MinHacienda engagement report
@MinHacienda - 712K followers on X
Measured over 47 original posts from a 30-day window, last computed on October 2, 2026.
Engagement
A typical post picks up 33 interactions against 712K followers, an engagement rate of 0.005%. Measured over 47 original posts, its engagement rate beats 25% of 19,932 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 4.6K times each, and 0.711% of those impressions turn into an interaction. That is about 0.652% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3 posts a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 23:00 UTC, and Wednesday is the busiest day of the week. Of the 47 posts sampled, 94% carry an image or video, 45% are part of a thread and 15% link out. The account's strongest tracked post pulled 1.9K interactions, about 59x its own typical post. Recurring topics include #patriamilagro, #minhacienda, #presupuestodelaverdad.
Measured over 47 original posts from a 30-day window, last computed on October 2, 2026. Recurring tags: #patriamilagro, #minhacienda, #presupuestodelaverdad.
Compared with accounts its own size
MinHacienda's engagement rate beats 25% of the tracked X accounts closest to it in follower count (19,932 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 39% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.005%, MinHacienda sits above the 10th percentile of the 201,005 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.141% |
| 75th percentile | 0.671% |
| 90th percentile | 2.53% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 23:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 94% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 15% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 94% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 15% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 263 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 9, 202659x their median
1/3 🧵 "Me parece injusto que a un gobierno que lleva un mes y tres días lo culpen de la crisis del sector eléctrico. Y no solo no tiene presentación sino debería darles vergüenza". https://t.co/6mC3lH07z5
- Aug 20, 202646x their median
Presidente @ABDELAESPRIELLA, quiero contarle que hoy dimos apertura a la tercera fase del Hospital San Rafael de Girardot, con servicios de alta complejidad y cuidado intensivo para adultos, pediatría, maternas y neonatos. Podemos realizar intervenciones quirúrgicas en 15 especialidades médicas como neurocirugía, cirugía vascular, cardiología y cirugía gastrointestinal, entre otras. Hoy está siendo operado por el Hospital Universitario La Samaritana (@ESE_HUS), hospital de referencia de nuestra red departamental. En tiempo récord hemos renovado la infraestructura y adquirido el equipamiento biomédico. Además, contamos con especialistas de alta experiencia y reconocimiento a nivel nacional. Prestaremos más de 80 servicios de salud y tendremos más de 133 camas de hospitalización. Presidente De La Espriella, ministra @AnaVesga_G y primera dama, Ana Lucía Pineda, hoy ponemos esta capacidad hospitalaria a su disposición para atender pacientes de alto riesgo o que requieran tratamientos de alta complejidad, provenientes de los departamentos impactados por el sismo del pasado 10 de agosto. Entendemos que la oferta de camas y de atención especializada se ha visto reducida producto de las graves afectaciones que han sufrido hospitales y centros de salud. Cundinamarca pone al servicio de esta emergencia su capacidad técnico-médica para atender a quienes más lo necesiten. Es momento de demostrar solidaridad y unirnos para acompañar a quienes lo han perdido todo.
- Aug 19, 202623x their median
1/2 🧵 El MinHacienda @miguel_gomez_m , en su calidad de Gobernador Titular de Colombia ante el @el_BID, designó a @jaimepumarejo Director Ejecutivo ante ese organismo, BID Invest y el Fondo Multilateral de Inversiones, en reemplazo de Roy Alejandro Barreras. https://t.co/rTKB1QB3te
- Aug 27, 202612x their median
En el marco de la radicación del PGN 2027, el ministro @miguel_gomez_m presentó la primera fase del Plan Rescate de la Economía: ordenar las finanzas públicas, garantizar recursos para las obligaciones esenciales y recuperar condiciones para el crecimiento.#PresupuestoDeLaVerdad https://t.co/Rm3dn9ZBse
- Aug 24, 20269.7x their median
El ministro @miguel_gomez_m explica las medidas que estamos tomando desde #MinHacienda para atender las necesidades de liquidez del sector eléctrico y avanzar, junto a @MinEnergiaCo, en soluciones para fortalecer su sostenibilidad. ▶️ Conoce los detalles. https://t.co/FdAwBdJNZU
- Aug 19, 20269.5x their median
📢 #Comunicado | El @MinHacienda autoriza crédito de USD 50 millones de la Corporación Andina de Fomento #CAF a Barranquilla para recuperar la ciénaga de Mallorquín, mejorar espacio público y ejecutar obras de renovación urbana. https://t.co/Y59kqHZ46k
- Aug 25, 20269.5x their median
🧵 ¡César, bienvenido a #MinHacienda! 🇨🇴 Nuestro nuevo director de Crédito Público tiene más de 20 años de experiencia, trabajó como consultor del Banco Mundial, el FMI y CAF en temas de deuda pública, finanzas climáticas y mercados de capitales. https://t.co/Ghrwvu3jsD
- Aug 18, 20269.1x their median
1/2 🧵 ¡Bienvenido a #MinHacienda, Andrés Ricardo Quevedo Caro! 🇨🇴 El nuevo viceministro general tiene más de 20 años de experiencia en los sectores público y privado, con una sólida trayectoria en finanzas públicas, política fiscal y gestión macroeconómica. https://t.co/38J4dRYjLg
- Oct 1, 20269.0x their median
🧵 🇨🇴En plenaria de Cámara, durante el debate de Presupuesto, el ministro @miguel_gomez_m recordó a la bancada de oposición la situación en la que Gustavo Petro dejó al país y cuestionó que se pidan más recursos sin discutir qué pasó con el dinero público durante ese gobierno. https://t.co/hztwJUoPuD
- Aug 20, 20268.1x their median
📈 Con alta demanda y descenso en tasas, #MinHacienda subastó $200 mil millones en TES denominados en UVR. La operación recibió ofertas por $764 mil millones, 3,8 veces el monto ofrecido, y registró una reducción promedio de 17 puntos básicos en las tasas. https://t.co/avZJEPRQmj
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 33 interactions against 712K followers, an engagement rate of 0.005%. Measured over 47 original posts, its engagement rate beats 25% of 19,932 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 4.6K times each, and 0.711% of those impressions turn into an interaction. That is about 0.652% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3 posts a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 23:00 UTC, and Wednesday is the busiest day of the week. Of the 47 posts sampled, 94% carry an image or video, 45% are part of a thread and 15% link out. The account's strongest tracked post pulled 1.9K interactions, about 59x its own typical post. Recurring topics include #patriamilagro, #minhacienda, #presupuestodelaverdad.
- What is MinHacienda's engagement rate on X?
- MinHacienda (@MinHacienda) has an engagement rate of 0.005%, based on the median interactions across 47 original posts from the last 30 days against 712,209 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.005%, MinHacienda sits above the 10th percentile of the 201,005 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @MinHacienda have real engagement?
- Its engagement rate beats 25% of the tracked X accounts closest to it in follower count (19,932 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @MinHacienda post?
- Most posts go out around 23:00 UTC, and Wednesday is its busiest day, at roughly 3.03 posts per day across the measured window.