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Michael Crick engagement report

@MichaelLCrick - 187K followers on X

Measured over 25 original posts from a 30-day window, last computed on October 13, 2026.

Engagement

Middle of its size range
Per follower
0.161%
of 187K followers
Per impression
0.594%
51K views on a typical post
Reach
27.2%
of its followers see a post
Typical post
302
interactions (median)
Saved
0.024%
12 bookmarks on a typical post
Posting rate
2.63/day
active 60% of days
Peak time
10:00 UTC
Tuesday

A typical post picks up 302 interactions against 187K followers, an engagement rate of 0.161%. Measured over 25 original posts, its engagement rate beats 68% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 51K times each, and 0.594% of those impressions turn into an interaction. That is about 27.2% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.6 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 10:00 UTC, and Tuesday is the busiest day of the week. Of the 25 posts sampled, 24% carry an image or video and 20% link out. The account's strongest tracked post pulled 4.2K interactions, about 14x its own typical post. Recurring topics include #mufc, #jeremyvine, #newnight.

Measured over 25 original posts from a 30-day window, last computed on October 13, 2026. Recurring tags: #mufc, #jeremyvine, #newnight.

Compared with accounts its own size

Michael Crick's engagement rate beats 68% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 30% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.161%, Michael Crick sits above the 50th percentile of the 204,798 accounts in this comparison. That places it in the above the median band, which runs 0.143% to 0.678%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,798 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,879 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 10:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 10:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 10:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video24% of posts+111%+108% to +115%34K
Outbound link20% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 24% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 20% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 265 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 5, 202614x their median

    Full credit to C4 News for running the Reform expose, one of the biggest moments in the programme's history. I'm not sure BBC would have run it. But C4N really were given it on a plate by Verbatim, who did nearly all the hard work, & whose "William Lockwood" did superb job.

    3.4K536298968K viewsView on X
  • Sep 15, 202612x their median

    Huge news. JJ Gabriel on the verge of leaving @ManUtd. Breakdown in relationship between family and club. Man Utd not given up hope of turning the situation round. Gabriel has contract to end of season and was expected to make senior debut tomorrow night.

    3.1K272120233696K viewsView on X
  • Sep 26, 202611x their median

    The 99 treble was the greatest moment I have ever experienced as a Utd fan, if I woke up this morning and found out that Utd cheated during that period to win it, I would be mortified. I most certainly would not be saying “they can’t take that experience away from us” because they can. The present moment always defines the past and the present moment has defined City’s greatest moments as a fraud. The history they cling to will ironically haunt them forever.

    3.0K2969316119K viewsView on X
  • Sep 3, 20269.2x their median

    And after C4News's expose how will anyone take JL Partners seriously as pollsters ever again, or their boss James Johnson?

    2.3K397821867K viewsView on X
  • Sep 9, 20267.9x their median

    Sagal Abdi-Wali - bringing hope back to Holborn & St Pancras 🌹 https://t.co/IBlG1zmN6m

    1.1K159987129265K viewsView on X
  • Oct 2, 20265.8x their median

    I have a private corporate invite to view Bayeaux Tapestry next week @britishmuseum for which I am grateful but I can't help noticing there are a lot of stories of non corporate punters with purchased tickets being turned away mid way through queuing: what is BM doing about this?

    1.5K1307317364K viewsView on X
  • Sep 3, 20265.0x their median

    It's hard to see how James Orr survives as head of policy for Reform after tonight's C4 News expose. And it's clear he's been doing bugger all on policy.

    1.2K216721056K viewsView on X
  • Oct 2, 20264.9x their median

    This newspaper clipping is from 7th of June 1906. “Manchester City Found Out.” City had been secretly funnelling money through directors' accounts to make illegal payments, circumvent financial rules and gain a sporting advantage. The FA found they had “for years systematically broken the rules... by very unscrupulous means.” The Guardian 120 years later, Manchester City are engulfed in another historic financial scandal. Different century. Different owners. Different rules. Manchester City Found Out. Again.

    1.0K330476651K viewsView on X
  • Sep 25, 20263.3x their median

    As I've argued before, the BBC, Sky, ITV & other broadcasters shld now sue the Premier League and City for return of rights' fees they paid for coverage of competitions covered in years we now know City cheated. Fans who bought tickets in those years should get big refunds.

    7981178113109K viewsView on X
  • Oct 6, 20263.1x their median

    Here is the BBC Panorama "Jeffrey Archer: A Life of Lies" which Terry Tyldesley and I broadcast on the night Archer went to jail in 2001: https://t.co/jkiAPq5UEZ

    633254281331K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#mufc#jeremyvine#newnight

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 302 interactions against 187K followers, an engagement rate of 0.161%. Measured over 25 original posts, its engagement rate beats 68% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 51K times each, and 0.594% of those impressions turn into an interaction. That is about 27.2% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.6 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 10:00 UTC, and Tuesday is the busiest day of the week. Of the 25 posts sampled, 24% carry an image or video and 20% link out. The account's strongest tracked post pulled 4.2K interactions, about 14x its own typical post. Recurring topics include #mufc, #jeremyvine, #newnight.

What is Michael Crick's engagement rate on X?
Michael Crick (@MichaelLCrick) has an engagement rate of 0.161%, based on the median interactions across 25 original posts from the last 30 days against 187,167 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.161%, Michael Crick sits above the 50th percentile of the 204,798 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @MichaelLCrick have real engagement?
Its engagement rate beats 68% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @MichaelLCrick post?
Most posts go out around 10:00 UTC, and Tuesday is its busiest day, at roughly 2.63 posts per day across the measured window.

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