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Miley Official engagement report

@MileyCyrusBz - 317K followers on X

Measured over 27 original posts from a 30-day window, last computed on October 14, 2026.

Engagement

Top quarter for its size
Per follower
0.611%
of 317K followers
Per impression
2.91%
66K views on a typical post
Reach
20.9%
of its followers see a post
Typical post
1.9K
interactions (median)
Saved
0.093%
62 bookmarks on a typical post
Posting rate
2.27/day
active 70% of days
Peak time
17:00 UTC
Monday

A typical post picks up 1.9K interactions against 317K followers, an engagement rate of 0.611%. Measured over 27 original posts, its engagement rate beats 88% of 20,444 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 66K times each, and 2.91% of those impressions turn into an interaction. That is about 20.9% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.3 posts a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 17:00 UTC, and Monday is the busiest day of the week. Of the 27 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 30K interactions, about 15x its own typical post.

Measured over 27 original posts from a 30-day window, last computed on October 14, 2026. Recurring tag: #mileylive.

Compared with accounts its own size

Miley Official's engagement rate beats 88% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 74% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.611%, Miley Official sits above the 50th percentile of the 205,048 accounts in this comparison. That places it in the above the median band, which runs 0.143% to 0.678%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,048 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 17:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 17:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 17:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 153 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 4, 202615x their median

    This time is not Madonna, is not Britney, is not Michael Jackson. It is Miley. https://t.co/SIDfkbgCQh

    26K3.4K2323732.2M viewsView on X
  • Sep 3, 202615x their median

    MILEY. BASS PERSUADES. OUT NOW. https://t.co/PfTVW4KNGG

    27K2.1K12379610M viewsView on X
  • Sep 19, 20255.4x their median

    MILEY CYRUS. FLEETWOOD MAC. NEW SONG. SECRETS. OUT NOW. https://t.co/By2TJAPGOE

    21K1.8K765177.4M viewsView on X
  • Sep 4, 20267.3x their median

    Uncultured people thinking Miley wants a pop hit inspired by singers that can't even inspire themselves or existed before yesterday, when she’s referencing the greats: Madonna, Michael, Britney & Janet in an statement about fentanyl isolation & phones destroying the youth https://t.co/GBOMiInMM1

    12K2.0K131126609K viewsView on X
  • Sep 3, 20264.9x their median

    All Blackpink members are set to release new music this year: Lisa, Miley & Jisoo will release tonight. Jennie already did. https://t.co/Pxm25Ezy80

    8.3K94881110251K viewsView on X
  • Sep 16, 20264.7x their median

    LET'S GET MARRIED. TOMORROW. https://t.co/TH3uDDOdca

    8.2K723281432.1M viewsView on X
  • Sep 17, 20263.3x their median

    MILEY gets emotional while revealing her last conversation with Dolly Parton: they talked about Miley's new album and how she's scared of the future and losing the loved ones that kept her safe. https://t.co/Xvgmv8lMuT

    5.8K505913101K viewsView on X
  • Sep 14, 20263.2x their median

    The legendary Bob Mackie has passed away at 87. Rest in peace, grace and fashion. Thank you for your art. https://t.co/E7atCGMLlU

    5.8K3411510149K viewsView on X
  • Sep 14, 20263.0x their median

    MILEY RETURNS TO ROCK. DIFFERENT RELIGION. SOON. https://t.co/LIOuP0uCtc

    5.1K59538121350K viewsView on X
  • Sep 7, 20263.0x their median

    in 50 years, people will finally realize Miley is building one of the most insane versatile & interesting discographies ever https://t.co/zLASsTjdjC

    5.1K546541182.5M viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#mileylive

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 1.9K interactions against 317K followers, an engagement rate of 0.611%. Measured over 27 original posts, its engagement rate beats 88% of 20,444 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 66K times each, and 2.91% of those impressions turn into an interaction. That is about 20.9% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.3 posts a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 17:00 UTC, and Monday is the busiest day of the week. Of the 27 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 30K interactions, about 15x its own typical post.

What is Miley Official's engagement rate on X?
Miley Official (@MileyCyrusBz) has an engagement rate of 0.611%, based on the median interactions across 27 original posts from the last 30 days against 317,376 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.611%, Miley Official sits above the 50th percentile of the 205,048 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @MileyCyrusBz have real engagement?
Its engagement rate beats 88% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the top quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @MileyCyrusBz post?
Most posts go out around 17:00 UTC, and Monday is its busiest day, at roughly 2.27 posts per day across the measured window.

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