Milan Eye engagement report
@MilanEye - 210K followers on X
Measured over 59 original posts from a 30-day window, last computed on October 5, 2026.
Engagement
A typical post picks up 95 interactions against 210K followers, an engagement rate of 0.045%. Measured over 59 original posts, its engagement rate beats 45% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 10K times each, and 0.913% of those impressions turn into an interaction. That is about 4.94% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3 posts a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 20:00 UTC, and Sunday is the busiest day of the week. Of the 59 posts sampled, 15% carry an image or video. The account's strongest tracked post pulled 5.2K interactions, about 55x its own typical post.
Measured over 59 original posts from a 30-day window, last computed on October 5, 2026. Recurring tag: #laziomilan.
Compared with accounts its own size
Milan Eye's engagement rate beats 45% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 40% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.045%, Milan Eye sits above the 25th percentile of the 205,261 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 20:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 15% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 3% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 15% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 3% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 171 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 20, 202655x their median
Aryna Sabalenka at San Siro https://t.co/Hx2NDtiCXI
- Oct 2, 202623x their median
🚨 Milan are expected to announce Adidas as the club’s new technical sponsor after striking an agreement with the giant sportswear manufacturer. Milan’s deal with Puma expires in June 2028 and will not be renewed [@CalcioFinanza] https://t.co/3aUgL6LDv5
- Sep 27, 202612x their median
🎥 | Goncalo Ramos scores for Portugal against Norway in the Nations League https://t.co/Rd5Ko9yany
- Sep 19, 20269.4x their median
Journalist asks Amorim if it’s time to stop doing experiements and start to field the best starting lineup that everyone wants Amorim’s response 👇 https://t.co/mlDUHpLUVw
- Sep 5, 20267.5x their median
🗣️ Amorim: “Chivu’s words to motivate us? I don’t care what Chivu says. If we need words like those to win, we've got a problem. Where we finished in the table in the last years tells us we need to work a lot to get where we want. For me Milan is the best Italian club, but in 20 years we've won one Coppa Italia and two scudetti, there's something wrong, Chivu doesn't need to tell us that, we know it. Let's focus on ourselves, not on Chivu.”
- Oct 4, 20267.3x their median
🎥 Goncalo Ramos scores for Portugal against Norway in the Nations League https://t.co/d3BbD15xW0
- Sep 27, 20265.2x their median
🚨 Milan still have no agreement with Markus Krosche to become part of the club’s sporting management, there is actually a slight differences on the vision and potential role. Krosche is not the only name and there are also other profiles [@MatteMoretto] https://t.co/omHJRLrGQ4
- Sep 6, 20264.8x their median
🗣️ Amorim: “If we are being honest we didn’t deserve to win today. We tried to play our game but we weren’t good with the ball. We didn’t play well but we work together for just two months. We have gained a point. Obviously we need to do better but it takes time. It was a tough game. We have to do the simple things in the best way. We weren’t good in the fundamentals. What I felt is that we are in difficulty when we don’t have the ball. We won’t change the way we play because we know already that in some games we will play well and in others not. At times we lost the ball without being under any pressure. We risked continuously and it’s something we need to improve. I don’t want to be very negative with my players but I definitely aim for more and also they want to do better.”
- Sep 5, 20264.5x their median
Probable Milan lineup vs. Juventus: Maignan; Gila, De Winter, Pavlovic; Chukwueze, Modric, Rabiot, Bartesaghi; Loftus-Cheek, Saelemaekers; Ramos via @SkySport
- Sep 11, 20264.3x their median
🗣️ Amorim: “Can Amorim make Milan play like Fabregas’ Como? We are different managers, with different backgrounds and in different clubs. I have my way of playing and I think it’s going to take time. But again, you saw against Torino a little bit, and against Man United. If you want a team to play as Como you need to buy the manager of Como. I am not focused on how they are playing but I am focused on how we are going to make Milan win games and play in a way that I feel is the right way of playing. We have our identity and we are going to play in a different way.”
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 95 interactions against 210K followers, an engagement rate of 0.045%. Measured over 59 original posts, its engagement rate beats 45% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 10K times each, and 0.913% of those impressions turn into an interaction. That is about 4.94% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3 posts a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 20:00 UTC, and Sunday is the busiest day of the week. Of the 59 posts sampled, 15% carry an image or video. The account's strongest tracked post pulled 5.2K interactions, about 55x its own typical post.
- What is Milan Eye's engagement rate on X?
- Milan Eye (@MilanEye) has an engagement rate of 0.045%, based on the median interactions across 59 original posts from the last 30 days against 210,489 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.045%, Milan Eye sits above the 25th percentile of the 205,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @MilanEye have real engagement?
- Its engagement rate beats 45% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @MilanEye post?
- Most posts go out around 20:00 UTC, and Sunday is its busiest day, at roughly 3.03 posts per day across the measured window.