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Michael Kofman engagement report

@KofmanMichael - 436K followers on X

Measured over 8 original posts from a 30-day window, last computed on August 30, 2026.

Engagement

Middle of its size range
Per follower
0.046%
of 436K followers
Per impression
0.26%
77K views on a typical post
Reach
17.8%
of its followers see a post
Typical post
202
interactions (median)
Saved
0.058%
45 bookmarks on a typical post
Posting rate
2.27/day
active 57% of days
Peak time
16:00 UTC
Tuesday

A typical post picks up 202 interactions against 436K followers, an engagement rate of 0.046%. Measured over 8 original posts, its engagement rate beats 55% of 3,792 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 77K times each, and 0.26% of those impressions turn into an interaction. That is about 17.8% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.3 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 16:00 UTC, and Tuesday is the busiest day of the week. Of the 8 posts sampled, 50% carry an image or video, 13% are part of a thread and 63% link out. The account's strongest tracked post pulled 4.2K interactions, about 21x its own typical post.

Measured over 8 original posts from a 30-day window, last computed on August 30, 2026.

Compared with accounts its own size

Michael Kofman's engagement rate beats 55% of the tracked X accounts closest to it in follower count (3,792 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 21% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.046%, Michael Kofman sits above the 25th percentile of the 36,759 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.

p100.002%
p250.012%
p50 (median)0.08%
p750.434%
p902.10%
p99160.4%
Engagement rate as a share of followers, across the 36,759 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,964 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.434%
90th percentile2.10%
99th percentile160.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%54K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%79K
12:00 UTC-2%87K
13:00 UTC-3%95K
14:00 UTC-4%98K
15:00 UTC-2%101K
16:00 UTC-4%99K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%75K
21:00 UTC-1%66K
22:00 UTC-2%58K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%232K
Monday0%290K
Tuesday-2%281K
Wednesday-1%252K
Thursday-2%245K
Friday-3%254K
Saturday+3%228K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 26, 202621x their median

    Vibecoding explained https://t.co/1J2tu7qgrA

    3.9K1813613146K viewsView on X
  • Aug 25, 20262.6x their median

    Russia’s armed forces have moved decisively away from their previous reliance on overwhelming volumes of artillery fire and towards a more precision-led approach to strike warfare in Ukraine. Our latest paper by Dr Sidharth Kaushal and @Sam_Cranny presents a detailed account of how Russia’s precision strike capabilities have evolved, from a chaotic and under-resourced opening campaign to a more potent precision strike capability. Read the paper: https://t.co/MyZaDbbybL

    353144614113K viewsView on X
  • Aug 25, 20261.9x their median

    I had a great time recording this podcast on The Hunt for Red October. We talk about what the film gets right, what it might have wrong, how it portrays this time period, and the work of analysts. If you’re a fan have a listen. @WarOnTheRocks https://t.co/SIdW2EfbeG

    3135014564K viewsView on X
  • Aug 18, 2026

    The latest Russia Contingency is out. I’m joined by @MassDara to talk about our recent field study in Ukraine. We cover insights gained from visiting the front, tactics, tech, the situation with air defense, and ongoing strike campaigns. @WarOnTheRocks https://t.co/zG7hHnb72k

    157425131K viewsView on X
  • Aug 26, 2026

    NEW NATO boss Mark Rutte meets Elbridge Colby in BRX tomorrow. https://t.co/kY7yctZftH

    14830812348K viewsView on X
  • Aug 24, 2026

    New WOTR podcast is out with @EvansRyan202 and @MassDara. We cover quite a bit in this one: battlefield dynamics, strike campaigns, air defense, UA leadership changes and more. Open to all. @WarOnTheRocks https://t.co/Xnt5Fv46jp

    131271243K viewsView on X
  • Aug 10, 2026

    Yesterday, Syria announced a deal that will see Russia's military facilities at Hmeymim and Tartus converted into "joint training and qualification centres” https://t.co/cuXLDuBm7Q A few preliminary thoughts 🧵

    67252291K viewsView on X
  • Aug 18, 2026

    Major release by the @CNA_org Russia Studies Program. Have you ever wondered what promotion & award patterns in the Russian military reveal about the evolution of the Russian military elite? 1/? https://t.co/3w1sarzL6l

    2632134K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 202 interactions against 436K followers, an engagement rate of 0.046%. Measured over 8 original posts, its engagement rate beats 55% of 3,792 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 77K times each, and 0.26% of those impressions turn into an interaction. That is about 17.8% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.3 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 16:00 UTC, and Tuesday is the busiest day of the week. Of the 8 posts sampled, 50% carry an image or video, 13% are part of a thread and 63% link out. The account's strongest tracked post pulled 4.2K interactions, about 21x its own typical post.

What is Michael Kofman's engagement rate on X?
Michael Kofman (@KofmanMichael) has an engagement rate of 0.046%, based on the median interactions across 8 original posts from the last 30 days against 435,931 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.046%, Michael Kofman sits above the 25th percentile of the 36,759 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @KofmanMichael have real engagement?
Its engagement rate beats 55% of the tracked X accounts closest to it in follower count (3,792 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @KofmanMichael post?
Most posts go out around 16:00 UTC, and Tuesday is its busiest day, at roughly 2.27 posts per day across the measured window.

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