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Lexa engagement report

@LexaOficial - 2.6M followers on X

Measured over 6 original posts from a 30-day window, last computed on August 21, 2026.

Engagement

Per follower
0.022%
of 2.6M followers
Per impression
1.52%
38K views on a typical post
Reach
1.46%
of its followers see a post
Typical post
586
interactions (median)
Saved
0.022%
8 bookmarks on a typical post
Posting rate
0.23/day
active 20% of days
Peak time
04:00 UTC
Friday

Early reading. We have captured 6 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 586 interactions against 2.6M followers, an engagement rate of 0.022%. Posts are seen about 38K times each, and 1.52% of those impressions turn into an interaction. That is about 1.46% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.23 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 04:00 UTC, and Friday is the busiest day of the week. Of the 6 posts sampled, 83% carry an image or video and 33% link out. The account's strongest tracked post pulled 36K interactions, about 61x its own typical post. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 6 original posts from a 30-day window, last computed on August 21, 2026. Recurring tag: #tvzaovivo.

Where this sits in the catalog

At 0.022%, Lexa sits above the 25th percentile of the 9,789 accounts in this comparison. That places it in the below the median band, which runs 0.006% to 0.046%.

p100.001%
p250.006%
p50 (median)0.046%
p750.319%
p902.64%
p99357.2%
Engagement rate as a share of followers, across the 9,789 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 446,562 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.001%
25th percentile0.006%
50th percentile0.046%
75th percentile0.319%
90th percentile2.64%
99th percentile357.2%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 04:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 04:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 96%Busiest hour: 04:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC0%15K
01:00 UTC+4%15K
02:00 UTC-1%14K
03:00 UTC-2%15K
04:00 UTC-5%12K
05:00 UTC-5%12K
06:00 UTC-7%13K
07:00 UTC-6%14K
08:00 UTC-7%17K
09:00 UTC-2%19K
10:00 UTC-2%20K
11:00 UTC-2%22K
12:00 UTC-1%24K
13:00 UTC+1%27K
14:00 UTC-2%29K
15:00 UTC-1%30K
16:00 UTC-1%30K
17:00 UTC-1%28K
18:00 UTC+1%25K
19:00 UTC0%24K
20:00 UTC0%22K
21:00 UTC+1%19K
22:00 UTC+1%17K
23:00 UTC+1%15K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 96%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+8%59K
Monday+8%72K
Tuesday+1%94K
Wednesday-4%78K
Thursday-3%71K
Friday-5%73K
Saturday+2%64K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video83% of posts+79%+73% to +85%5.8K
Outbound link33% of posts-49%-50% to -47%6.1K
Typical length--7%-8% to -5%9.0K
  • 83% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 79% above the same accounts' other posts.
  • 33% of its posts carry a link off X. Across the catalog, posts with an outbound link run 49% below the same accounts' other posts.
  • Its average post runs 90 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 7% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Mar 23, 202661x their median

    Fica Juuuuu! Meu amigo amado!!! #FicaJuliano 🤍 @julianofloss

    31K2.8K1.3K81350K viewsView on X
  • Apr 18, 202614x their median

    Tão feliz de ver o @julianofloss na final! Ele é um amigo tão tão especial!

    8.1K20763477K viewsView on X
  • Jun 2, 20266.2x their median

    Galera, não estarei presencialmente na PARADA de São Paulo pq tenho shows vendidos há meses na mesma data! Preciso honra-las, mas deixo aqui todo o meu apoio a comunidade. Já participei várias vezes e meu apoio SEMPRE estará com vocês! SEMPRE!

    3.5K6141783K viewsView on X
  • Apr 2, 20265.9x their median

    LÁ NO BAILÃO 🔥 música nova na pista! O puro suco do Errejota E essa coreo? 😮‍💨 tô apaixonada! Quero ver vocês dançando muito essa. Amei gravar essa com você musa @alinemaiadance 🤍 https://t.co/v33dWorw9J

    3.1K17913679176K viewsView on X
  • May 3, 20264.5x their median

    Tava aqui babando a Shakira… A mulher consegue ser amada por qualquer um! O carisma, o respeito, a personalidade única… pra mim, ela é uma das artistas que mais respeita o BR e nos vê como gente, como cultura, com valor! E mesmo podendo estar em um pedestal de DIVA, não cansa de dizer o quanto é fã dos artistas que estavam com ela… ela é diferenciada. Especial de verdade! Nossa loba volte sempreeeeee 🤍

    2.4K19221336K viewsView on X
  • Mar 14, 20264.3x their median

    Tô viciada nessa versão https://t.co/23rhPkvCQe

    2.3K1317550114K viewsView on X
  • Mar 13, 20263.8x their median

    Lexa vai lançar em breve música com interpolação de ‘I Wanna Go’. https://t.co/uM8HSVsm2J

    2.0K907694249K viewsView on X
  • Feb 22, 20263.3x their median

    31 anos!! Feliz aniversário pra mimmmm 🤍

    1.8K26108536K viewsView on X
  • Apr 2, 20262.9x their median

    Mt gata dançando minha música novaaaaa @Pocah #lanobailao https://t.co/FJ3fqYCred

    1.6K6221258K viewsView on X
  • Dec 2, 20242.9x their median

    Pela milésima vez, Ivete Sangalo invadindo estúdios Dessa vez, o do TVZ com a Lexa, e junto com Gominho e Preta Gil https://t.co/KuHdNeikTL

    1.6K46125233K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#tvzaovivo

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 586 interactions against 2.6M followers, an engagement rate of 0.022%. Posts are seen about 38K times each, and 1.52% of those impressions turn into an interaction. That is about 1.46% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.23 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 04:00 UTC, and Friday is the busiest day of the week. Of the 6 posts sampled, 83% carry an image or video and 33% link out. The account's strongest tracked post pulled 36K interactions, about 61x its own typical post. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Lexa's engagement rate on X?
Lexa (@LexaOficial) has an engagement rate of 0.022%, based on the median interactions across 6 original posts from the last 30 days against 2,632,374 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.022%, Lexa sits above the 25th percentile of the 9,789 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @LexaOficial have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @LexaOficial post?
Most posts go out around 04:00 UTC, and Friday is its busiest day, at roughly 0.23 posts per day across the measured window.

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