MFA of Ukraine 🇺🇦 engagement report
@MFA_Ukraine - 472K followers on X
Measured over 45 original posts from a 30-day window, last computed on October 24, 2026.
Engagement
A typical post picks up 272 interactions against 472K followers, an engagement rate of 0.058%. Measured over 45 original posts, its engagement rate beats 62% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 6.1K times each, and 4.42% of those impressions turn into an interaction. That is about 1.30% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.2 posts a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 08:00 UTC, and Saturday is the busiest day of the week. Of the 45 posts sampled, 87% carry an image or video. The account's strongest tracked post pulled 14K interactions, about 52x its own typical post.
Measured over 45 original posts from a 30-day window, last computed on October 24, 2026.
Compared with accounts its own size
MFA of Ukraine 🇺🇦's engagement rate beats 62% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 87% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.058%, MFA of Ukraine 🇺🇦 sits above the 25th percentile of the 204,956 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 08:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 87% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 2% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 87% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 2% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 811 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Oct 10, 202652x their median
President @ZelenskyyUa leads our nation in a time of war — a war for independence, freedom, and dignity. He has the support of the Ukrainian people, and they have the right to decide. Statements from abroad only confirm that he is doing his job well. He deserves support.
- Sep 6, 202628x their median
I thank U.S. President’s envoys Steve Witkoff @SEPeaceMissions and Jared Kushner @jaredkushner for their visit to Kyiv. We had a good conversation – several rounds already – and we will continue talking today. The main thing is to achieve peace for Ukraine – a dignified, reliable, and lasting peace. We are directing all our efforts toward this. Thank you for being here today. Good to see you. 🇺🇦 🇺🇸
- Sep 20, 202626x their median
My morning today started with congratulations from many foreign colleagues on Moscow Burning Day. This sight is certainly not an outcome Putin expected when he started his war of aggression against Ukraine. Now that the war has come home, Russians have only Putin to blame for it. The message to him is simple: look out the Kremlin window, see the flames over Moscow — and end this war.
- Oct 12, 202614x their median
"Zelensky has not earned a respite on the battlefield," says war criminal Lavrov. Lavrov, however, has already earned a front-row seat at the Special Tribunal for the Crime of Aggression. The more irrelevant and cynical comments — the more evidence for the Tribunal.
- Oct 17, 20268.6x their median
Russians are trying to turn the Ukrainian town of Oleshky into a death trap. Around 1,700 people are still trapped in the destroyed town. The only road out is mined and watched by attack drones. Those who try to flee risk being killed. The nearby river is mined, too. Residents doubt they can survive this winter. The hospital has run out of medicine. Dozens of bodies lie in the streets or in homes, as Russians forbid residents from burying them. Families are starving, surviving on leftover garden vegetables, preserves and even snails. Residents say Russian soldiers have threatened them at gunpoint to seize their food. Ukraine has repeatedly called for safe evacuation and international humanitarian access. These appeals cannot remain unanswered. We urge the UN, the ICRC, and all partners to use every available channel to secure safe evacuation corridors and immediate humanitarian access to Oleshky. Russia must stop obstructing efforts to save civilian lives. I thank all our partners and people around the world who refuse to stay silent and have become the voice of Oleshky’s residents. I want to personally thank Pope Leo XIV for his call on Putin for a ceasefire in Oleshky to allow the delivery of humanitarian aid. People cannot survive on statements of concern. They need action. They need a way out. And they need it now. 📷 : Kherson regional military administration
- Sep 6, 20267.4x their median
Here are a few independently verified figures about the frontline dynamics, showing that Russia is not winning and will not win this war: - According to open sources, the net balance between areas occupied by Russia and those liberated by Ukraine in August 2026 was roughly +5 square kilometers. While the figure is approximate, the trend is clear. Meanwhile, Moscow lost at least 42,000 troops killed and wounded—one of its highest monthly casualty rates of the war. - Open-source data shows that in August 2026 alone, in response to Russian attacks, there were a record 70 successful Ukrainian long-range sanctions against legitimate military targets in Russia (5 more than in July). - Over the first eight months of 2026, the average pace of Russia’s already slow advance was 3.5 times slower than in 2025. Russia has occupied less than 0.2% of additional Ukrainian territory this year. - Even in the Donbas, where Russian forces concentrate most of their effort, Russia has failed to achieve an operational breakthrough and still does not control 20% of the Donetsk region. At its current pace, it would take the Russian occupiers over two years to capture that remaining land. Whatever fabricated maps Russian generals present to Putin, the reality on the ground shows that he is not winning and will not win this war. Given the situation in the Russian economy and its inability to counter Ukraine’s long-range sanctions, things will only get worse for Russia. Yes, it’s very difficult for Ukraine as well. For our warriors, frontline communities, and all of our country. We are in the fifth year of full-scale war that we didn’t choose. Every family has been scarred by it in one way or another. But clearly, Moscow is not in a strong position either. And certainly not in a position to dictate terms.
- Oct 9, 20266.6x their median
As a State Party to the Rome Statute, Ukraine reaffirms its support for the International Criminal Court and for its independence and integrity. For Ukraine, the ICC is a vital institution in our pursuit of accountability for Russian atrocities and delivering justice for victims and survivors. We remain committed to working with other States Parties to the Rome Statute to ensure the Court's effective functioning.
- Aug 24, 20265.7x their median
Finland congratulates Ukraine and the Ukrainian people on your 35th Independence Day. Our friendship dates back to 1918, and we have stood by your side throughout your years of independence. Finland stands with Ukraine today, tomorrow, and for as long as it takes. 🇫🇮🇺🇦 https://t.co/eG1Rp6WJzn
- Aug 24, 20265.6x their median
🇺🇦 Happy Independence Day of Ukraine! Today, we celebrate 35 years of Ukraine’s restored independence and honour our centuries-long history. Millions of Ukrainians before us made this day possible – nurturing and defending our language, culture and dignity, and carrying forward an enduring desire for freedom. But our unity is rooted not only in our shared heritage. Millions of Ukrainians make Independence Day possible today and for years to come – and for that we are immensely grateful. We honour our defenders and remember all those who gave their lives for Ukraine’s independence. On this celebratory day, and on every day, Ukrainians have each other. Our gratitude also goes to every partner who stands with Ukraine and works with us towards a lasting peace. And we are inspired to build a future together – a free, secure, innovative and prosperous European Ukraine. Glory to Ukraine! Glory to the Heroes! 🇺🇦
- Oct 23, 20265.3x their median
Seventy years ago, the Hungarian people rose against Soviet oppression and stood up for their freedom. Moscow sent tanks to demolish freedom, kill protestors, and persecute the Hungarian people. But ultimately, Moscow lost. Hungarians persisted through decades of oppressive rule and gained their freedom back. The victims of those autumn days seventy years ago and the scars left by that brutal oppression on the Hungarian nation must never be forgotten. Since 1956, the courage and heroism of Hungarians have became a powerful symbol of resistance for generations of Europeans and continue to inspire us today. The values and aspirations of the 1956 Hungarian Revolution resonate deeply with Ukrainians today as we defend our freedom and independence against Russian aggression. Today, we pay tribute to the heroes of the 1956 Hungarian Revolution. Their sacrifice is a lasting reminder of the price of freedom and the importance of European unity in the face of Russia’s ongoing aggression. Tisztelet a hősöknek! Együtt erősebbek vagyunk! Ruszkik haza!
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 272 interactions against 472K followers, an engagement rate of 0.058%. Measured over 45 original posts, its engagement rate beats 62% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 6.1K times each, and 4.42% of those impressions turn into an interaction. That is about 1.30% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.2 posts a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 08:00 UTC, and Saturday is the busiest day of the week. Of the 45 posts sampled, 87% carry an image or video. The account's strongest tracked post pulled 14K interactions, about 52x its own typical post.
- What is MFA of Ukraine 🇺🇦's engagement rate on X?
- MFA of Ukraine 🇺🇦 (@MFA_Ukraine) has an engagement rate of 0.058%, based on the median interactions across 45 original posts from the last 30 days against 471,899 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.058%, MFA of Ukraine 🇺🇦 sits above the 25th percentile of the 204,956 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @MFA_Ukraine have real engagement?
- Its engagement rate beats 62% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @MFA_Ukraine post?
- Most posts go out around 08:00 UTC, and Saturday is its busiest day, at roughly 2.2 posts per day across the measured window.