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METROFM SABC engagement report

@METROFMSA - 2.6M followers on X

Measured over 294 original posts from a 30-day window, last computed on October 8, 2026.

Engagement

Per follower
0.001%
of 2.6M followers
Per impression
0.591%
5.5K views on a typical post
Reach
0.21%
of its followers see a post
Typical post
32
interactions (median)
Saved
0.036%
2 bookmarks on a typical post
Posting rate
9.87/day
active 103% of days
Peak time
12:00 UTC
Tuesday

A typical post picks up 32 interactions against 2.6M followers, an engagement rate of 0.001%. Posts are seen about 5.5K times each, and 0.591% of those impressions turn into an interaction. That is about 0.211% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 9.9 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 12:00 UTC, and Tuesday is the busiest day of the week. Of the 294 posts sampled, 100% carry an image or video and 34% link out. The account's strongest tracked post pulled 5.7K interactions, about 177x its own typical post. Recurring topics include #thetouchdown, #bestmornings, #commandyourday.

Measured over 294 original posts from a 30-day window, last computed on October 8, 2026. Recurring tags: #thetouchdown, #bestmornings, #commandyourday.

Where this sits in the catalog

At 0.001%, METROFM SABC sits below the 10th percentile of the 156,148 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.022%.

p100.003%
p250.022%
p50 (median)0.127%
p750.604%
p902.32%
p9983.3%
Engagement rate as a share of followers, across the 156,148 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 26,016 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.003%
25th percentile0.022%
50th percentile0.127%
75th percentile0.604%
90th percentile2.32%
99th percentile83.3%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 12:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 12:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 12:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link34% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 34% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 291 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 9, 2026177x their median

    #ShowYourColours 🎨👑 She’s gone viral with her Head Girl campaign! Meet Koki from Jeugland High School as she takes us behind the scenes of #KokiForHeadGirl and shares her vision for 2027. 🔥 https://t.co/dBfRAVstAd

    5.2K4202718118K viewsView on X
  • Aug 14, 2026109x their median

    #NotLikeUS: @scoopmakhathini is dropping his hot take 🔥 What are your thoughts? 👀🎙️ https://t.co/sdoWZKVEjU

    2.6K575150170414K viewsView on X
  • Aug 13, 2026105x their median

    Ramahlwe Mphahlele's mother Ramatsobane Moshopiadi Mphahlele farewell message to Rama on his retirement, his children (Ofentse and Reitumetsi) also sent their farewell messages. #SNAWA https://t.co/DCedi6rvH4

    2.8K4198337104K viewsView on X
  • Oct 6, 202693x their median

    On #METROFMTALK, we spoke to Vuyo Zungula, President of the African Transformation Movement (ATM), about South Africa’s new asylum rules and concerns over the pressure they could place on Home Affairs. With asylum applications required to be accepted regardless of how or where a person entered the country, we unpacked the department’s capacity to process more applications, distinguish legitimate asylum claims and prevent abuse of the system. Could the new rules overwhelm South Africa’s asylum system? Catch the podcast on https://t.co/N8uDZbnuRn

    1.8K9651497090K viewsView on X
  • Sep 17, 202687x their median

    More than a song, it’s a message of solidarity. 🕊️ On #TheTouchDown, Shwi noMtekhala shared how they’ve used their music to speak out against gender-based violence in South Africa, standing with women and honouring the lives lost. Through their song, the legendary Maskandi duo are adding their voices to the call for an end to GBV. What role can music play in driving change? Catch the podcast on https://t.co/N8uDZbmX1P

    2.2K581261681K viewsView on X
  • Sep 16, 202674x their median

    Today’s morning prayer was for the broken hearted in South Africa #CommandYourDay @Rorisangt4 https://t.co/vl8p1d8N9Q

    2.0K30928453K viewsView on X
  • Sep 12, 202653x their median

    First Lady of the Penthouse Sessions, Lamiez Holworthy holding it down on the decks! #WaterfallCityHalfMarathon #METROFM @waterfallcityac https://t.co/hfl144JiXp

    1.7K402173K viewsView on X
  • Aug 19, 202645x their median

    Nelson Mandela Bay 2026 Can the EFF’s Sinawo Thambo Win the Metro? The Economic Freedom Fighters have put forward Sinawo Thambo as their mayoral candidate, and the party will be hoping to persuade voters that it can offer a different approach to governing the metro #METROFMTALK https://t.co/OGDWtkkcaC

    95425619444107K viewsView on X
  • Sep 2, 202644x their median

    Celebrating 40 years by taking it back to where it all began. 🎙️🎶 This morning on #BestMornings, we had breakfast with METRO FM legend Treasure Tshabalala, one of the iconic voices who helped shape the station when it launched as Radio Metro in 1986. From those formative years to becoming a cultural powerhouse, we reflect on four decades of music, memories, Black excellence and #TheSoundOfUs. Here’s to 40 years of METRO FM! #METROFM40

    1.3K10615853K viewsView on X
  • Aug 21, 202643x their median

    We were hanging out with JussGigi on #TML #TheMiddayLinkup what a set she gave us!! 🔥🔥 https://t.co/LdTQxEkMkV

    1.3K349478K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#thetouchdown#bestmornings#commandyourday#themiddaylinkup#metrofmtalk

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 32 interactions against 2.6M followers, an engagement rate of 0.001%. Posts are seen about 5.5K times each, and 0.591% of those impressions turn into an interaction. That is about 0.211% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 9.9 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 12:00 UTC, and Tuesday is the busiest day of the week. Of the 294 posts sampled, 100% carry an image or video and 34% link out. The account's strongest tracked post pulled 5.7K interactions, about 177x its own typical post. Recurring topics include #thetouchdown, #bestmornings, #commandyourday.

What is METROFM SABC's engagement rate on X?
METROFM SABC (@METROFMSA) has an engagement rate of 0.001%, based on the median interactions across 294 original posts from the last 30 days against 2,610,230 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.001%, METROFM SABC sits below the 10th percentile of the 156,148 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @METROFMSA have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @METROFMSA post?
Most posts go out around 12:00 UTC, and Tuesday is its busiest day, at roughly 9.87 posts per day across the measured window.

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