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МИД России 🇷🇺 engagement report

@MID_RF - 1.1M followers on X

Measured over 92 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Middle of its size range
Per follower
0.007%
of 1.1M followers
Per impression
2.10%
3.7K views on a typical post
Reach
0.32%
of its followers see a post
Typical post
78
interactions (median)
Saved
0.081%
3 bookmarks on a typical post
Posting rate
3.93/day
active 40% of days
Peak time
13:00 UTC
Thursday

A typical post picks up 78 interactions against 1.1M followers, an engagement rate of 0.007%. Measured over 92 original posts, its engagement rate beats 29% of 3,758 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 3.7K times each, and 2.10% of those impressions turn into an interaction. That is about 0.323% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.9 posts a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 13:00 UTC, and Thursday is the busiest day of the week. Of the 92 posts sampled, 95% carry an image or video and 65% link out. The account's strongest tracked post pulled 783 interactions, about 10x its own typical post. Recurring topics include #захарова, #прямойэфир, #анонс.

Measured over 92 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #захарова, #прямойэфир, #анонс.

Compared with accounts its own size

МИД России 🇷🇺's engagement rate beats 29% of the tracked X accounts closest to it in follower count (3,758 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 71% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.007%, МИД России 🇷🇺 sits above the 10th percentile of the 36,521 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.434%
p902.10%
p99160.7%
Engagement rate as a share of followers, across the 36,521 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,166 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.434%
90th percentile2.10%
99th percentile160.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 13:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 13:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 13:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%230K
Monday0%286K
Tuesday-2%276K
Wednesday-1%251K
Thursday-1%244K
Friday-3%252K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 29, 202610x their median

    🇷🇺🇧🇾 Президент России В.В.#Путин на встрече с Президентом Белоруссии А.Г.Лукашенко в Ново-Огарёво: 💬 Экономическое взаимодействие наших стран развивается успешно. Почти 52 млрд долларов оборот за прошлый год, 4,5 млрд — прямых инвестиций из России. https://t.co/GkON5j486Z https://t.co/LPko8Lperd

    62210354418K viewsView on X
  • Aug 20, 20268.7x their median

    💬 #Захарова: Поведение японского руководства заставляет вспомнить высказывание российского историка В.О.Ключевского: ✍️ «История ничему не учит, а только наказывает за незнание её уроков». Япония, будучи одним из главных агрессоров Второй мировой войны, не признаёт ее итоги. https://t.co/YxVtzLTnME

    510118371212K viewsView on X
  • Aug 27, 20268.7x their median

    💬 #Захарова: Чтобы хоть как-то отвлечь внимание от реальных проблем, Зеленский ввёл «санкции» против создателей мультсериала «Маша и Медведь». Указ полностью запрещает трансляцию мультфильма и предписывает блокировку всех его аккаунтов в соцсетях. 🚑 Вот это «перемога»! https://t.co/CnJAePOXp6

    504111501114K viewsView on X
  • Aug 25, 20268.1x their median

    🎙 С.В.#Лавров в ходе встречи с Секретарём Святого Престола по отношениям с государствами П.Р.Галлахером: 💬 Несмотря на все пертурбации на нашей планете, нам удалось сохранить с Ватиканом доверительный, взаимоуважительный диалог, который позволяет искать, надеюсь, позитивные и реализуемые решения. https://t.co/SJNlwgaQ7R

    463127281023K viewsView on X
  • Aug 27, 20267.8x their median

    💬 #Захарова: Пока Россия направляет авиацию для тушения пожаров в Сербии, в ЕС разжигают антироссийские настроения. 🤝 Россия продолжит по первому зову помогать братскому сербскому народу, совершенно не оглядываясь на мнение и окрики из Брюсселя. #РоссияПомогает 🇷🇺🇷🇸 https://t.co/bYAqMaY3tg

    44110757513K viewsView on X
  • Aug 27, 20266.9x their median

    💬 #Захарова: Слышим, что Лондон готов передать Киеву сведения, необходимые для самостоятельного производства Storm Shadow. ❗️ Неоднократно предупреждали, что ответом на удары с применением британского оружия могут стать военные объекты Британии на Украине и за её пределами. https://t.co/hG0OjqTVaT

    34484104987K viewsView on X
  • Aug 22, 20266.3x their median

    🇷🇺 22 августа в России отмечается #ДеньГосударственногоФлага. В этот день мы отдаём дань уважения государственному символу России. Наряду с гербом и гимном он знаменует суверенитет и независимость, утверждает преемственность поколений многонационального народа нашей страны. https://t.co/osjgBF3H2Z

    30610074916K viewsView on X
  • Aug 20, 20266.0x their median

    💬 #Захарова: 22 августа мы будем отмечать День Государственного флага Российской Федерации. В нём – история страны, её победы и испытания, надежды и мечты. 🇷🇺 Триколор реет над Кремлём и над маленькими посёлками, он объединяет миллионы людей от Калининграда до Владивостока. https://t.co/5cBQyZEc0G

    319905556.8K viewsView on X
  • Aug 23, 20265.5x their median

    🗓 23 августа 1939 года между СССР и Германией был подписан Договор о ненападении — документ, ставший большим достижением советской дипломатии. Москве удалось выиграть время, чтобы отсрочить конфликт и подготовиться к отражению гитлеровской агрессии. https://t.co/RJWbsc7kUD https://t.co/yIRc2q07O1

    1364220644179K viewsView on X
  • Aug 25, 20264.0x their median

    🇷🇺🇻🇦 Выступление С.В.Лаврова в ходе совместной пресс-конференции с Секретарём Святого Престола по отношениям с государствами и международными организациями архиепископом П.Р.Галлахером по итогам переговоров в Москве https://t.co/nNTve2FmPA https://t.co/OwXQFyY28N

    2176923217K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#захарова#прямойэфир#анонс#преступлениякиевскогорежима#антифейк

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 78 interactions against 1.1M followers, an engagement rate of 0.007%. Measured over 92 original posts, its engagement rate beats 29% of 3,758 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 3.7K times each, and 2.10% of those impressions turn into an interaction. That is about 0.323% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.9 posts a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 13:00 UTC, and Thursday is the busiest day of the week. Of the 92 posts sampled, 95% carry an image or video and 65% link out. The account's strongest tracked post pulled 783 interactions, about 10x its own typical post. Recurring topics include #захарова, #прямойэфир, #анонс.

What is МИД России 🇷🇺's engagement rate on X?
МИД России 🇷🇺 (@MID_RF) has an engagement rate of 0.007%, based on the median interactions across 92 original posts from the last 30 days against 1,143,780 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.007%, МИД России 🇷🇺 sits above the 10th percentile of the 36,521 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @MID_RF have real engagement?
Its engagement rate beats 29% of the tracked X accounts closest to it in follower count (3,758 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @MID_RF post?
Most posts go out around 13:00 UTC, and Thursday is its busiest day, at roughly 3.93 posts per day across the measured window.

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