Leaders engagement report
@LeadersBest - 90K followers on X
Measured over 5 original posts from a 30-day window, last computed on September 23, 2026.
Engagement
Early reading. We have captured 5 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 5 interactions against 90K followers, an engagement rate of 0.006%. Posts are seen about 685 times each, and 0.73% of those impressions turn into an interaction. That is about 0.764% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.47 posts a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 16:00 UTC, and Monday is the busiest day of the week. Of the 5 posts sampled, 60% carry an image or video. The account's strongest tracked post pulled 86K interactions. Only 5 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 5 original posts from a 30-day window, last computed on September 23, 2026.
Where this sits in the catalog
At 0.006%, Leaders sits above the 10th percentile of the 213,098 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.025% |
| 50th percentile | 0.147% |
| 75th percentile | 0.698% |
| 90th percentile | 2.61% |
| 99th percentile | 82.9% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 16:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 60% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 0% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 60% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 109 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Apr 21, 2026
Wholesome moment captured at Boston Marathon 🥹 https://t.co/9nueNxmTKX
- May 18, 20267772x their median
It is never, ever, too late to finish what you have started. #Classof2026 https://t.co/8eHTcevc9W
- Jul 28, 20263417x their median
After seeing a post on it yesterday, I’ve looked more deeply into Anthropic’s purchasing and destruction of millions of used books. They spent tens of millions of dollars acquiring and destroying books to train their AI model, Claude. They knew, from the beginning that it would be unpopular. They knew what they were doing, was wrong. An internal memo from 2024 stated: “Project Panama is our effort to destructively scan all the books in the world.” “We don’t want it to be known that we are working on this.” Why used books? Companies like Anthropic and Meta found it impractical to gain permission from authors and publishers to use their work. So instead, they stole their work to train their product through mass purchases of used books and through pirating them from the internet. The authors of these works, didn’t receive a dime for their efforts. These companies stole the hard won literary talent of others to train machines to replace the victims of their theft. Anthropic cofounder Ben Mann personally downloaded countless books for this purpose from LibGen, a book pirating website. When a new book piracy website debuted in 2022, Mann sent an email sharing the link with his employees stating: “just in time!!!” Meta employees were wary about the piracy of books, with one engineer writing, “Torrenting from a corporate laptop doesn’t feel right.” Anthropic purchased millions of books, in batches of tens of thousands from Better World Books and U.K.-based World of Books. They then used a “hydraulic powered cutting machine” to slice off the spines of these books before scanning them. Finally, the remains of these books were picked up for recycling. Feel free to use AI, it’s a free country. But remember that, if you use Claude, that Anthropic has committed a great wrong, and they knew that they were doing it from the beginning. Below is an image, from a court case, of a warehouse full of used books, that instead of being held and read by you and your children, have been destroyed forever. AI is inevitable, but spend your money on the companies who do good, and do not knowingly commit evils. May the most moral company win.
- Jun 3, 20262447x their median
Fired "60 Minutes" journalist Scott Pelley says CBS News boss Bari Weiss is lying when she says there was an effort to "find a way back" for him. "At no point did anyone in the meeting suggest there could be steps taken by either side that would lead to a resolution. Weiss and Tom Cibrowski were openly hostile from the start. 'Firing' was raised by Cibrowski in the first 15 seconds. No CBS executive, at any time, suggested 'a way back.' To say so now is disingenuous. And they know it. In fact, Weiss, Cibrowski and Nick Bilton refused to answer my questions. I asked Weiss a number of questions about why she fired the entire senior staff of '60 Minutes' a few days before and without cause. 'I'm not answering that question,' she said... These executives cannot gain the trust of the staff with lies. This is antithetical to everything we stand for and reveals contempt for what journalists do." https://t.co/UNDmIyCPBt
- Aug 30, 2015906x their median
In life, it's not where you go.. it's who you travel with. - Charles Schulz http://t.co/Kt2fXvdhIS
- Jun 19, 2026384x their median
Day eight at @FIFAWorldCup ✅ Round two of the tournament is underway! 🤩 https://t.co/FEFcj2z2YM
- Jun 11, 202625x their median
Mental health journeys aren't linear - but you're still here, still trying. That matters. Keep going. 💙 https://t.co/UX2LoNjvxR
- Jun 9, 20263.2x their median
TONIGHT at 6pm PT/9ET will be another interactive Q&A in the customer service #custserv chat. 👉 Topic: “Growth Changes Everything. Should It Change Your Customer Service Strategy?" Share your opinions with @GregOrtbach & me https://t.co/A3DUnQevWY
- Sep 14, 20261.6x their median
Time to grow. You got this. https://t.co/INQCXyNluO
- May 7, 2026
Trump's friends are doing very, very well. Oil giants rake in mass profits at consumers' expense. Shell Reports Nearly $7 Billion Profit Amid ‘Unprecedented Disruption’ The oil giant’s earnings in the first three months of the year were more than double the previous quarter’s and follow similarly strong results of European rivals. https://t.co/3fYCksZlZM
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 5 interactions against 90K followers, an engagement rate of 0.006%. Posts are seen about 685 times each, and 0.73% of those impressions turn into an interaction. That is about 0.764% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.47 posts a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 16:00 UTC, and Monday is the busiest day of the week. Of the 5 posts sampled, 60% carry an image or video. The account's strongest tracked post pulled 86K interactions. Only 5 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is Leaders's engagement rate on X?
- Leaders (@LeadersBest) has an engagement rate of 0.006%, based on the median interactions across 5 original posts from the last 30 days against 89,633 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.006%, Leaders sits above the 10th percentile of the 213,098 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @LeadersBest have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @LeadersBest post?
- Most posts go out around 16:00 UTC, and Monday is its busiest day, at roughly 0.47 posts per day across the measured window.