Back to @MahindraRise's profile

Mahindra Group engagement report

@MahindraRise - 1.3M followers on X

Measured over 18 original posts from a 30-day window, last computed on October 7, 2026.

Engagement

Middle of its size range
Per follower
0.011%
of 1.3M followers
Per impression
3.55%
3.8K views on a typical post
Reach
0.3%
of its followers see a post
Typical post
136
interactions (median)
Saved
0.026%
1 bookmarks on a typical post
Posting rate
1.27/day
active 57% of days
Peak time
05:00 UTC
Sunday

A typical post picks up 136 interactions against 1.3M followers, an engagement rate of 0.011%. Measured over 18 original posts, its engagement rate beats 36% of 15,519 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 3.8K times each, and 3.55% of those impressions turn into an interaction. That is about 0.3% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 05:00 UTC, and Sunday is the busiest day of the week. Of the 18 posts sampled, 94% carry an image or video and 28% are part of a thread. The account's strongest tracked post pulled 12K interactions, about 91x its own typical post. Recurring topics include #contestalert, #globalchessleague, #mahindrafoundersday.

Measured over 18 original posts from a 30-day window, last computed on October 7, 2026. Recurring tags: #contestalert, #globalchessleague, #mahindrafoundersday.

Compared with accounts its own size

Mahindra Group's engagement rate beats 36% of the tracked X accounts closest to it in follower count (15,519 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 84% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.011%, Mahindra Group sits above the 10th percentile of the 156,969 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.022%.

p100.003%
p250.022%
p50 (median)0.128%
p750.604%
p902.32%
p9983.4%
Engagement rate as a share of followers, across the 156,969 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 26,068 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.003%
25th percentile0.022%
50th percentile0.128%
75th percentile0.604%
90th percentile2.32%
99th percentile83.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 05:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 05:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 05:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video94% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 94% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 332 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 15, 202691x their median

    The Pulse You Already Knew. Now Gone Rogue. Meet the new BE 6 SPORTEQ. https://t.co/JSxT94TOLw

    11K1.0K1541611M viewsView on X
  • Aug 4, 202620x their median

    Presenting Dunia Vich Ikko Lalkar, a Mahindra Tractors Original bringing together the world's favourite tractors and Punjab's biggest icons! @Sukhbir_Singer ki awaaz aur @ParmishVerma ka swag. Ab goonjegi ek hi awaaz OH HO HO HO! 🤩 #DuniaVichIkkoLalkar #IkkoLalkar https://t.co/k45wWJoZcd

    2.5K16610731.1M viewsView on X
  • Aug 20, 20268.2x their median

    Next in our Rise To Lead series, @C_T_Lakshmanan, MD & CEO – @BristleconeSCC, shares his leadership journey and the experiences that shaped his approach to leading through change, building belief and creating what’s possible.

    9371155161.7M viewsView on X
  • Aug 29, 20265.0x their median

    #CONTESTALERT Some sports challenge you physically. But this National Sports Day, we've got a challenge for your brain! Guess all the answers correctly, and stand a chance to win exciting prizes! HINTS Down: 1. The legendary national sport honoured on August 29th to mark Major Dhyan Chand’s birth anniversary. 2. The ancient name for the game of grandmasters and strategy which has a Tech Mahindra connection. 3. Another name for the sport that gave lessons to our Nanhi Kalis. Across: 2. The traditional Indian sport brought into the global spotlight through a Pro League championed by Anand Mahindra. 3. The sport in which India’s first World Cup triumph in 1983 changed the game forever. 4. The sport that put Mahindra Racing on racetracks around the world.

    224199235238.0K viewsView on X
  • Jul 26, 20263.8x their median

    Indian excellence rings out across the world stage again 🇮🇳🏆 @anandmahindra | @tech_mahindra | @MahindraRise https://t.co/2cokdLVSoS

    43660779.3K viewsView on X
  • Aug 19, 20262.5x their median

    We are thrilled to share that we have reached 4 lac vehicles sold.. Thank you to everyone who has made this possible ... Our customers, our teams, our ecosystem partners and the GOI Sharing a special message from @anandmahindra to celebrate the occassion! https://t.co/LoCq7uFghk

    287321729.1K viewsView on X
  • Sep 24, 20262.3x their median

    2,500+ started the journey. 14 made it to the boardroom. At Mahindra HQ, the Mahindra Rise Challenge national finalists put their ideas forward, faced the jury and got a chance to hear their thinking challenged, appreciated and encouraged. Here’s a glimpse of the day - from the final pitch to the reactions that followed.

    276102201.6M viewsView on X
  • Sep 27, 20262.2x their median

    One last destination before we wrap up today's contest! Beach. Culture. And a rather interesting Mahindra connection. Can you guess our final destination of the day? Drop your answers in the comments below! https://t.co/Z0p5Sn7oxX

    1068210975.7K viewsView on X
  • Sep 27, 20262.2x their median

    Centuries of stories. The Ganga flowing by. And the words of Sant Kabir still finding new listeners. Can you guess this city from the clues? Tell us your answer in the comments! https://t.co/SDTTv1OhDx

    1008010993.9K viewsView on X
  • Sep 27, 20262.1x their median

    If you’ve been here, you probably already know the answer. Can you name this destination? Take your guess in the comments! https://t.co/IEHDm9NI2f

    9681102103.6K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#contestalert#globalchessleague#mahindrafoundersday

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

Buy or sell Twitter (X) accounts - escrow-protected

PlayerSells is an escrow marketplace for Twitter (X) accounts. Every deal is protected, with no middleman risk.

Reading these numbers

A typical post picks up 136 interactions against 1.3M followers, an engagement rate of 0.011%. Measured over 18 original posts, its engagement rate beats 36% of 15,519 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 3.8K times each, and 3.55% of those impressions turn into an interaction. That is about 0.3% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 05:00 UTC, and Sunday is the busiest day of the week. Of the 18 posts sampled, 94% carry an image or video and 28% are part of a thread. The account's strongest tracked post pulled 12K interactions, about 91x its own typical post. Recurring topics include #contestalert, #globalchessleague, #mahindrafoundersday.

What is Mahindra Group's engagement rate on X?
Mahindra Group (@MahindraRise) has an engagement rate of 0.011%, based on the median interactions across 18 original posts from the last 30 days against 1,269,730 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.011%, Mahindra Group sits above the 10th percentile of the 156,969 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @MahindraRise have real engagement?
Its engagement rate beats 36% of the tracked X accounts closest to it in follower count (15,519 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @MahindraRise post?
Most posts go out around 05:00 UTC, and Sunday is its busiest day, at roughly 1.27 posts per day across the measured window.

Keep going