MBC GROUP PR engagement report
@MBCPRTweets - 562K followers on X
Measured over 7 original posts from a 30-day window, last computed on October 12, 2026.
Engagement
Early reading. We have captured 7 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 15 interactions against 562K followers, an engagement rate of 0.003%. Posts are seen about 2.1K times each, and 0.718% of those impressions turn into an interaction. That is about 0.372% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.23 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 12:00 UTC, and Wednesday is the busiest day of the week. Of the 7 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 198 interactions, about 13x its own typical post. Recurring topics include #bcww, #مجموعة_mbc, #أحلى_نصيب. Only 7 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 7 original posts from a 30-day window, last computed on October 12, 2026. Recurring tags: #bcww, #مجموعة_mbc, #أحلى_نصيب.
Where this sits in the catalog
At 0.003%, MBC GROUP PR sits below the 10th percentile of the 205,048 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 12:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 0% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 351 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Oct 5, 202613x their median
“نستمر نحو وجهتنا ذات النهاية الحتمية… والمجهولة غالبًا.”🔥🤩 من عالم الروائي أسامة المسلم، تتحول “جحيم العابرين” إلى تجربة سينمائية مشحونة بالغموض والخوف والشك، من إخراج هناء العمير. #جحيم_العابرين في دور السينما ابتداءً من ١٩ نوفمبر🔥 https://t.co/XDC2R7p6XJ
- Aug 25, 202612x their median
تكشف مجموعة MBC عن MBC Game Studio، وتزيح الستار عن باكورة ألعاب الاستوديو «نُسج الميزان 1001 | 1001 Threads of Mizan»، خلال معرض Gamescom. مغامرة فانتازية عربية مستوحاة من عالم «ألف ليلة وليلة» وإرثه القصصي الغني، تجمع بين الاستكشاف والمواجهات الملحمية واللعب التعاوني، لتأخذ اللاعبين حول العالم في تجربة غامرة مستلهمة من الحكايات العربية.🤩🔥 #MBCGROUP #1001ThreadsOfMizan #Gamescom MBC GROUP reveals MBC Game Studio, alongside the unveiling of its debut title, ‘1001 Threads of Mizan’, at Gamescom. Inspired by the rich storytelling traditions of One Thousand and One Nights, the Arabian fantasy action-adventure brings exploration, large-scale combat and cooperative gameplay to players around the world. #MBCGROUP #1001ThreadsOfMizan #Gamescom
- Jun 1, 20267.3x their median
في خطوة تعكس استمرار التوسع وتطوير المنصات الترفيهية أطلقت مجموعة MBC قناة MBC MOOD كوجهة موسيقية جديدة تجمع بين البث التلفزيوني والحضور الرقمي والتفاعل عبر منصات التواصل الاجتماعي. وتعزز القناة الجديدة تنوع المحتوى ضمن منظومة المجموعة مستفيدةً من قاعدة جماهيرية واسعة وخبرة إعلامية رائدة مع تقديم تجربة موسيقية وترفيهية متواصلة على مدار الساعة. وتبدأ قناة MBC MOOD بثها اعتباراً من اليوم🎶✨ #MBC
- Aug 31, 20266.1x their median
استقبلت #مجموعة_MBC معالي وزير الإعلام في الجمهورية العربية السورية الدكتور خالد فواز زعرور، والوفد المرافق له، في استديوهات MBC النرجس بالرياض، بحضور جو إيغو، الرئيس التنفيذي للعمليات (COO) ، وحسام نوري، الرئيس التنفيذي للشؤون المالية، وطارق الابراهيم، مدير MBC1 ومحتوى MBC Shahid ، وبسام البريكان، مدير العلاقات العامة. وتضمنت الزيارة جولة في الاستديوهات، واستعراض منظومة MBC الإعلامية والإنتاجية، وبحث فرص التعاون والتبادل الإعلامي. #MBC_Group welcomed His Excellency Dr. Khaled Fawaz Zarour, Minister of Information of the Syrian Arab Republic, and his accompanying delegation to MBC Studios Al Narjis in Riyadh. The visit was attended by Joe Eigo, Chief Operating Officer (COO); Hussam Nouri, Chief Financial Officer (CFO); Tareq Al Ibrahim, Director of MBC1 and MBC Shahid Content; and Bassam Albraikan, Director of Public Relations. The visit included a tour of the studios, an overview of MBC’s media and production ecosystem, and discussions on opportunities for collaboration and media exchange.
- Jul 20, 20265.5x their median
منظومة عمل متكاملة تدعم استراتيجية النمو وتعزز مكانة #مجموعة_MBC جولة داخل مبنى مجموعة MBC في حي النرجس، حيث تتحول الأفكار إلى محتوى يصل إلى ملايين المشاهدين عبر منظومة تشغيلية متطورة تعكس استثمارات المجموعة في تطوير البنية التحتية والإنتاج الإعلامي. ويضم المبنى استديوهات متخصصة، وكفاءات وطنية، وتقنيات حديثة تعمل بتناغم لإنتاج محتوى نوعي، في امتداد لالتزام المجموعة بالابتكار وتعزيز كفاءة عملياتها 🎥✨ An integrated operational ecosystem supporting the growth strategy and strengthening the position of #MBC_Group. Take a tour inside MBC Group’s Al Narjis headquarters, where ideas are transformed into content that reaches millions of viewers through an advanced operational ecosystem, reflecting the Group’s investments in infrastructure development and media production. The facility houses specialized studios, Saudi talent, and modern technologies working seamlessly together to produce high-quality content, reflecting the Group’s continued commitment to innovation and enhancing operational efficiency. 🎥✨ @MBCGroup @MBCShahid @mbc1 @mbcdrama @SAYA_Show @KHALILALFAHAD @narjesalawami
- Jul 8, 20264.9x their median
اجتمع فريق #MBC مع معالي المستشار تركي آل الشيخ لمتابعة آخر التحضيرات والتنسيق لعددٍ من المشاريع المقبلة في MBC Studios. ترقبوا الكشف عن مفاجآت استثنائية قريبًا جدًا😍🔥.. The MBC team met with His Excellency Advisor Turki Alalshikh to review the latest preparations and coordinate a number of upcoming projects at MBC Studios. Stay tuned for the reveal of exceptional surprises coming very soon. 😍🔥 @Turki_alalshikh @MBCGroup
- Apr 4, 20263.0x their median
اختتمت أكاديمية MBC بنجاح المعسكر التدريبي في كتابة السيناريو!✍🏻 انطلق البرنامج في 16 نوفمبر الماضي بالتعاون مع شركة سرد، حيث أعلنت الأكاديمية عن تخريج 18 طالباً وطالبة أتمّوا جميع مراحل التدريب بتفوّق، مؤكّدين شغفهم وإبداعهم في صناعة السيناريو🎬✨ @MBCAcademyME @OsamahAlmuslim #MBC
- Jun 16, 20263.1x their median
تؤكد #مجموعة_MBC ريادتها الإعلامية عبر تغطية متواصلة لكأس العالم من خلال قنواتها ومنصاتها المختلفة، مستفيدة من شبكة مراسلين ميدانيين واستوديو تحليلي، في خطوة تعزز من حضورها الجماهيري وتوسع نطاق الوصول إلى المحتوى الرياضي المتميز عبر برنامج #نادينا26 على MBC1 و"MBC العراق" و"MBC شاهد" ⚽️🔥 @A_AlHameedi @NadeenaShow @mbc1 @mbciraqtv @MBCShahid
- Jul 3, 20262.9x their median
مع ختام الدورة الـ12 من #مهرجان_أفلام_السعودية، تفخر #مجموعة_MBC بمشاركة استثنائية امتدت من دعم سوق الإنتاج، والاحتفاء بالمواهب والأعمال الفائزة، إلى تقديم مبادرات تعكس التزامها المستمر بتمكين صناعة الأفلام السعودية والإسهام في بناء مستقبل أكثر ازدهاراً للقطاع الإبداعي في المملكة 🎬✨ @Ithra @SA_FilmFestival @MBCTalent @MBCAcademyME
- Jul 2, 20262.8x their median
مجموعة MBC" و"شركة سينومي سنترز " تطلقان تجربة إعلامية نابضة بالحياة وغير مسبوقة من قلب ويستفيلد الرياض شراكة استراتيجية تضع البث التلفزيوني والإذاعي في قلب وجهة رائدة لنمط الحياة في المملكة العربية السعودية مرسخةً نموذجاً جديداً للتفاعل مع الجمهور، وصناعة المحتوى، والعلامات التجارية. MBC GROUP and Cenomi Centers Launch First-of-Its-Kind Live Media Experience at Westfield Riyadh Strategic partnership brings live television and radio broadcasting into Saudi Arabia’s premier lifestyle destination, creating a new model for audience engagement, content creation and brand experiences @cenomicenters #MBC
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 15 interactions against 562K followers, an engagement rate of 0.003%. Posts are seen about 2.1K times each, and 0.718% of those impressions turn into an interaction. That is about 0.372% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.23 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 12:00 UTC, and Wednesday is the busiest day of the week. Of the 7 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 198 interactions, about 13x its own typical post. Recurring topics include #bcww, #مجموعة_mbc, #أحلى_نصيب. Only 7 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is MBC GROUP PR's engagement rate on X?
- MBC GROUP PR (@MBCPRTweets) has an engagement rate of 0.003%, based on the median interactions across 7 original posts from the last 30 days against 562,268 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.003%, MBC GROUP PR sits below the 10th percentile of the 205,048 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @MBCPRTweets have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @MBCPRTweets post?
- Most posts go out around 12:00 UTC, and Wednesday is its busiest day, at roughly 0.23 posts per day across the measured window.