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MPD(엠피디) engagement report

@M2MPD - 1.3M followers on X

Measured over 38 original posts from a 30-day window, last computed on August 23, 2026.

Engagement

Middle of its size range
Per follower
0.03%
of 1.3M followers
Per impression
1.28%
30K views on a typical post
Reach
2.36%
of its followers see a post
Typical post
385
interactions (median)
Saved
0.055%
16 bookmarks on a typical post
Posting rate
1.53/day
active 17% of days
Peak time
11:00 UTC
Wednesday

A typical post picks up 385 interactions against 1.3M followers, an engagement rate of 0.03%. Measured over 38 original posts, its engagement rate beats 56% of 1,003 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 30K times each, and 1.28% of those impressions turn into an interaction. That is about 2.36% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 11:00 UTC, and Wednesday is the busiest day of the week. Of the 38 posts sampled, 58% carry an image or video, 5% are part of a thread and 97% link out. The account's strongest tracked post pulled 8.8K interactions, about 23x its own typical post. Recurring topics include #ourbirthday, #아워벌스데이, #ourbirthday_party.

Measured over 38 original posts from a 30-day window, last computed on August 23, 2026. Recurring tags: #ourbirthday, #아워벌스데이, #ourbirthday_party.

Compared with accounts its own size

MPD(엠피디)'s engagement rate beats 56% of the tracked X accounts closest to it in follower count (1,003 accounts, accounts of similar size (decile 6 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 60% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.03%, MPD(엠피디) sits above the 25th percentile of the 9,789 accounts in this comparison. That places it in the below the median band, which runs 0.006% to 0.046%.

p100.001%
p250.006%
p50 (median)0.046%
p750.319%
p902.64%
p99357.2%
Engagement rate as a share of followers, across the 9,789 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 446,562 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.001%
25th percentile0.006%
50th percentile0.046%
75th percentile0.319%
90th percentile2.64%
99th percentile357.2%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 11:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 11:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 96%Busiest hour: 11:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC0%15K
01:00 UTC+4%15K
02:00 UTC-1%14K
03:00 UTC-2%15K
04:00 UTC-5%12K
05:00 UTC-5%12K
06:00 UTC-7%13K
07:00 UTC-6%14K
08:00 UTC-7%17K
09:00 UTC-2%19K
10:00 UTC-2%20K
11:00 UTC-2%22K
12:00 UTC-1%24K
13:00 UTC+1%27K
14:00 UTC-2%29K
15:00 UTC-1%30K
16:00 UTC-1%30K
17:00 UTC-1%28K
18:00 UTC+1%25K
19:00 UTC0%24K
20:00 UTC0%22K
21:00 UTC+1%19K
22:00 UTC+1%17K
23:00 UTC+1%15K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 96%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+8%59K
Monday+8%72K
Tuesday+1%94K
Wednesday-4%78K
Thursday-3%71K
Friday-5%73K
Saturday+2%64K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video58% of posts+79%+73% to +85%5.8K
Outbound link97% of posts-49%-50% to -47%6.1K
Typical length--5%-7% to -4%7.9K
  • 58% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 79% above the same accounts' other posts.
  • 97% of its posts carry a link off X. Across the catalog, posts with an outbound link run 49% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 195 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters run 5% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 20, 202623x their median

    코이키즈가 픽한 'KO1KEYZ'의 색은? 💖PLAY PINK💖 #ColorPicked by KO1KEYZ ▶ https://t.co/XBcfAKvLOs #SC_ORIGINAL #KO1KEYZ #コイキーズ #코이키즈 @KO1KEYZofficial #STUDIOCHOOM https://t.co/QkTC1xyVtX

    7.0K1.3K16418270K viewsView on X
  • Aug 19, 202622x their median

    KO1LY의 마음을 활짝 열어드릴게요🔑 글로벌 보이그룹 코이키즈의 첫 번째 스춤! 지금 바로 만나보세요💗 #SC_ORIGINAL #KO1KEYZ #코이키즈 @KO1KEYZofficial #STUDIOCHOOM ▶ https://t.co/USHi5nHXwU https://t.co/cH2iStBsfD

    6.1K1.9K25429982K viewsView on X
  • Aug 21, 202613x their median

    [UNFILTERED CAM] KO1KEYZ (코이키즈) - KO1KEYZ #DAIKI ▶ https://t.co/Sx5ZbEvbA9 #ISSA ▶ https://t.co/WxKWITjcMj #KEITO ▶ https://t.co/KNTguaiihU #KOSUKE ▶ https://t.co/Ll0TldOpVD #RYOGA ▶ https://t.co/agT26La7YC #RYUJI ▶ https://t.co/InmoDRKaRn #SHINHAENG ▶ https://t.co/QGb4roXgMx #SIYOUNG ▶ https://t.co/SAUh4F4FH7 #TOWA ▶ https://t.co/VV1RhlgBv3 #YOSHIKI ▶ https://t.co/wQBZ8uiGd3 #YUKI ▶ https://t.co/sWix8rVor2 #YURA ▶ https://t.co/IJwtvvYyil #SC_ORIGINAL #KO1KEYZ #コイキーズ #코이키즈 @KO1KEYZofficial #STUDIOCHOOM

    4.0K9652115161K viewsView on X
  • Aug 22, 20264.7x their median

    비전 윙스 달고 돌아온 삼국지션브이🐉 예술 작품 그 자체인 릴레이댄스까지 빚어내고 가셨습니다🥷 #릴레이댄스 #WayV #WayV_VisionWings @WayV_official #RelayDance ▶ https://t.co/5vJsD0SmI5 https://t.co/Em7v5fXOoR

    1.2K57321037K viewsView on X
  • Aug 20, 20263.3x their median

    한 편의 무협 영화 같은 WayV의 Vision Wings 퍼포먼스🖤 인트로부터 엔딩까지 너무 완벽해서 WayZenNi 어깨 하늘로 날아감🪽 #WayV #WayV_VisionWings @WayV_official #MCOUNTDOWN #MPD직캠 ▶ https://t.co/LV49iTcGK9

    8174391951K viewsView on X
  • Aug 20, 20262.1x their median

    CAKE 챌린지 3종으로 알아보는 OURBIRTHDAY 멤버별 상징 케이크🍰 ▶ https://t.co/JS9jl1TCV0 #OURBIRTHDAY_PARTY #OURBIRTHDAY #아워벌스데이 @OBD_offcl https://t.co/KmA1qyFT3s

    61316402040K viewsView on X
  • Aug 19, 20261.8x their median

    OBD 패밀리만 봐도 마음이 좋아진다냥😻 가족 사진으로 완벽한 생일 파티 완성🎂 [OURBIRTHDAY PARTY] ▶ https://t.co/F6o0rTJ5uk #OURBIRTHDAY_PARTY #OURBIRTHDAY #아워벌스데이 @OBD_offcl https://t.co/2OpIG2pBEh

    5381610530K viewsView on X
  • Aug 19, 20261.8x their median

    OBD 첫 스춤과 함께라면 매일매일이 BIRTHDAY야🎂 8/20(THU) 10PM 'STUDIO CHOOM ORIGINAL' COMING SOON #SC_ORIGINAL #OURBIRTHDAY #SQUEEZY #아워벌스데이 @OBD_offcl #STUDIOCHOOM ▶ https://t.co/UA07BHP5h2 https://t.co/vm5kh6NpXz

    48817741127K viewsView on X
  • Aug 21, 20261.7x their median

    [🗳] #입덕직캠 썸네일 투표 OPEN 곧 공개되는 ILLIT 민주의 입덕직캠 여러분의 소중한 한 표로 완성됩니다💗 투표는 숏피디 채널에서! 👉 https://t.co/jVV9M4rbCi #ILLIT #아일릿 #I_Got_Your_Back @ILLIT_official https://t.co/ZgkBYIMcRG

    49410613534K viewsView on X
  • Aug 21, 20261.6x their median

    이 비행기는 키키 릴레이댄스와 함께 지금 바로 와이키키로 떠납니다🌈✈️ 야옹🐈 #릴레이댄스 #KiiiKiii #PopOffPopOff #키키 @We_KiiiKiii #RelayDance ▶ https://t.co/bRiDrVY7EM https://t.co/5bz4S0Ds1h

    4921341235K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#ourbirthday#아워벌스데이#ourbirthday_party#mpd직캠#mcountdown

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 385 interactions against 1.3M followers, an engagement rate of 0.03%. Measured over 38 original posts, its engagement rate beats 56% of 1,003 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 30K times each, and 1.28% of those impressions turn into an interaction. That is about 2.36% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 11:00 UTC, and Wednesday is the busiest day of the week. Of the 38 posts sampled, 58% carry an image or video, 5% are part of a thread and 97% link out. The account's strongest tracked post pulled 8.8K interactions, about 23x its own typical post. Recurring topics include #ourbirthday, #아워벌스데이, #ourbirthday_party.

What is MPD(엠피디)'s engagement rate on X?
MPD(엠피디) (@M2MPD) has an engagement rate of 0.03%, based on the median interactions across 38 original posts from the last 30 days against 1,276,146 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.03%, MPD(엠피디) sits above the 25th percentile of the 9,789 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @M2MPD have real engagement?
Its engagement rate beats 56% of the tracked X accounts closest to it in follower count (1,003 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @M2MPD post?
Most posts go out around 11:00 UTC, and Wednesday is its busiest day, at roughly 1.53 posts per day across the measured window.

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