MUNAL engagement report
@MUNALmx - 1.3M followers on X
Measured over 37 original posts from a 30-day window, last computed on August 31, 2026.
Engagement
A typical post picks up 19 interactions against 1.3M followers, an engagement rate of 0.001%. Measured over 37 original posts, its engagement rate beats 14% of 3,848 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.1K times each, and 0.885% of those impressions turn into an interaction. That is about 0.163% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 16:00 UTC, and Wednesday is the busiest day of the week. Of the 37 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 803 interactions, about 42x its own typical post.
Measured over 37 original posts from a 30-day window, last computed on August 31, 2026.
Compared with accounts its own size
MUNAL's engagement rate beats 14% of the tracked X accounts closest to it in follower count (3,848 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 47% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.001%, MUNAL sits below the 10th percentile of the 37,214 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.081% |
| 75th percentile | 0.436% |
| 90th percentile | 2.10% |
| 99th percentile | 160.2% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 16:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 51K |
| 01:00 UTC | -2% | 52K |
| 02:00 UTC | -3% | 51K |
| 03:00 UTC | -4% | 54K |
| 04:00 UTC | -6% | 44K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 49K |
| 07:00 UTC | -5% | 53K |
| 08:00 UTC | -4% | 61K |
| 09:00 UTC | -3% | 71K |
| 10:00 UTC | -2% | 73K |
| 11:00 UTC | -3% | 80K |
| 12:00 UTC | -2% | 88K |
| 13:00 UTC | -2% | 96K |
| 14:00 UTC | -4% | 99K |
| 15:00 UTC | -2% | 103K |
| 16:00 UTC | -3% | 100K |
| 17:00 UTC | -2% | 92K |
| 18:00 UTC | -1% | 86K |
| 19:00 UTC | -2% | 81K |
| 20:00 UTC | -1% | 75K |
| 21:00 UTC | -1% | 67K |
| 22:00 UTC | -1% | 58K |
| 23:00 UTC | -1% | 52K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 234K |
| Monday | 0% | 294K |
| Tuesday | -3% | 288K |
| Wednesday | -1% | 253K |
| Thursday | -2% | 247K |
| Friday | -3% | 256K |
| Saturday | +3% | 230K |
Best tweets
- Aug 15, 202642x their median
“El arte debe ser como el volcán: una explosión de luz y fuerza.” 🌋✨ Hoy conmemoramos a Gerardo Murillo, “Dr. Atl”, genio rebelde que recorrió las montañas para pintar el alma geológica de México 🌄🎨 https://t.co/YZmuZSHRUf
- Aug 26, 202638x their median
Hoy rendimos homenaje a José María Velasco, figura clave del arte mexicano 🇲🇽 Su mirada convirtió el paisaje del Valle de México en símbolo de identidad y orgullo. 🏔️☁️🌿 Conoce su legado en el primer piso del MUNAL🏛️✨ https://t.co/Eo1UJN5xZe
- Aug 16, 202620x their median
📸 Tina Modotti: la mirada que inmortalizó la vanguardia y la Revolución 🇲🇽✨ Conmemoramos el natalicio de una de las fotógrafas más influyentes del siglo XX. Su lente capturó la vanguardia, las luchas obreras y la dignidad del pueblo mexicano, convirtiendo la fotografía en memoria y transformación social 🖼️
- Jul 21, 202619x their median
¡Alerta de ternura en salas! 🚨🐶 En el Día Mundial del Perro, celebramos a estos fieles compañeros en el arte. Pintores capturaron su lealtad en obras donde aparecen como protagonistas o detalles ocultos 🐕✨ ¿Cuántos puedes encontrar en tu próxima visita? 👀🏛️ https://t.co/z5xVUDWkNr
- Aug 25, 202616x their median
Hoy recordamos a Adolfo Best Maugard, quien revolucionó la enseñanza del arte en México🎨 Su célebre método propuso siete elementos lineales para recrear, de forma sintética y geométrica, las formas de la naturaleza🖌️ Conoce su legado en “Arte y visualidad en el México moderno”✨ https://t.co/kbNzTTDi0R
- Aug 16, 202614x their median
Hoy conmemoramos el natalicio de Ángel Zárraga, pionero de la pintura mexicana internacional 🖌️🇲🇽 Entre España y Francia, exploró el modernismo y las vanguardias. En el MUNAL destacan “Exvoto (San Sebastián)” y “La dádiva”. Honramos su legado 🎨✨ https://t.co/dgDzEyiTWe
- Jul 25, 20268.8x their median
La fuerza y legado de la mujer afrodescendiente en el arte mexicano 🏛️🇲🇽 Hoy conmemoramos su día, reconociendo la resistencia, dignidad y aportación a nuestra historia. Muchas veces invisibilizadas, dejaron una huella profunda en el arte. En el MUNAL, esa memoria sigue viva. https://t.co/pBhaygHR2w
- Aug 30, 20266.9x their median
Imposible recorrer la Gliptoteca sin enamorarse de una pieza... 🤍 ¿Cuál es tu favorita? https://t.co/3XNuUiAMgv
- Jul 23, 20265.7x their median
44 años de historia compartida 🏛️🎨 Celebramos al Museo Nacional de Arte, hogar que resguarda siglos de identidad y patrimonio mexicano. De lo novohispano a las vanguardias, aquí viven historias y memoria. Gracias por ser parte. Celebremos nuestra cultura hoy y siempre. 🇲🇽 https://t.co/EfqMzQ6nzn
- Aug 20, 20264.5x their median
Villalpando, maestro de la luz 🎨🖌️ Hoy recordamos a Cristóbal de Villalpando, figura clave del arte novohispano. En “La Anunciación” y “Los Desposorios de la Virgen y San José”, plasmó la devoción mariana con luz, drama y movimiento ✨ https://t.co/5BAPcakMcx
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 19 interactions against 1.3M followers, an engagement rate of 0.001%. Measured over 37 original posts, its engagement rate beats 14% of 3,848 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.1K times each, and 0.885% of those impressions turn into an interaction. That is about 0.163% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 16:00 UTC, and Wednesday is the busiest day of the week. Of the 37 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 803 interactions, about 42x its own typical post.
- What is MUNAL's engagement rate on X?
- MUNAL (@MUNALmx) has an engagement rate of 0.001%, based on the median interactions across 37 original posts from the last 30 days against 1,312,888 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.001%, MUNAL sits below the 10th percentile of the 37,214 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @MUNALmx have real engagement?
- Its engagement rate beats 14% of the tracked X accounts closest to it in follower count (3,848 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @MUNALmx post?
- Most posts go out around 16:00 UTC, and Wednesday is its busiest day, at roughly 1.4 posts per day across the measured window.