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MacTrast engagement report

@MacTrast - 141K followers on X

Measured over 40 original posts from a 30-day window, last computed on September 27, 2026.

Engagement

Bottom 10% for its size
Per follower
0.001%
of 141K followers
Per impression
0.108%
1.8K views on a typical post
Reach
1.30%
of its followers see a post
Typical post
2
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
1.33/day
active 27% of days
Peak time
15:00 UTC
Monday

A typical post picks up 2 interactions against 141K followers, an engagement rate of 0.001%. Measured over 40 original posts, its engagement rate beats 6% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.8K times each, and 0.108% of those impressions turn into an interaction. That is about 1.31% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 15:00 UTC, and Monday is the busiest day of the week. Of the 40 posts sampled, 78% carry an image or video and 100% link out. The account's strongest tracked post pulled 7 interactions, about 3.5x its own typical post.

Measured over 40 original posts from a 30-day window, last computed on September 27, 2026. Recurring tag: #applenews.

Compared with accounts its own size

MacTrast's engagement rate beats 6% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 6% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.001%, MacTrast sits below the 10th percentile of the 204,798 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,798 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,879 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 15:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 15:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 15:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video78% of posts+111%+108% to +115%34K
Outbound link100% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 78% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 159 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 25, 20263.5x their median

    New Apple TV 4K Leak Confirms Only Internal Changes on the Way #applenews https://t.co/WOzT449Z5S https://t.co/zx0amkiycS

    50203.0K viewsView on X
  • Sep 19, 20262.5x their median

    While Samsung may have “absolutely welcomed” Apple to the folding smartphone market, it is looks like the iPhone Duo has the South Korean electronics firm worried. #applenews https://t.co/62IAekhKGs

    50002.7K viewsView on X
  • Sep 26, 20262.0x their median

    Apple has opened Apple Music Hall, a new live music venue and recording studio located in London’s storied Battersea Power Station. #applenews https://t.co/F2Uxdttq0t https://t.co/c9e4KL7dhx

    40001.7K viewsView on X
  • Sep 24, 20262.0x their median

    Now You Can Try Apple’s Unreleased Copland OS - In a Browser! #applenews https://t.co/KGfYTPLFPS https://t.co/R3VQRb178m

    40001.6K viewsView on X
  • Sep 23, 20262.0x their median

    Apple’s more intelligent and capable version of Siri, Siri AI, will soon expand to the HomePod. #applenews https://t.co/3xsHwYzVxd https://t.co/PG1YbH8MmB

    40002.2K viewsView on X
  • Sep 21, 20262.0x their median

    Can you use your collection of iPhone 17 Pro and iPhone 17 Pro Max cases with your new iPhone 18 Pro and iPhone 18 Pro Max? Well, it depends on who you ask. #applenews https://t.co/V70GP9xO4v https://t.co/Os988OoEjv

    40001.4K viewsView on X
  • Sep 25, 20261.5x their median

    New Leaked Code Confirms iPad Mini 8 With A20 Pro Chip, Landscape Camera, and More on the Way #applenews https://t.co/ugepcZvxnE https://t.co/kz82eagw35

    30002.2K viewsView on X
  • Sep 25, 20261.5x their median

    Amazon is currently offering Apple’s latest AirPods Pro 3 earbuds at the low, low price of $199.99 this week. #applenews https://t.co/SlhPoEgIF1 https://t.co/lBtRBwBnBq

    20101.5K viewsView on X
  • Sep 25, 20261.5x their median

    Apple has updated its TestFlight app for iOS, iPadOS, macOS, and visionOS to version 4.4.0, adding support for features introduced in the latest “27” software updates and related products, like the iPhone Duo. #applenews https://t.co/8Wt89ReOfk https://t.co/i9u0grbVZp

    21001.5K viewsView on X
  • Sep 22, 20261.5x their median

    Meet Apple Music Hall–A New State-of-the-Art Live Music Venue in London #applenews https://t.co/F2Uxdttq0t https://t.co/XMor8tLRas

    30001.7K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#applenews

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 2 interactions against 141K followers, an engagement rate of 0.001%. Measured over 40 original posts, its engagement rate beats 6% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.8K times each, and 0.108% of those impressions turn into an interaction. That is about 1.31% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 15:00 UTC, and Monday is the busiest day of the week. Of the 40 posts sampled, 78% carry an image or video and 100% link out. The account's strongest tracked post pulled 7 interactions, about 3.5x its own typical post.

What is MacTrast's engagement rate on X?
MacTrast (@MacTrast) has an engagement rate of 0.001%, based on the median interactions across 40 original posts from the last 30 days against 141,113 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.001%, MacTrast sits below the 10th percentile of the 204,798 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @MacTrast have real engagement?
Its engagement rate beats 6% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @MacTrast post?
Most posts go out around 15:00 UTC, and Monday is its busiest day, at roughly 1.33 posts per day across the measured window.

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