Melissa Francis engagement report
@MelissaAFrancis - 256K followers on X
Measured over 29 original posts from a 30-day window, last computed on September 25, 2026.
Engagement
A typical post picks up 58 interactions against 256K followers, an engagement rate of 0.023%. Measured over 29 original posts, its engagement rate beats 34% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 4.9K times each, and 1.18% of those impressions turn into an interaction. That is about 1.91% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.7 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 18:00 UTC, and Wednesday is the busiest day of the week. Of the 29 posts sampled, 62% carry an image or video and 28% link out. The account's strongest tracked post pulled 101K interactions, about 1740x its own typical post. Recurring topics include #godaddydown, #godaddysucks, #godaddy.
Measured over 29 original posts from a 30-day window, last computed on September 25, 2026. Recurring tags: #godaddydown, #godaddysucks, #godaddy.
Compared with accounts its own size
Melissa Francis's engagement rate beats 34% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 48% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.023%, Melissa Francis sits above the 10th percentile of the 205,582 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.679% |
| 90th percentile | 2.56% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 18:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 62% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 28% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 62% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 28% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 177 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Jul 19, 20261740x their median
Over the past month, New York City has welcomed the world. From neighborhood watch parties to the stadium, we’ve celebrated the communities that make our city the global capital of the beautiful game. Today, we close out a historic World Cup, proud of how New Yorkers showed up every step of the way.
- Jul 28, 2026120x their median
🇺🇸🇮🇱 Sean Hannity to Benjamin Netanyahu at Lindsey Graham’s memorial service: “It’s an honour to have you. He loved you, he loved the State of Israel, he loved the people of Israel.” https://t.co/4yGC23mqxe
- Sep 16, 202671x their median
folks don’t blame me for this. The gate agent just told me that the only thing I can do is reach out on X. I absolutely HATE @AmericanAir I bought a first class ticket and when I got to the gate, they had switched my seat to coach. No problem. I politely asked what the confusion was and the desk agent told me it “happens all the time”. I asked the agent if I was getting a refund and she said no and I can get on Twitter and complain if I want to ask for a refund or I can sit on hold, but she suggest tweeting because nobody answers the phone. We all know that’s true. But it’s on me to try to get the money they knowingly stole from me. Nice! Even though she says she runs into this problem on a daily basis so obviously this is a scheme of theirs to boost revenue. @americanair shareholders do you like this idea? I will be on your next investor call asking this very question. And the past 11 times I have flown with American I have touchless TSA pre-printed on my boarding pass but when I get to TSA, they say I’m not in the system, even though they look at my boarding pass and agree that I am. I have deleted myself from the program and put myself back in, I’ve sat on hold. I’ve done everything I can to get it to work and again today it does not work. Neither of these problems have once happened to be on any other airline. It’s only American I would love to avoid flying with them, but there are some routes from my home that only they do sadly so in the future I’m going to walk rather than buy a ticket with this horrible horrible airline. OK I’m just following directions. I was told to complain here. Tell me which airline you enjoy? Or which would you book for your next flight?
- Jul 23, 202659x their median
Wow. Trump doesn’t play https://t.co/tqUIT0Jcw3
- Jul 27, 202631x their median
Mamdani publishes names and addresses of all NYC property owners who could be hit with new pied-à-terre tax https://t.co/cAxbnywis8 https://t.co/IEasJNZBG9
- Sep 21, 202627x their median
I am not Jewish but I think we could all use a day of solemn reflection. G’mar chatima tova.
- Jul 29, 202619x their median
Guess who loves Little House on the Prairie?!?! @netanyahu Thanks @_friendsofzion for an amazing event! https://t.co/gQcJq9YlJf
- Sep 24, 202616x their median
Right now on @NEWSMAX … love @netanyahu on the walk out “Any other moral cowards who need to walk out … please do so now.” https://t.co/kX9s9leBCi
- Jul 19, 202613x their median
Spain wins Argentina 1-0
- Sep 4, 202612x their median
👇 https://t.co/mQ78FrjeKP
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 58 interactions against 256K followers, an engagement rate of 0.023%. Measured over 29 original posts, its engagement rate beats 34% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 4.9K times each, and 1.18% of those impressions turn into an interaction. That is about 1.91% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.7 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 18:00 UTC, and Wednesday is the busiest day of the week. Of the 29 posts sampled, 62% carry an image or video and 28% link out. The account's strongest tracked post pulled 101K interactions, about 1740x its own typical post. Recurring topics include #godaddydown, #godaddysucks, #godaddy.
- What is Melissa Francis's engagement rate on X?
- Melissa Francis (@MelissaAFrancis) has an engagement rate of 0.023%, based on the median interactions across 29 original posts from the last 30 days against 255,880 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.023%, Melissa Francis sits above the 10th percentile of the 205,582 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @MelissaAFrancis have real engagement?
- Its engagement rate beats 34% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @MelissaAFrancis post?
- Most posts go out around 18:00 UTC, and Wednesday is its busiest day, at roughly 1.7 posts per day across the measured window.