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Le Figaro engagement report

@Le_Figaro - 3.4M followers on X

Measured over 338 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Bottom quarter for its size
Per follower
0.001%
of 3.4M followers
Per impression
0.405%
12K views on a typical post
Reach
0.36%
of its followers see a post
Typical post
49
interactions (median)
Saved
0.017%
2 bookmarks on a typical post
Posting rate
12.3/day
active 53% of days
Peak time
16:00 UTC
Monday

A typical post picks up 49 interactions against 3.4M followers, an engagement rate of 0.001%. Measured over 338 original posts, its engagement rate beats 21% of 3,829 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 12K times each, and 0.405% of those impressions turn into an interaction. That is about 0.356% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 12.3 posts a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 16:00 UTC, and Monday is the busiest day of the week. Of the 338 posts sampled, 91% carry an image or video and 90% link out. The account's strongest tracked post pulled 3.0K interactions, about 62x its own typical post. Recurring topics include #legrandoral, #immigration, #kokoschka.

Measured over 338 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #legrandoral, #immigration, #kokoschka.

Compared with accounts its own size

Le Figaro's engagement rate beats 21% of the tracked X accounts closest to it in follower count (3,829 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 33% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.001%, Le Figaro sits below the 10th percentile of the 37,037 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.435%
p902.10%
p99158.8%
Engagement rate as a share of followers, across the 37,037 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 105,893 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.435%
90th percentile2.10%
99th percentile158.8%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%51K
03:00 UTC-4%54K
04:00 UTC-6%44K
05:00 UTC-4%42K
06:00 UTC-4%49K
07:00 UTC-5%53K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%73K
11:00 UTC-3%79K
12:00 UTC-2%87K
13:00 UTC-2%96K
14:00 UTC-4%99K
15:00 UTC-2%102K
16:00 UTC-3%99K
17:00 UTC-2%92K
18:00 UTC-1%85K
19:00 UTC-2%80K
20:00 UTC-1%75K
21:00 UTC-1%67K
22:00 UTC-2%58K
23:00 UTC-1%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%233K
Monday0%292K
Tuesday-3%284K
Wednesday-1%253K
Thursday-2%246K
Friday-3%255K
Saturday+3%229K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 22, 202662x their median

    Lisnard et Knafo réclament la suspension de la facturation électronique. → https://t.co/0zYnb8nNHu https://t.co/6j4ReUczbe

    2.4K557792286K viewsView on X
  • Aug 24, 202644x their median

    Le maire insoumis de Saint-Denis est visé par une enquête pour détournement de fonds publics, indique le parquet national financier, qui va se pencher sur son poste de cadre à la RATP. →https://t.co/1UUj1RhtMC https://t.co/jdgcYRW6df

    1.4K5281616079K viewsView on X
  • Aug 27, 202638x their median

    «Ce casse, je l’ai vu de mes yeux à tous les étages» : l’enquête choc de Sarah Knafo sur les milliards dilapidés de nos impôts. →https://t.co/3apkIeirN1 https://t.co/2hbl5cAV1K

    1.4K39437859K viewsView on X
  • Aug 31, 202636x their median

    Tiphaine Auzière officialise son histoire d’amour avec un étudiant en école de commerce de 20 ans son cadet. →https://t.co/oVnrEd5RFp https://t.co/sU7q9afApa

    683194667215195K viewsView on X
  • Aug 30, 202636x their median

    «Matthieu Pigasse a relayé, via Rock en Seine, de graves insultes envers Marine Le Pen. Il y aura une procédure. Tous les partis politiques doivent se positionner, on ne doit pas dégrader les personnes humaines.» @JphTanguy #LeGrandOral En direct sur https://t.co/Sl8CK310Ia https://t.co/rBAFOA9DXC

    1.3K31498837K viewsView on X
  • Aug 29, 202626x their median

    À la fin de la période 2011-2014, l’actuel maire de Saint-Denis cumulait un revenu annuel de 112.769 euros, soit environ 9400 euros par mois → https://t.co/4U5TFkv9X2 https://t.co/ke0K5t77CP

    7933341064352K viewsView on X
  • Aug 31, 202618x their median

    « Il faut éliminer les macronistes » : David Lisnard veut une compétition à droite avant le 1er tour de la présidentielle -> https://t.co/lj6MhHQB8x https://t.co/mZbIXQJ1Gn

    663158532124K viewsView on X
  • Aug 29, 202616x their median

    Nice : Éric Ciotti compte faire flotter le drapeau français dans chaque cour d’école → https://t.co/VjTTdVqenM https://t.co/leMeIvGgR2

    60310060921K viewsView on X
  • Aug 25, 202616x their median

    Volodymyr Zelensky lance un nouvel appel aux Européens pour l’Ukraine. →https://t.co/zh3M8ogOd5 https://t.co/Ab5AFMKkpU

    182454538350K viewsView on X
  • Aug 24, 202611x their median

    EXCLUSIF - Édouard Philippe : «J’envisage une augmentation de 20% de la rémunération moyenne des enseignants en cinq ans» Le candidat Horizons à la présidentielle propose une «amende de responsabilisation scolaire» pour «en finir avec l’impunité des parents d’enfants harceleurs, perturbateurs ou absentéistes et les parents violents». https://t.co/Z8HgipSqKT

    154522587599K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#legrandoral#immigration#kokoschka

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 49 interactions against 3.4M followers, an engagement rate of 0.001%. Measured over 338 original posts, its engagement rate beats 21% of 3,829 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 12K times each, and 0.405% of those impressions turn into an interaction. That is about 0.356% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 12.3 posts a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 16:00 UTC, and Monday is the busiest day of the week. Of the 338 posts sampled, 91% carry an image or video and 90% link out. The account's strongest tracked post pulled 3.0K interactions, about 62x its own typical post. Recurring topics include #legrandoral, #immigration, #kokoschka.

What is Le Figaro's engagement rate on X?
Le Figaro (@Le_Figaro) has an engagement rate of 0.001%, based on the median interactions across 338 original posts from the last 30 days against 3,397,130 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.001%, Le Figaro sits below the 10th percentile of the 37,037 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Le_Figaro have real engagement?
Its engagement rate beats 21% of the tracked X accounts closest to it in follower count (3,829 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Le_Figaro post?
Most posts go out around 16:00 UTC, and Monday is its busiest day, at roughly 12.3 posts per day across the measured window.

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