Laura Pausini engagement report
@LauraPausini - 3.0M followers on X
Measured over 11 original posts from a 30-day window, last computed on October 25, 2026.
Engagement
A typical post picks up 975 interactions against 3.0M followers, an engagement rate of 0.033%. Measured over 11 original posts, its engagement rate beats 52% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 36K times each, and 2.67% of those impressions turn into an interaction. That is about 1.22% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.37 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 22:00 UTC, and Monday is the busiest day of the week. Of the 11 posts sampled, 100% carry an image or video and 27% link out. The account's strongest tracked post pulled 57K interactions, about 59x its own typical post.
Measured over 11 original posts from a 30-day window, last computed on October 25, 2026.
Compared with accounts its own size
Laura Pausini's engagement rate beats 52% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 75% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.033%, Laura Pausini sits above the 25th percentile of the 204,491 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.677% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 22:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 27% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 27% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 400 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Jun 4, 202659x their median
HAPPY PRIDE MONTH 🤍 https://t.co/tWRsgYhvQT
- Sep 21, 202648x their median
Ayer ha sido algo espectacular. Estoy muy emocionada y muy feliz de haber tenido la suerte de compartir, no solo esta noche, sino también 30 años juntas por el mundo, con muchos ideales, valores e ideas en común. @shakira, te admiro muchísimo por tu manera de ser, por no haberte rendido nunca y por transmitir siempre un mensaje de fuerza y esperanza a todos. Eres una gran artista. Te adoro muchísimo. Gracias por esta noche. 🤍
- Oct 13, 202611x their median
Y fue por ti que descubrí lo que es amar. 🩷 ¡Gracias, amiga bella! Te mereces todo este amor que te brindamos tus fans. @shakira https://t.co/EgOFlOacLD
- May 17, 20269.4x their median
19. MIAMI 🇺🇸 Tenía un deseo para mi cumpleaños… cantar con @Camila_Cabello , ¡y se cumplió! Gracias por tu amistad y tu cariño. Amo tu voz, Camila, y amo poder compartir mi voz con la tuya. Eres un amor. ¡Mi casa siempre será la tuya! Gracias por tanto. ❤️ https://t.co/r3vuj7seHv
- Apr 23, 20266.9x their median
11. BOGOTÁ 🇨🇴 “Hoy” es la canción que sonaba en el hospital en el momento en que nació mi hija Paola. La primera vez que nuestras miradas se encontraron fue con tu canción, querido Gianmarco, y para siempre será la canción de nuestro encuentro, el más importante de mi vida. Anoche en Bogotá fue un honor poderla cantar a tu lado, y créeme, me ha conmovido tanto… tanto que no te puedes imaginar lo que sentí en mi corazón. Gracias por tu presencia, por tu alma buena, por tu paz, tu amistad y tu talento. Gracias 😍 Hasta pronto. Ya sabes que aquí estoy siempre para ti. @gianmarcomusica
- Sep 7, 20267.0x their median
Thank you @F1 and Stefano Domenicali for making us experience an unforgettable day! This was the first musical performance in an Italian Grand Prix and I will never forget having had this privilege as well as celebrating Kimi in his legendary victory. Thank You to my band, my staff and all technicians and engineers. 🤍
- Jul 19, 20264.1x their median
Laura is on the blue carpet. ❤️🔥 LPSTAFF https://t.co/urPWy98qZJ
- Jul 28, 20263.9x their median
7.8.2026 https://t.co/rHvjGTVeB9
- Apr 20, 20263.5x their median
10. LIMA 🇵🇪 ¡Yupaychani, Perú! Hemos pasado unos días encantadores con ustedes, visitando la ciudad y aprendiendo un poco más sobre esta hermosa cultura. Celebramos el cumpleaños de mi marido, Paolo, y cantamos al unísono con 12 mil personas en la Arena 1. Según los incas, INTI es el Dios del Sol ☀️ y PACHAMAMA la Diosa de la Tierra 🌎. ¡Aquí hemos amado a ambos! Y también aprendí una frase que nunca olvidaré: “SI QUIERES CRECER Y APRENDER, MIRA DONDE TUS OJOS NO VEN”. Gracias por tanto 🤍 Próximo concierto en Bogotá, Colombia, el miércoles 22 de abril, con mi súper invitado Gian Marco.
- Apr 5, 20262.0x their median
Buona Pasqua a tutti 🤍 https://t.co/CXD01D31fL
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 975 interactions against 3.0M followers, an engagement rate of 0.033%. Measured over 11 original posts, its engagement rate beats 52% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 36K times each, and 2.67% of those impressions turn into an interaction. That is about 1.22% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.37 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 22:00 UTC, and Monday is the busiest day of the week. Of the 11 posts sampled, 100% carry an image or video and 27% link out. The account's strongest tracked post pulled 57K interactions, about 59x its own typical post.
- What is Laura Pausini's engagement rate on X?
- Laura Pausini (@LauraPausini) has an engagement rate of 0.033%, based on the median interactions across 11 original posts from the last 30 days against 2,982,467 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.033%, Laura Pausini sits above the 25th percentile of the 204,491 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @LauraPausini have real engagement?
- Its engagement rate beats 52% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @LauraPausini post?
- Most posts go out around 22:00 UTC, and Monday is its busiest day, at roughly 0.37 posts per day across the measured window.