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Ministerio de Educación engagement report

@Mineduc - 509K followers on X

Measured over 11 original posts from a 30-day window, last computed on October 19, 2026.

Engagement

Bottom quarter for its size
Per follower
0.004%
of 509K followers
Per impression
0.178%
11K views on a typical post
Reach
2.20%
of its followers see a post
Typical post
20
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
0.4/day
active 37% of days
Peak time
00:00 UTC
Tuesday

A typical post picks up 20 interactions against 509K followers, an engagement rate of 0.004%. Measured over 11 original posts, its engagement rate beats 23% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 11K times each, and 0.178% of those impressions turn into an interaction. That is about 2.20% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.4 posts a day over the last 30 days, though only 37% of days saw any activity at all. Most posts go out around 00:00 UTC, and Tuesday is the busiest day of the week. Of the 11 posts sampled, 100% carry an image or video and 9% link out. The account's strongest tracked post pulled 499 interactions, about 25x its own typical post.

Measured over 11 original posts from a 30-day window, last computed on October 19, 2026.

Compared with accounts its own size

Ministerio de Educación's engagement rate beats 23% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 13% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.004%, Ministerio de Educación sits above the 10th percentile of the 205,475 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,475 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,893 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 00:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 00:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 00:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link9% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 9% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 269 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 19, 202625x their median

    Para resguardar a las comunidades educativas ante los efectos del sistema frontal, se informa suspensión de clases en la Provincia del Huasco, Región de Coquimbo y Valparaíso para el lunes 20 de julio. https://t.co/S9kNv9G2OH

    221199681158K viewsView on X
  • Oct 19, 202624x their median

    Suspensión de clases para el martes 20 de octubre. 📍 Comunas: • San José de Maipo • Puente Alto • Pirque • La Florida • Peñalolén • La Reina • Las Condes • Lo Barnechea • Vitacura • Colina https://t.co/1GuTe9eedH

    220149684336K viewsView on X
  • Jul 21, 202620x their median

    ⚠️ Debido a las condiciones provocadas por el sistema frontal y con el propósito de resguardar a las comunidades educativas, se suspenden las clases en las siguientes zonas: https://t.co/8N3ISDDOna

    1731121159336K viewsView on X
  • Jul 20, 202620x their median

    Se informa que el lunes 20 de julio se suspenden las clases en la Provincia de Copiapó (comunas de Copiapó, Caldera y Tierra Amarilla) en la Región de Atacama. Se aplica esta medida en San José de Maipo, en la Región Metropolitana. El resto de las comunas tendrá clases normales. https://t.co/Y5CO735ndh

    1231131615124K viewsView on X
  • Jul 27, 202612x their median

    🔴 Mañana lunes 27 de julio se suspenden las clases en toda la región del Ñuble. https://t.co/nDQDEABiI5

    10910027482K viewsView on X
  • Jul 22, 202612x their median

    ⚠️ Se informa que por los efectos del sistema frontal y con el propósito de resguardar a las comunidades educativas, se suspenden las clases el miércoles 22 de julio en las siguientes comunas y regiones: https://t.co/VGDM2vJddZ

    1049131732K viewsView on X
  • Jul 9, 202623x their median

    Hoy izamos nuestra bandera por el Chile y la educación que queremos. #DíaDeLaBandera 🇨🇱 https://t.co/kBVU2YyG97

    15665415.3K viewsView on X
  • Jun 23, 202622x their median

    ¡Por un sistema más justo y con reconocimiento al mérito! El proyecto de ley que reforma el Sistema de Admisión Escolar (SAE) pretende devolver a las familias la posibilidad de elegir la educación de sus hijos. *Proyecto sujeto a la aprobación del Congreso Nacional. https://t.co/q8GirowJft

    129552499.8K viewsView on X
  • Jul 14, 20269.9x their median

    Como medida preventiva ante el sistema frontal que afectará a gran parte del país, se suspenden las clases este miércoles 15 en las regiones de Ñuble y Biobío, y el viernes 17 en las regiones de Coquimbo, Valparaíso, O’Higgins, Maule y Metropolitana. https://t.co/41WSZPfvlF

    91929622K viewsView on X
  • Aug 2, 20267.5x their median

    Por efectos del sistema frontal, se suspenden las clases para mañana lunes 3 de agosto en las siguientes regiones: •Región de Maule, en las comunas de Constitución y Molina. https://t.co/4j1ylWZdvo

    7365102125K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 20 interactions against 509K followers, an engagement rate of 0.004%. Measured over 11 original posts, its engagement rate beats 23% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 11K times each, and 0.178% of those impressions turn into an interaction. That is about 2.20% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.4 posts a day over the last 30 days, though only 37% of days saw any activity at all. Most posts go out around 00:00 UTC, and Tuesday is the busiest day of the week. Of the 11 posts sampled, 100% carry an image or video and 9% link out. The account's strongest tracked post pulled 499 interactions, about 25x its own typical post.

What is Ministerio de Educación's engagement rate on X?
Ministerio de Educación (@Mineduc) has an engagement rate of 0.004%, based on the median interactions across 11 original posts from the last 30 days against 509,442 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.004%, Ministerio de Educación sits above the 10th percentile of the 205,475 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Mineduc have real engagement?
Its engagement rate beats 23% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Mineduc post?
Most posts go out around 00:00 UTC, and Tuesday is its busiest day, at roughly 0.4 posts per day across the measured window.

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