4% | 63K |
| 09:00 UTC | -3% | 72K |
| 10:00 UTC | -2% | 75K |
| 11:00 UTC | -3% | 81K |
| 12:00 UTC | -2% | 90K |
| 13:00 UTC | -2% | 98K |
| 14:00 UTC | -3% | 101K |
| 15:00 UTC | -2% | 105K |
| 16:00 UTC | -4% | 102K |
| 17:00 UTC | -3% | 95K |
| 18:00 UTC | -1% | 88K |
| 19:00 UTC | -2% | 83K |
| 20:00 UTC | -1% | 77K |
| 21:00 UTC | -1% | 69K |
| 22:00 UTC | -2% | 60K |
| 23:00 UTC | -2% | 53K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 238K |
| Monday | 0% | 302K |
| Tuesday | -3% | 302K |
| Wednesday | -1% | 257K |
| Thursday | -2% | 250K |
| Friday | -3% | 259K |
| Saturday | +3% | 233K |
Best tweets
- Aug 6, 202627x their median
Daft Punk's Thomas Bangalter say he's "not interested" in AI Full story: https://t.co/iSrWHeb8Ng
- Aug 27, 202625x their median
SoundCloud is introducing a new feature allowing artists to sell their music directly to fans, with zero commission taken by the platform https://t.co/Rusg2R63Go
- Aug 17, 202612x their median
Beatport has banned tracks made entirely or mostly using AI from its platform https://t.co/mkZGAtmMD1
- Aug 25, 20266.0x their median
AI-generated tracks have been prohibited from entering Australia's official music charts https://t.co/GAoVmncHFD
- Aug 10, 20265.1x their median
10 essential William Orbit productions 🖤 Listen: https://t.co/smpG54xOvp
- Aug 12, 20264.0x their median
The Mix 119: Bok Bok @bok_bok shares a mix of 100% their own productions, showcasing a new sound the London-based artist has been cultivating Check it: https://t.co/ddTdCJL4Nh https://t.co/yfP03hVvfF
- Aug 4, 20263.9x their median
Good knowledge on last night's University Challenge @amolrajan. It was definitely not jungle. https://t.co/12mGELBw2I
- Aug 19, 20262.8x their median
A woman who was found dead on the site of Houghton Festival in Norfolk earlier this month has been named as beloved Ibiza DJ Santanna Oush https://t.co/bcPmB9HJyH
- Aug 11, 20262.8x their median
The Best DJ Mixes of the Year 2026 so far 🎧 https://t.co/KzXjp9WDGN
- Aug 25, 20262.5x their median
Cheshire Police have dug up a cache of drugs buried at the site of Creamfields Festival, which is set to take place this August Bank Holiday Weekend https://t.co/wBUFc1Qwwu
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 13 interactions against 477K followers, an engagement rate of 0.003%. Measured over 55 original posts, its engagement rate beats 16% of 3,899 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 10K times each, and 0.126% of those impressions turn into an interaction. That is about 2.16% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 11:00 UTC, and Wednesday is the busiest day of the week. Of the 55 posts sampled, 7% carry an image or video, 5% are part of a thread and 98% link out. The account's strongest tracked post pulled 350 interactions, about 27x its own typical post.
- What is Mixmag's engagement rate on X?
- Mixmag (@Mixmag) has an engagement rate of 0.003%, based on the median interactions across 55 original posts from the last 30 days against 476,802 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.003%, Mixmag sits above the 10th percentile of the 37,701 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @Mixmag have real engagement?
- Its engagement rate beats 16% of the tracked X accounts closest to it in follower count (3,899 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @Mixmag post?
- Most posts go out around 11:00 UTC, and Wednesday is its busiest day, at roughly 2 posts per day across the measured window.