McDonalds_Ar ⭐⭐⭐ engagement report
@McDonalds_Ar - 302K followers on X
Measured over 56 original posts from a 30-day window, last computed on September 5, 2026.
Engagement
A typical post picks up 15 interactions against 302K followers, an engagement rate of 0.005%. Measured over 56 original posts, its engagement rate beats 18% of 6,874 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 3.6K times each, and 0.412% of those impressions turn into an interaction. That is about 1.20% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.9 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 16:00 UTC, and Friday is the busiest day of the week. Of the 56 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 4.1K interactions, about 272x its own typical post. Recurring topics include #cajitafeliz, #40añoscreciendojuntos, #crocs.
Measured over 56 original posts from a 30-day window, last computed on September 5, 2026. Recurring tags: #cajitafeliz, #40añoscreciendojuntos, #crocs.
Compared with accounts its own size
McDonalds_Ar ⭐⭐⭐'s engagement rate beats 18% of the tracked X accounts closest to it in follower count (6,874 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 26% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.005%, McDonalds_Ar ⭐⭐⭐ sits above the 10th percentile of the 66,258 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.016%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.016% |
| 50th percentile | 0.1% |
| 75th percentile | 0.499% |
| 90th percentile | 2.09% |
| 99th percentile | 119.6% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 16:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 0% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 142 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 23, 2026272x their median
⚫️ LIGHTS OUT! ⚫️ Watch the race start 🎥 #F1 #DutchGP https://t.co/K0F9FxrVeh
- Aug 13, 20262.4x their median
¡Junín, llegamos! 🎉🍔 Abrimos las puertas de nuestro primer local en la ciudad y lo hacemos con una certeza: cada local que abrimos es una nueva oportunidad para los jóvenes que quieren dar su primer paso en el mundo laboral. ¡Junín, los esperamos con todo! 💪 https://t.co/stk3Ib86Zt
- Aug 19, 20261.9x their median
📍McDonald 's Rosario, 1993. A veces, los mejores recuerdos empiezan con una multitud, unos amigos y un Big Mac. #HistoriasDeClientes #40AñosCreciendoJuntos https://t.co/BAdmdrefsa
- Aug 19, 20261.5x their median
Se viene algo que les va a encantar 💣👀🍟 https://t.co/JeFFUpqR4O
- Aug 11, 20261.5x their median
¡Los juguetes de #Crocs ya llegaron a #CajitaFeliz! ✨ Descubrí los 10 nuevos llaveros y llevá tu estilo al siguiente nivel 🐊 https://t.co/NThuga5hYf
- Aug 26, 2026
¿Todavía no la probaste? No sabés de lo que te perdés 😌 https://t.co/vuGKNYd8N7
- Aug 7, 2026
Mientras más salsa, mejor 😉 Y por eso el Big Mac ahora está mejor que nunca, ¡porque tiene mucha más salsa! 🤩 https://t.co/OQbiFgaa9n
- Aug 20, 2026
Así de irresistibles.🍟Hoy en el Día de la Papa Frita, la calidad y el sabor se encuentran en McDonald’s. Papas naturales desde el origen, doradas a punto justo y siempre crocantes por fuera y tiernas por dentro. ¿Querés ver cómo las preparamos? Pedí un recorrido Puertas Abiertas https://t.co/h5FaS1Hlfn
- Aug 19, 2026
Los que la probaron saben 😉 ¡pedí tu Bacon Cheddar McMelt y descubrilo! 🧀😎 https://t.co/MnCO98oy3o
- Sep 1, 2026
Llevá tu estilo a todas partes con Crocs y #CajitaFeliz. ¡10 modelos exclusivos! ✨ https://t.co/XgGMcKWokT
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 15 interactions against 302K followers, an engagement rate of 0.005%. Measured over 56 original posts, its engagement rate beats 18% of 6,874 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 3.6K times each, and 0.412% of those impressions turn into an interaction. That is about 1.20% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.9 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 16:00 UTC, and Friday is the busiest day of the week. Of the 56 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 4.1K interactions, about 272x its own typical post. Recurring topics include #cajitafeliz, #40añoscreciendojuntos, #crocs.
- What is McDonalds_Ar ⭐⭐⭐'s engagement rate on X?
- McDonalds_Ar ⭐⭐⭐ (@McDonalds_Ar) has an engagement rate of 0.005%, based on the median interactions across 56 original posts from the last 30 days against 302,341 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.005%, McDonalds_Ar ⭐⭐⭐ sits above the 10th percentile of the 66,258 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @McDonalds_Ar have real engagement?
- Its engagement rate beats 18% of the tracked X accounts closest to it in follower count (6,874 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @McDonalds_Ar post?
- Most posts go out around 16:00 UTC, and Friday is its busiest day, at roughly 1.93 posts per day across the measured window.