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小島秀夫 engagement report

@Kojima_Hideo - 1.6M followers on X

Measured over 69 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Middle of its size range
Per follower
0.014%
of 1.6M followers
Per impression
0.756%
29K views on a typical post
Reach
1.83%
of its followers see a post
Typical post
218
interactions (median)
Saved
0.035%
10 bookmarks on a typical post
Posting rate
11.67/day
active 43% of days
Peak time
11:00 UTC
Friday

A typical post picks up 218 interactions against 1.6M followers, an engagement rate of 0.014%. Measured over 69 original posts, its engagement rate beats 51% of 3,774 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 29K times each, and 0.756% of those impressions turn into an interaction. That is about 1.83% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 11.7 posts a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 11:00 UTC, and Friday is the busiest day of the week. Of the 69 posts sampled, 96% carry an image or video and 14% link out. The account's strongest tracked post pulled 52K interactions, about 238x its own typical post. Recurring topics include #deathstranding2, #dsphoto2026_p8, #deathstranding.

Measured over 69 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #deathstranding2, #dsphoto2026_p8, #deathstranding.

Compared with accounts its own size

小島秀夫's engagement rate beats 51% of the tracked X accounts closest to it in follower count (3,774 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 49% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.014%, 小島秀夫 sits above the 25th percentile of the 36,654 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.

p100.002%
p250.012%
p50 (median)0.08%
p750.433%
p902.10%
p99160.5%
Engagement rate as a share of followers, across the 36,654 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,977 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.433%
90th percentile2.10%
99th percentile160.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 11:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 11:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 11:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%101K
16:00 UTC-3%98K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-1%57K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%231K
Monday0%288K
Tuesday-2%278K
Wednesday-1%251K
Thursday-1%245K
Friday-3%253K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 23, 2026238x their median

    63歳になりました。歳を重ねるごとに、“やらなければいけない”こと、“やりたい”ことが、どんどん増えていきます。その一方で、“やれる時間”が減っていきます。時間の使い方、自分の生き方(生き様)を常に精査する必要があります。とはいえ、一度背負った荷物は、置いていく訳にはいきません。今年は、僕がゲーム創りを初めてから、40周年にもなります。コジプロを初めて10周年になります。10月末から年末まで、「コジプロ展」を麻布台ヒルズギャラリーで開催予定です。エントランスのルーデンスも、“10周年ルーデンス”のヴァージョンに変更しました。いろんなチャンスやオファーが頂ける中で、引き続き、ゲーム創りに注力して行きたいと思います。よろしくお願いします。

    44K6.5K1.0K2821.7M viewsView on X
  • Mar 17, 202646x their median

    「DEATH STRANDING2 ON THE BEACH」の“PCロンチトレーラー”です。今回も自分で構成、編集、音入れ、MIXをしました。WOODKIDの曲を使用しています。お楽しみに。発売は3/19日です🙏🙇🏻🫶😍👍 https://t.co/jdlXz3UtI9

    8.0K1.7K1421422.9M viewsView on X
  • Aug 18, 202615x their median

    伊藤潤二さんのフィギュアいただきましたありがとうございます🙏 https://t.co/egmVG3fiOY

    3.1K2071115207K viewsView on X
  • Aug 21, 202613x their median

    💿💿💿🫶👍😍 https://t.co/aCnlfKcryF

    2.6K2674222129K viewsView on X
  • Aug 18, 202611x their median

    ヴァルキリーのアクション・フィギュア購入。僕は“ガウォーク”で飾る。 https://t.co/oB0DrIn3n4

    2.1K23516777K viewsView on X
  • Aug 21, 202611x their median

    💿💿💿🫶👍😍 https://t.co/pgEMjN37OQ

    2.0K259211674K viewsView on X
  • Aug 21, 20268.6x their median

    #DeathStranding2 Higgs https://t.co/JnZJbZ3V66

    1.6K3098034K viewsView on X
  • Aug 18, 20267.4x their median

    THE STROKESの新譜「REALITY AWAITE」の日本盤CD購入💿 https://t.co/KUbdied2RU

    1.5K11691349K viewsView on X
  • Aug 30, 20266.7x their median

    ピーター・ヘラーによる原作“The Dog Stars(旧邦題「いつかぼくが帰る場所」)”は本棚に長く収まっているが、未読。SFではなく、原作が純文学なので、コーマック・マッカーシーの「ザ・ロード」みたいな感じだろうと連想して、「ラスト・サバイバー」を観た。音楽は、ハリーさんだった。パンフレットの販売(生産)してなかった。

    1.3K114128123K viewsView on X
  • Aug 26, 20265.1x their median

    藤井道人監督x横浜流星主演「正体(2024)」が大好きなこともあり、最新作「汝、星のごとく」を試写で観た。原作をよく知らなかったので、「邦画で量産されがちな“悲恋モノ”なのかな」と、期待していなかったが、びっくり! 良く出来ていた! ごめんなさい。人生で転機となる17歳、24歳、30歳、32歳の男女二人の“時”を、瀬戸内海に点在する孤島に重ねて描く。孤独や夢の在り方、向き合い方。孤独や孤島からの絶縁と帰還。人生の歩み方や未来の選び方を問いかける。ラストでは、それぞれの”時”に散った断片が、瀬戸内海の島々を繋ぐ橋の如く、物語として補完される。孤島は繋がり、世界を照らすひとつの星となって、夜空に美しく打ち上がる。横浜流星さん、木村佳乃さんの憑依したような役作りも凄かった。10月9日、日本公開予定🎆

    91518271887K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#deathstranding2#dsphoto2026_p8#deathstranding#deathstranding2pc#kojimaproductions

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 218 interactions against 1.6M followers, an engagement rate of 0.014%. Measured over 69 original posts, its engagement rate beats 51% of 3,774 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 29K times each, and 0.756% of those impressions turn into an interaction. That is about 1.83% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 11.7 posts a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 11:00 UTC, and Friday is the busiest day of the week. Of the 69 posts sampled, 96% carry an image or video and 14% link out. The account's strongest tracked post pulled 52K interactions, about 238x its own typical post. Recurring topics include #deathstranding2, #dsphoto2026_p8, #deathstranding.

What is 小島秀夫's engagement rate on X?
小島秀夫 (@Kojima_Hideo) has an engagement rate of 0.014%, based on the median interactions across 69 original posts from the last 30 days against 1,575,742 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.014%, 小島秀夫 sits above the 25th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Kojima_Hideo have real engagement?
Its engagement rate beats 51% of the tracked X accounts closest to it in follower count (3,774 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Kojima_Hideo post?
Most posts go out around 11:00 UTC, and Friday is its busiest day, at roughly 11.67 posts per day across the measured window.

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