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La Hora de La 1 engagement report

@LaHoraTVE - 240K followers on X

Measured over 75 original posts from a 30-day window, last computed on September 28, 2026.

Engagement

Middle of its size range
Per follower
0.024%
of 240K followers
Per impression
1.94%
2.9K views on a typical post
Reach
1.22%
of its followers see a post
Typical post
57
interactions (median)
Saved
0.034%
1 bookmarks on a typical post
Posting rate
2.57/day
active 50% of days
Peak time
06:00 UTC
Monday

A typical post picks up 57 interactions against 240K followers, an engagement rate of 0.024%. Measured over 75 original posts, its engagement rate beats 35% of 19,932 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 2.9K times each, and 1.94% of those impressions turn into an interaction. That is about 1.22% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.6 posts a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 06:00 UTC, and Monday is the busiest day of the week. Of the 75 posts sampled, 100% carry an image or video and 69% link out. The account's strongest tracked post pulled 9.6K interactions, about 169x its own typical post. Recurring topics include #lahora21s, #lahora24s, #lahora28s.

Measured over 75 original posts from a 30-day window, last computed on September 28, 2026. Recurring tags: #lahora21s, #lahora24s, #lahora28s.

Compared with accounts its own size

La Hora de La 1's engagement rate beats 35% of the tracked X accounts closest to it in follower count (19,932 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 62% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.024%, La Hora de La 1 sits above the 10th percentile of the 201,862 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.142%
p750.672%
p902.53%
p9982.4%
Engagement rate as a share of followers, across the 201,862 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,901 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.142%
75th percentile0.672%
90th percentile2.53%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 06:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 06:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 06:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link69% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 69% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 220 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 24, 2026169x their median

    El pianista James Rhodes ofreció al fondo Urbagestión pagar el alquiler o a comprar la casa de Maricarmen: "No hay mucho para contar positivo. Me ofrecí a pagar el alquiler a un precio de mercado y también me ofrecí a comprar el piso y se negaron a todo". #LaHora24S https://t.co/g8hYHlF4RU

    6.5K2.6K336138355K viewsView on X
  • Sep 21, 202620x their median

    Ángel Víctor Torres: "Cuando un diputado, y no cualquiera, es capaz de decir en el Congreso que "hay que ir a cazar al inmigrante" está lanzando un mensaje de odio, está provocando violencia" https://t.co/gQqRzK0bem #LaHora21S https://t.co/a6F9CMo8Bo

    7263677057.1K viewsView on X
  • Sep 21, 202620x their median

    Hablamos con Julia Ferreras, diputada de Ceuta Ya!: "La noche ha sido de locura y no hemos podido pegar ojo. Estoy en shock, triste y bastante cabreada" https://t.co/gQqRzK0bem #LaHora21S https://t.co/kAGJniAILP

    6032612292768K viewsView on X
  • Sep 21, 202615x their median

    Rosa Álvarez, Asociación Víctimas Mortales Dana 29-O: "Mazón está ahí porque su partido como la ultraderecha lo mantienen. Es presidente de una comisión que no se reúne nunca (...) Es vergonzoso, él es un absentista (...) Se ríe de las víctimas y de las familias" #LaHora21S https://t.co/fsDLRk0JVe

    5273012215.1K viewsView on X
  • Sep 24, 202614x their median

    Sumar quiere expropiar a Urbagestión el piso para que Maricarmen vuelva allí. Verónica Martínez: "Es viable jurídicamente. El Art. 33.3 de la Constitución lo prevé, la ley de expropiación también (...) Tenemos que meterlo en el real decreto ley del martes" #LaHora24S https://t.co/ROtVwwrkn7

    3749121999302K viewsView on X
  • Sep 21, 202612x their median

    Julia Ferreras, diputada de Ceuta Ya!: "Las personas que venían conmigo no venían en ese barco (...) Yo reconocía muchas caras de mis vecinos y vecinas que sé que son personas que se han quitado la careta y que están actuando como quieren ser" https://t.co/gQqRzK0bem #LaHora21S https://t.co/6nywqQCIY9

    40118193941K viewsView on X
  • Sep 28, 20267.7x their median

    Irene Montero, sobre la acampada en Sol: "Es la imagen de la mejor España (...) Esos momentos en los que la gente recuerda el aprendizaje más importante de cualquier ser humano: que si las cosas son injustas, hay que organizarse y luchar juntas para cambiarlas" #Lahora28S https://t.co/NEIdnXCVOi

    226110891320K viewsView on X
  • Sep 23, 20266.9x their median

    Beatriz Duro, abogada de Maricarmen, la mujer con discapacidad de 87 años que va a ser desahuciada por un fondo de inversión: "La propiedad no contesta (...) Me consta que está habiendo negociaciones con CASA47 y la propiedad se ha negado a cualquier tipo de acuerdo" #Lahora23S https://t.co/tAj1wHYySq

    218117421723K viewsView on X
  • Sep 8, 20265.4x their median

    Albares en @LaHoraTVE "no puede" certificar quién está detrás del asalto a Ceuta pero apunta a la desinformación en redes sociales de la sentencia del Supremo, días después de que la Comisión Europea se reuniese con plataformas digitales y que la "internacional reaccionaria" actuó coordinada para salir "reforzada electoralmente" #LaHora8S

    17270551326K viewsView on X
  • Sep 25, 20264.2x their median

    Luis Martos, cirujano que denunció presunta manipulación en listas de espera, anuncia acciones legales: "La querella yo no la he presentado. Estoy en contacto con la abogada penalista del sindicato AMYTS (…) ella es la que la va a redactar y presentar en los términos que decida" https://t.co/tbYOf4lesC

    1576514247K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#lahora21s#lahora24s#lahora28s#lahora8s#lahora10s

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 57 interactions against 240K followers, an engagement rate of 0.024%. Measured over 75 original posts, its engagement rate beats 35% of 19,932 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 2.9K times each, and 1.94% of those impressions turn into an interaction. That is about 1.22% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.6 posts a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 06:00 UTC, and Monday is the busiest day of the week. Of the 75 posts sampled, 100% carry an image or video and 69% link out. The account's strongest tracked post pulled 9.6K interactions, about 169x its own typical post. Recurring topics include #lahora21s, #lahora24s, #lahora28s.

What is La Hora de La 1's engagement rate on X?
La Hora de La 1 (@LaHoraTVE) has an engagement rate of 0.024%, based on the median interactions across 75 original posts from the last 30 days against 240,241 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.024%, La Hora de La 1 sits above the 10th percentile of the 201,862 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @LaHoraTVE have real engagement?
Its engagement rate beats 35% of the tracked X accounts closest to it in follower count (19,932 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @LaHoraTVE post?
Most posts go out around 06:00 UTC, and Monday is its busiest day, at roughly 2.57 posts per day across the measured window.

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