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MinHacienda engagement report

@MinHacienda - 712K followers on X

Measured over 47 original posts from a 30-day window, last computed on October 2, 2026.

Engagement

Bottom quarter for its size
Per follower
0.005%
of 712K followers
Per impression
0.711%
4.6K views on a typical post
Reach
0.65%
of its followers see a post
Typical post
33
interactions (median)
Saved
0.021%
1 bookmarks on a typical post
Posting rate
3.03/day
active 70% of days
Peak time
23:00 UTC
Wednesday

A typical post picks up 33 interactions against 712K followers, an engagement rate of 0.005%. Measured over 47 original posts, its engagement rate beats 25% of 19,932 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 4.6K times each, and 0.711% of those impressions turn into an interaction. That is about 0.652% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3 posts a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 23:00 UTC, and Wednesday is the busiest day of the week. Of the 47 posts sampled, 94% carry an image or video, 45% are part of a thread and 15% link out. The account's strongest tracked post pulled 1.9K interactions, about 59x its own typical post. Recurring topics include #patriamilagro, #minhacienda, #presupuestodelaverdad.

Measured over 47 original posts from a 30-day window, last computed on October 2, 2026. Recurring tags: #patriamilagro, #minhacienda, #presupuestodelaverdad.

Compared with accounts its own size

MinHacienda's engagement rate beats 25% of the tracked X accounts closest to it in follower count (19,932 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 39% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.005%, MinHacienda sits above the 10th percentile of the 201,005 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.141%
p750.671%
p902.53%
p9982.4%
Engagement rate as a share of followers, across the 201,005 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,901 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.141%
75th percentile0.671%
90th percentile2.53%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 23:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 23:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 23:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video94% of posts+111%+108% to +115%34K
Outbound link15% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 94% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 15% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 263 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 9, 202659x their median

    1/3 🧵 "Me parece injusto que a un gobierno que lleva un mes y tres días lo culpen de la crisis del sector eléctrico. Y no solo no tiene presentación sino debería darles vergüenza". https://t.co/6mC3lH07z5

    1.4K414749112K viewsView on X
  • Aug 20, 202646x their median

    Presidente @ABDELAESPRIELLA, quiero contarle que hoy dimos apertura a la tercera fase del Hospital San Rafael de Girardot, con servicios de alta complejidad y cuidado intensivo para adultos, pediatría, maternas y neonatos. Podemos realizar intervenciones quirúrgicas en 15 especialidades médicas como neurocirugía, cirugía vascular, cardiología y cirugía gastrointestinal, entre otras. Hoy está siendo operado por el Hospital Universitario La Samaritana (@ESE_HUS), hospital de referencia de nuestra red departamental. En tiempo récord hemos renovado la infraestructura y adquirido el equipamiento biomédico. Además, contamos con especialistas de alta experiencia y reconocimiento a nivel nacional. Prestaremos más de 80 servicios de salud y tendremos más de 133 camas de hospitalización. Presidente De La Espriella, ministra @AnaVesga_G y primera dama, Ana Lucía Pineda, hoy ponemos esta capacidad hospitalaria a su disposición para atender pacientes de alto riesgo o que requieran tratamientos de alta complejidad, provenientes de los departamentos impactados por el sismo del pasado 10 de agosto. Entendemos que la oferta de camas y de atención especializada se ha visto reducida producto de las graves afectaciones que han sufrido hospitales y centros de salud. Cundinamarca pone al servicio de esta emergencia su capacidad técnico-médica para atender a quienes más lo necesiten. Es momento de demostrar solidaridad y unirnos para acompañar a quienes lo han perdido todo.

    1.2K3213611124K viewsView on X
  • Aug 19, 202623x their median

    1/2 🧵 El MinHacienda @miguel_gomez_m , en su calidad de Gobernador Titular de Colombia ante el @el_BID, designó a @jaimepumarejo Director Ejecutivo ante ese organismo, BID Invest y el Fondo Multilateral de Inversiones, en reemplazo de Roy Alejandro Barreras. https://t.co/rTKB1QB3te

    610103332535K viewsView on X
  • Aug 27, 202612x their median

    En el marco de la radicación del PGN 2027, el ministro @miguel_gomez_m presentó la primera fase del Plan Rescate de la Economía: ordenar las finanzas públicas, garantizar recursos para las obligaciones esenciales y recuperar condiciones para el crecimiento.#PresupuestoDeLaVerdad https://t.co/Rm3dn9ZBse

    27490211039K viewsView on X
  • Aug 24, 20269.7x their median

    El ministro @miguel_gomez_m explica las medidas que estamos tomando desde #MinHacienda para atender las necesidades de liquidez del sector eléctrico y avanzar, junto a @MinEnergiaCo, en soluciones para fortalecer su sostenibilidad. ▶️ Conoce los detalles. https://t.co/FdAwBdJNZU

    2218211517K viewsView on X
  • Aug 19, 20269.5x their median

    📢 #Comunicado | El @MinHacienda autoriza crédito de USD 50 millones de la Corporación Andina de Fomento #CAF a Barranquilla para recuperar la ciénaga de Mallorquín, mejorar espacio público y ejecutar obras de renovación urbana. https://t.co/Y59kqHZ46k

    21561211745K viewsView on X
  • Aug 25, 20269.5x their median

    🧵 ¡César, bienvenido a #MinHacienda! 🇨🇴 Nuestro nuevo director de Crédito Público tiene más de 20 años de experiencia, trabajó como consultor del Banco Mundial, el FMI y CAF en temas de deuda pública, finanzas climáticas y mercados de capitales. https://t.co/Ghrwvu3jsD

    2415810324K viewsView on X
  • Aug 18, 20269.1x their median

    1/2 🧵 ¡Bienvenido a #MinHacienda, Andrés Ricardo Quevedo Caro! 🇨🇴 El nuevo viceministro general tiene más de 20 años de experiencia en los sectores público y privado, con una sólida trayectoria en finanzas públicas, política fiscal y gestión macroeconómica. https://t.co/38J4dRYjLg

    2365112215K viewsView on X
  • Oct 1, 20269.0x their median

    🧵 🇨🇴En plenaria de Cámara, durante el debate de Presupuesto, el ministro @miguel_gomez_m recordó a la bancada de oposición la situación en la que Gustavo Petro dejó al país y cuestionó que se pidan más recursos sin discutir qué pasó con el dinero público durante ese gobierno. https://t.co/hztwJUoPuD

    21575609.8K viewsView on X
  • Aug 20, 20268.1x their median

    📈 Con alta demanda y descenso en tasas, #MinHacienda subastó $200 mil millones en TES denominados en UVR. La operación recibió ofertas por $764 mil millones, 3,8 veces el monto ofrecido, y registró una reducción promedio de 17 puntos básicos en las tasas. https://t.co/avZJEPRQmj

    2084011953K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#patriamilagro#minhacienda#presupuestodelaverdad#presupuestodelaverdad2027#aestahora

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 33 interactions against 712K followers, an engagement rate of 0.005%. Measured over 47 original posts, its engagement rate beats 25% of 19,932 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 4.6K times each, and 0.711% of those impressions turn into an interaction. That is about 0.652% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3 posts a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 23:00 UTC, and Wednesday is the busiest day of the week. Of the 47 posts sampled, 94% carry an image or video, 45% are part of a thread and 15% link out. The account's strongest tracked post pulled 1.9K interactions, about 59x its own typical post. Recurring topics include #patriamilagro, #minhacienda, #presupuestodelaverdad.

What is MinHacienda's engagement rate on X?
MinHacienda (@MinHacienda) has an engagement rate of 0.005%, based on the median interactions across 47 original posts from the last 30 days against 712,209 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.005%, MinHacienda sits above the 10th percentile of the 201,005 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @MinHacienda have real engagement?
Its engagement rate beats 25% of the tracked X accounts closest to it in follower count (19,932 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @MinHacienda post?
Most posts go out around 23:00 UTC, and Wednesday is its busiest day, at roughly 3.03 posts per day across the measured window.

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