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Matt Wallace engagement report

@MattWallace888 - 2.4M followers on X

Measured over 104 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Middle of its size range
Per follower
0.017%
of 2.4M followers
Per impression
0.328%
119K views on a typical post
Reach
5.05%
of its followers see a post
Typical post
390
interactions (median)
Saved
0.024%
29 bookmarks on a typical post
Posting rate
6.87/day
active 60% of days
Peak time
16:00 UTC
Monday

A typical post picks up 390 interactions against 2.4M followers, an engagement rate of 0.017%. Measured over 104 original posts, its engagement rate beats 54% of 3,758 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 119K times each, and 0.328% of those impressions turn into an interaction. That is about 5.05% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 6.9 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 16:00 UTC, and Monday is the busiest day of the week. Of the 104 posts sampled, 63% carry an image or video and 7% are part of a thread. The account's strongest tracked post pulled 70K interactions, about 180x its own typical post.

Measured over 104 original posts from a 30-day window, last computed on August 31, 2026.

Compared with accounts its own size

Matt Wallace's engagement rate beats 54% of the tracked X accounts closest to it in follower count (3,758 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 29% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.017%, Matt Wallace sits above the 25th percentile of the 36,378 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.

p100.002%
p250.012%
p50 (median)0.08%
p750.432%
p902.10%
p99161.0%
Engagement rate as a share of followers, across the 36,378 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,364 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.432%
90th percentile2.10%
99th percentile161.0%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%230K
Monday0%286K
Tuesday-2%276K
Wednesday-1%251K
Thursday-1%244K
Friday-3%252K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 23, 2026180x their median

    Inspired by Lindsay Clancy, a mom just slashed the throats of her 3 young children. The 5-month-old and 3-year-old didn't make it. Miraculously, the 1-year-old survived and is in the hospital now with his father. Will link the GoFundMe, because it has barely raised anything! https://t.co/lIWCiZFIXQ

    56K11K1.5K1.0K2.9M viewsView on X
  • Aug 18, 202690x their median

    still Leo season! ✨🥂 https://t.co/D1NLUPiV6j

    33K1.3K881229587K viewsView on X
  • Aug 25, 202678x their median

    An experience he is going to remember for the rest of his life https://t.co/gkPrlOWU6R

    29K674356278.6M viewsView on X
  • Aug 14, 202674x their median

    自分の「赤ちゃん」を蹴り飛ばされた少女、妊婦に“赤ちゃんの大切さ”を身をもって教える。 https://t.co/opOkqxYbza

    27K6075067013M viewsView on X
  • Aug 26, 202637x their median

    The moment disaster struck. Video from Immigration office at Nepal border just before 11 am today shows the flash flood. PM Modi has spoken to his Nepal counterpart and extended humanitarian and relief assistance. So far 384 travellers, including 105 Indians reported missing https://t.co/Q1jecm9NpI

    12K1.4K4475028.0M viewsView on X
  • Aug 29, 202629x their median

    The problem with dams is that they are a mathematical equation. If the force applied exceeds the force they are designed to hold… disaster strikes. Simple as that. https://t.co/pfObdqhGgJ

    10K915185341.2M viewsView on X
  • Aug 19, 202628x their median

    An ocean pool is actually a great idea. No chlorine and constantly new water. https://t.co/8NDiRiXwtj

    9.8K662245762.5M viewsView on X
  • Aug 17, 202628x their median

    One of the last photos Hayden Panettiere ever posted. Now are you starting to understand? https://t.co/W0mtZDCtSS

    9.2K1.3K19945379K viewsView on X
  • Aug 16, 202622x their median

    Rare footage of Princess Diana with King Charles. He despised her with every fiber of his being. The way he looks at her is terrifying! https://t.co/xguhRENY7G

    7.5K633521373.0M viewsView on X
  • Aug 17, 202621x their median

    Pay attention to the way Hayden Panettiere was walking in the final months before her death. One morning, about a year ago, she woke up with a mysterious nerve injury that left her feeling only pins-and-needles/tingling from the waist down. https://t.co/0RCvybDfv2

    7.0K725294283.0M viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 390 interactions against 2.4M followers, an engagement rate of 0.017%. Measured over 104 original posts, its engagement rate beats 54% of 3,758 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 119K times each, and 0.328% of those impressions turn into an interaction. That is about 5.05% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 6.9 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 16:00 UTC, and Monday is the busiest day of the week. Of the 104 posts sampled, 63% carry an image or video and 7% are part of a thread. The account's strongest tracked post pulled 70K interactions, about 180x its own typical post.

What is Matt Wallace's engagement rate on X?
Matt Wallace (@MattWallace888) has an engagement rate of 0.017%, based on the median interactions across 104 original posts from the last 30 days against 2,353,911 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.017%, Matt Wallace sits above the 25th percentile of the 36,378 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @MattWallace888 have real engagement?
Its engagement rate beats 54% of the tracked X accounts closest to it in follower count (3,758 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @MattWallace888 post?
Most posts go out around 16:00 UTC, and Monday is its busiest day, at roughly 6.87 posts per day across the measured window.

Keep going

Matt Wallace (@MattWallace888) Engagement Rate - 0.017% | PlayerSells