MBC GROUP PR engagement report
@MBCPRTweets - 563K followers on X
Measured over 8 original posts from a 30-day window, last computed on August 26, 2026.
Engagement
A typical post picks up 17 interactions against 563K followers, an engagement rate of 0.003%. Measured over 8 original posts, its engagement rate beats 19% of 3,774 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.9K times each, and 0.907% of those impressions turn into an interaction. That is about 0.333% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.27 posts a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 11:00 UTC, and Monday is the busiest day of the week. Of the 8 posts sampled, 100% carry an image or video and 38% link out. The account's strongest tracked post pulled 169 interactions, about 9.9x its own typical post. Recurring topics include #مجموعة_mbc, #1h2026, #mbcgroup.
Measured over 8 original posts from a 30-day window, last computed on August 26, 2026. Recurring tags: #مجموعة_mbc, #1h2026, #mbcgroup.
Compared with accounts its own size
MBC GROUP PR's engagement rate beats 19% of the tracked X accounts closest to it in follower count (3,774 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 50% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.003%, MBC GROUP PR sits above the 10th percentile of the 36,654 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.433% |
| 90th percentile | 2.10% |
| 99th percentile | 160.5% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 11:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 51K |
| 01:00 UTC | -2% | 52K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 52K |
| 08:00 UTC | -4% | 61K |
| 09:00 UTC | -3% | 70K |
| 10:00 UTC | -2% | 72K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 94K |
| 14:00 UTC | -4% | 97K |
| 15:00 UTC | -2% | 101K |
| 16:00 UTC | -3% | 98K |
| 17:00 UTC | -2% | 91K |
| 18:00 UTC | -1% | 85K |
| 19:00 UTC | -1% | 80K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -1% | 57K |
| 23:00 UTC | -2% | 52K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 231K |
| Monday | 0% | 288K |
| Tuesday | -2% | 278K |
| Wednesday | -1% | 251K |
| Thursday | -1% | 245K |
| Friday | -3% | 253K |
| Saturday | +3% | 227K |
Best tweets
- Aug 25, 20269.9x their median
تكشف مجموعة MBC عن MBC Game Studio، وتزيح الستار عن باكورة ألعاب الاستوديو «نُسج الميزان 1001 | 1001 Threads of Mizan»، خلال معرض Gamescom. مغامرة فانتازية عربية مستوحاة من عالم «ألف ليلة وليلة» وإرثه القصصي الغني، تجمع بين الاستكشاف والمواجهات الملحمية واللعب التعاوني، لتأخذ اللاعبين حول العالم في تجربة غامرة مستلهمة من الحكايات العربية.🤩🔥 #MBCGROUP #1001ThreadsOfMizan #Gamescom MBC GROUP reveals MBC Game Studio, alongside the unveiling of its debut title, ‘1001 Threads of Mizan’, at Gamescom. Inspired by the rich storytelling traditions of One Thousand and One Nights, the Arabian fantasy action-adventure brings exploration, large-scale combat and cooperative gameplay to players around the world. #MBCGROUP #1001ThreadsOfMizan #Gamescom
- Jun 1, 20266.6x their median
في خطوة تعكس استمرار التوسع وتطوير المنصات الترفيهية أطلقت مجموعة MBC قناة MBC MOOD كوجهة موسيقية جديدة تجمع بين البث التلفزيوني والحضور الرقمي والتفاعل عبر منصات التواصل الاجتماعي. وتعزز القناة الجديدة تنوع المحتوى ضمن منظومة المجموعة مستفيدةً من قاعدة جماهيرية واسعة وخبرة إعلامية رائدة مع تقديم تجربة موسيقية وترفيهية متواصلة على مدار الساعة. وتبدأ قناة MBC MOOD بثها اعتباراً من اليوم🎶✨ #MBC
- Jul 8, 20264.4x their median
اجتمع فريق #MBC مع معالي المستشار تركي آل الشيخ لمتابعة آخر التحضيرات والتنسيق لعددٍ من المشاريع المقبلة في MBC Studios. ترقبوا الكشف عن مفاجآت استثنائية قريبًا جدًا😍🔥.. The MBC team met with His Excellency Advisor Turki Alalshikh to review the latest preparations and coordinate a number of upcoming projects at MBC Studios. Stay tuned for the reveal of exceptional surprises coming very soon. 😍🔥 @Turki_alalshikh @MBCGroup
- Apr 4, 20264.0x their median
اختتمت أكاديمية MBC بنجاح المعسكر التدريبي في كتابة السيناريو!✍🏻 انطلق البرنامج في 16 نوفمبر الماضي بالتعاون مع شركة سرد، حيث أعلنت الأكاديمية عن تخريج 18 طالباً وطالبة أتمّوا جميع مراحل التدريب بتفوّق، مؤكّدين شغفهم وإبداعهم في صناعة السيناريو🎬✨ @MBCAcademyME @OsamahAlmuslim #MBC
- Jul 20, 20262.9x their median
منظومة عمل متكاملة تدعم استراتيجية النمو وتعزز مكانة #مجموعة_MBC جولة داخل مبنى مجموعة MBC في حي النرجس، حيث تتحول الأفكار إلى محتوى يصل إلى ملايين المشاهدين عبر منظومة تشغيلية متطورة تعكس استثمارات المجموعة في تطوير البنية التحتية والإنتاج الإعلامي. ويضم المبنى استديوهات متخصصة، وكفاءات وطنية، وتقنيات حديثة تعمل بتناغم لإنتاج محتوى نوعي، في امتداد لالتزام المجموعة بالابتكار وتعزيز كفاءة عملياتها 🎥✨ An integrated operational ecosystem supporting the growth strategy and strengthening the position of #MBC_Group. Take a tour inside MBC Group’s Al Narjis headquarters, where ideas are transformed into content that reaches millions of viewers through an advanced operational ecosystem, reflecting the Group’s investments in infrastructure development and media production. The facility houses specialized studios, Saudi talent, and modern technologies working seamlessly together to produce high-quality content, reflecting the Group’s continued commitment to innovation and enhancing operational efficiency. 🎥✨ @MBCGroup @MBCShahid @mbc1 @mbcdrama @SAYA_Show @KHALILALFAHAD @narjesalawami
- Jun 16, 20262.8x their median
تؤكد #مجموعة_MBC ريادتها الإعلامية عبر تغطية متواصلة لكأس العالم من خلال قنواتها ومنصاتها المختلفة، مستفيدة من شبكة مراسلين ميدانيين واستوديو تحليلي، في خطوة تعزز من حضورها الجماهيري وتوسع نطاق الوصول إلى المحتوى الرياضي المتميز عبر برنامج #نادينا26 على MBC1 و"MBC العراق" و"MBC شاهد" ⚽️🔥 @A_AlHameedi @NadeenaShow @mbc1 @mbciraqtv @MBCShahid
- Jul 3, 20262.6x their median
مع ختام الدورة الـ12 من #مهرجان_أفلام_السعودية، تفخر #مجموعة_MBC بمشاركة استثنائية امتدت من دعم سوق الإنتاج، والاحتفاء بالمواهب والأعمال الفائزة، إلى تقديم مبادرات تعكس التزامها المستمر بتمكين صناعة الأفلام السعودية والإسهام في بناء مستقبل أكثر ازدهاراً للقطاع الإبداعي في المملكة 🎬✨ @Ithra @SA_FilmFestival @MBCTalent @MBCAcademyME
- Jul 2, 20262.5x their median
مجموعة MBC" و"شركة سينومي سنترز " تطلقان تجربة إعلامية نابضة بالحياة وغير مسبوقة من قلب ويستفيلد الرياض شراكة استراتيجية تضع البث التلفزيوني والإذاعي في قلب وجهة رائدة لنمط الحياة في المملكة العربية السعودية مرسخةً نموذجاً جديداً للتفاعل مع الجمهور، وصناعة المحتوى، والعلامات التجارية. MBC GROUP and Cenomi Centers Launch First-of-Its-Kind Live Media Experience at Westfield Riyadh Strategic partnership brings live television and radio broadcasting into Saudi Arabia’s premier lifestyle destination, creating a new model for audience engagement, content creation and brand experiences @cenomicenters #MBC
- Jun 30, 20261.9x their median
من قلب #مهرجان_أفلام_السعودية، تواصل #مجموعة_MBC دعمها للمشهد السينمائي السعودي عبر رعايتها الرسمية للدورة الـ12، تأكيداً على رؤيتها في تمكين المبدعين، ودعم صناعة المحتوى المحلي، والمساهمة في بناء مستقبل أكثر ازدهاراً للقطاع الإبداعي في المملكة. 🎥✨ @Ithra @SA_FilmFestival @MBCAcademyME @MBCTalent
- May 10, 20261.9x their median
في هذا الشهر من عام 1994، انطلقت #MBCFM من لندن لتبدأ رحلة امتدت 32 عاماً من النجاح والعطاء، وتصبح جزءاً من ذاكرة أجيال ومحطة صنعت الكثير من الأصوات والمواهب. التحية لكل طاقمها السابق والحالي الذين ساهموا في هذه المسيرة، والشكر والتقدير لمؤسس ورئيس مجلس إدارة المجموعة الشيخ وليد الإبراهيم على رؤيته في بناء هذا الصرح الإعلامي. الإذاعة لا تموت… بل تتطور وتبقى دائماً قريبة من جمهورها @mbc_fm
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
Buy or sell X accounts - escrow-protected
PlayerSells is an escrow marketplace for X accounts. Every deal is protected, with no middleman risk.
Reading these numbers
A typical post picks up 17 interactions against 563K followers, an engagement rate of 0.003%. Measured over 8 original posts, its engagement rate beats 19% of 3,774 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.9K times each, and 0.907% of those impressions turn into an interaction. That is about 0.333% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.27 posts a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 11:00 UTC, and Monday is the busiest day of the week. Of the 8 posts sampled, 100% carry an image or video and 38% link out. The account's strongest tracked post pulled 169 interactions, about 9.9x its own typical post. Recurring topics include #مجموعة_mbc, #1h2026, #mbcgroup.
- What is MBC GROUP PR's engagement rate on X?
- MBC GROUP PR (@MBCPRTweets) has an engagement rate of 0.003%, based on the median interactions across 8 original posts from the last 30 days against 563,070 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.003%, MBC GROUP PR sits above the 10th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @MBCPRTweets have real engagement?
- Its engagement rate beats 19% of the tracked X accounts closest to it in follower count (3,774 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @MBCPRTweets post?
- Most posts go out around 11:00 UTC, and Monday is its busiest day, at roughly 0.27 posts per day across the measured window.