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Michael Vaughan engagement report

@MichaelVaughan - 1.5M followers on X

Measured over 6 original posts from a 30-day window, last computed on October 25, 2026.

Engagement

Per follower
0.209%
of 1.5M followers
Per impression
2.75%
117K views on a typical post
Reach
7.60%
of its followers see a post
Typical post
3.2K
interactions (median)
Saved
0.03%
34 bookmarks on a typical post
Posting rate
1.3/day
active 63% of days
Peak time
02:00 UTC
Sunday

Early reading. We have captured 6 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 3.2K interactions against 1.5M followers, an engagement rate of 0.209%. Posts are seen about 117K times each, and 2.75% of those impressions turn into an interaction. That is about 7.60% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 02:00 UTC, and Sunday is the busiest day of the week. Of the 6 posts sampled, 50% carry an image or video. The account's strongest tracked post pulled 17K interactions, about 5.2x its own typical post. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 6 original posts from a 30-day window, last computed on October 25, 2026. Recurring tag: #fact.

Where this sits in the catalog

At 0.209%, Michael Vaughan sits above the 50th percentile of the 204,880 accounts in this comparison. That places it in the above the median band, which runs 0.143% to 0.678%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,880 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,891 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 02:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 02:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 02:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video50% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 50% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 331 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 28, 20265.2x their median

    That was embarrassing from Pakistan … Never have I seen a Pakistan side look so short of spirit & fight .. #ENGvPak

    14K2.0K542147616K viewsView on X
  • Aug 21, 20261.6x their median

    The Test Pitch at Headingley was another belter … it’s now the best pitch in the country … but the ground won’t host a Test until 2029 !!! That can’t be right … England would love to playing an Ashes Test in Leeds …

    4.9K24212514289K viewsView on X
  • Oct 22, 2026

    Harry brook is pound for pound the best player to watch for many many years … #Fact

    4.1K11518024118K viewsView on X
  • Oct 25, 2026

    Sheffield Wednesday Football Club confirms that Henrik Pedersen has left the club with immediate effect. Henrik led the first team through an exceptional period in the club's history, providing stability and leadership during a time of significant uncertainty and change. The club would like to place on record its sincere thanks to Henrik for his contribution and wishes him every success in the future. Sporting Director Simon Wilson said: “First and foremost, I want to thank Henrik for his professionalism, commitment and contribution during an exceptionally challenging period for Sheffield Wednesday. “We knew the start of this season would be difficult due to the scale of change across the club, but our expectation was always that we would develop as the season progressed, establishing a recognisable style of play and greater consistency in our performances. “Although we have accumulated points, we haven’t seen enough progress in those areas. We believe making a change now gives us the best opportunity to establish those foundations and build towards the second half of the season and beyond. “We remain ambitious about what we can achieve this campaign, and our focus remains on building a Sheffield Wednesday team with a clear identity, capable of delivering sustained improvement and long-term success.” Matt Hamshaw will take interim charge of the first team while the club undertakes the process of appointing its next Head Coach. The club will provide further updates when appropriate.

    3.2K410530333565K viewsView on X
  • Aug 20, 2026

    Love working with Ramiz https://t.co/CpMR9djzKX

    4.2K92574105K viewsView on X
  • Oct 13, 2026

    This has been a brilliant Test match to watch from Durban … maybe not a great in ground crowd but many watching a proper test match all around the world … The Aussies proving once again they are a tough team …

    4.0K107564115K viewsView on X
  • Oct 23, 2026

    Great to meet you @KaiCenat 👍 https://t.co/iEh3BYeLrH

    2.1K402439113K viewsView on X
  • Aug 14, 2026

    I would pick Harry Brook over any other player in the world in white ball cricket … Simply outstanding …

    1.7K439926203K viewsView on X
  • Aug 19, 2026

    Nice toss to have won at Headingley … bit of moisture in the deck and a few clouds are around … Bowl a good length and catch well and wickets will fall … #ENGvPAK

    9411813152K viewsView on X
  • Aug 3, 2026

    Sheffield Wednesday are deeply saddened to learn of the passing of our former player Paul Bradshaw at the age of 72. Our thoughts and condolences are with Paul's family and friends at this very difficult time. Rest in peace 💙

    785575818224K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#fact

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 3.2K interactions against 1.5M followers, an engagement rate of 0.209%. Posts are seen about 117K times each, and 2.75% of those impressions turn into an interaction. That is about 7.60% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 02:00 UTC, and Sunday is the busiest day of the week. Of the 6 posts sampled, 50% carry an image or video. The account's strongest tracked post pulled 17K interactions, about 5.2x its own typical post. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Michael Vaughan's engagement rate on X?
Michael Vaughan (@MichaelVaughan) has an engagement rate of 0.209%, based on the median interactions across 6 original posts from the last 30 days against 1,533,304 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.209%, Michael Vaughan sits above the 50th percentile of the 204,880 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @MichaelVaughan have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @MichaelVaughan post?
Most posts go out around 02:00 UTC, and Sunday is its busiest day, at roughly 1.3 posts per day across the measured window.

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