Valentino engagement report
@MaisonValentino - 2.3M followers on X
Measured over 12 original posts from a 30-day window, last computed on September 9, 2026.
Engagement
A typical post picks up 164 interactions against 2.3M followers, an engagement rate of 0.007%. Measured over 12 original posts, its engagement rate beats 35% of 6,873 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 17K times each, and 0.973% of those impressions turn into an interaction. That is about 0.728% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.43 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 14:00 UTC, and Monday is the busiest day of the week. Of the 12 posts sampled, 100% carry an image or video, 8% are part of a thread and 33% link out. The account's strongest tracked post pulled 2.9K interactions, about 18x its own typical post. Recurring topics include #valentinogaravani, #valentinointerferenze, #studupsneakers.
Measured over 12 original posts from a 30-day window, last computed on September 9, 2026. Recurring tags: #valentinogaravani, #valentinointerferenze, #studupsneakers.
Compared with accounts its own size
Valentino's engagement rate beats 35% of the tracked X accounts closest to it in follower count (6,873 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 52% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.007%, Valentino sits above the 10th percentile of the 66,128 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.016%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.016% |
| 50th percentile | 0.1% |
| 75th percentile | 0.499% |
| 90th percentile | 2.09% |
| 99th percentile | 119.9% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 14:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 33% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 33% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 259 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 31, 202618x their median
All dressed up for an evening at the Rockstud Salon. Brand Ambassadors LIZ and REI from IVE were seen in Ginza in full looks from #ValentinoInterferenze. To complement their outfits, they each chose the #ValentinoGaravani #Rockstud heels and #DeVainBag. https://t.co/I56HJRQu90
- Jun 8, 202612x their median
A delicate dance of elegance and edge. Brand Ambassador #LareinaSong and actress #RosyZhao sporting the #ValentinoGaravani Ballerina shoes. https://t.co/XbwmXfhsWq
- Jun 3, 20268.0x their median
#HarryStyles electrifies the stage in full Valentino. As part of his “Together, Together” tour, the singer chose a full Valentino look by Alessandro Michele. https://t.co/qi1xvEGxHE
- Aug 26, 20266.9x their median
A cinematic story, encapsulating Valentino Vendetta. Valentino Global Ambassadors #DakotaJohnson and Global Beauty Ambassador #AlexanderSkarsgård are at the heart of the new campaign, propelled toward discovery and freedom by an unstoppable passion. Explore the new fragrance, available in stores worldwide.
- May 26, 20266.0x their median
Out and about with Friends of the Maison and the #ValentinoGaravani #PantheaBag. https://t.co/tSg3yos95w
- Jul 7, 20265.7x their median
#Zendaya commands the red carpet in Valentino. For the world premiere of #TheOdyssey in London, she wore a draped gown by #AlessandroMichele, featuring an olive green bodice crafted from delicate leaf appliqués from the Interferenze collection. https://t.co/tff9dIFTj9
- May 21, 20265.0x their median
Friends of the Maison wearing the new #ValentinoGaravani #Rockstud shoes. https://t.co/UydkJY0CC6
- May 22, 20264.0x their median
#HarryStyles, on stage in Valentino As part of his Together Together tour, the singer performed in Amsterdam wearing custom Valentino by Alessandro Michele https://t.co/36Fpn6N2GC
- Jul 14, 20262.4x their median
Instinct is the start of the story. The Vendetta fragrance tells the rest. Valentino Beauty Brand Ambassadors #DakotaJohnson and #AlexanderSkarsgård are the faces of the new fragrance duo, where intensity, emotion and undeniable attraction take center stage. Discover more and shop the fragrance now on https://t.co/912kIlmrYH
- Jul 1, 20262.4x their median
Brand Ambassador #DakotaJohnson expands her journey with Valentino as Beauty Ambassador, joined by #AlexanderSkarsgård, new Beauty Ambassador - as they become the new faces of a soon to be unveiled fragrance chapter. https://t.co/JBoWmGYVQ6
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 164 interactions against 2.3M followers, an engagement rate of 0.007%. Measured over 12 original posts, its engagement rate beats 35% of 6,873 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 17K times each, and 0.973% of those impressions turn into an interaction. That is about 0.728% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.43 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 14:00 UTC, and Monday is the busiest day of the week. Of the 12 posts sampled, 100% carry an image or video, 8% are part of a thread and 33% link out. The account's strongest tracked post pulled 2.9K interactions, about 18x its own typical post. Recurring topics include #valentinogaravani, #valentinointerferenze, #studupsneakers.
- What is Valentino's engagement rate on X?
- Valentino (@MaisonValentino) has an engagement rate of 0.007%, based on the median interactions across 12 original posts from the last 30 days against 2,308,464 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.007%, Valentino sits above the 10th percentile of the 66,128 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @MaisonValentino have real engagement?
- Its engagement rate beats 35% of the tracked X accounts closest to it in follower count (6,873 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @MaisonValentino post?
- Most posts go out around 14:00 UTC, and Monday is its busiest day, at roughly 0.43 posts per day across the measured window.