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キリンビバレッジ♪ engagement report

@Kirin_Company - 1.6M followers on X

Measured over 8 original posts from a 30-day window, last computed on August 21, 2026.

Engagement

Middle of its size range
Per follower
0.036%
of 1.6M followers
Per impression
0.85%
67K views on a typical post
Reach
4.21%
of its followers see a post
Typical post
571
interactions (median)
Saved
0.089%
60 bookmarks on a typical post
Posting rate
0.3/day
active 17% of days
Peak time
00:00 UTC
Thursday

A typical post picks up 571 interactions against 1.6M followers, an engagement rate of 0.036%. Measured over 8 original posts, its engagement rate beats 60% of 983 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 67K times each, and 0.85% of those impressions turn into an interaction. That is about 4.21% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.3 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 00:00 UTC, and Thursday is the busiest day of the week. Of the 8 posts sampled, 100% carry an image or video and 75% link out. The account's strongest tracked post pulled 28K interactions, about 50x its own typical post. Recurring topics include #トイストーリー, #ムテキッズ, #午後の紅茶.

Measured over 8 original posts from a 30-day window, last computed on August 21, 2026. Recurring tags: #トイストーリー, #ムテキッズ, #午後の紅茶.

Compared with accounts its own size

キリンビバレッジ♪'s engagement rate beats 60% of the tracked X accounts closest to it in follower count (983 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 48% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.036%, キリンビバレッジ♪ sits above the 25th percentile of the 9,668 accounts in this comparison. That places it in the below the median band, which runs 0.006% to 0.046%.

p100.001%
p250.006%
p50 (median)0.046%
p750.318%
p902.67%
p99366.2%
Engagement rate as a share of followers, across the 9,668 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 457,772 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.001%
25th percentile0.006%
50th percentile0.046%
75th percentile0.318%
90th percentile2.67%
99th percentile366.2%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 00:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 00:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 97%Busiest hour: 00:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC0%14K
01:00 UTC+3%15K
02:00 UTC-1%14K
03:00 UTC-2%15K
04:00 UTC-5%12K
05:00 UTC-4%12K
06:00 UTC-7%13K
07:00 UTC-6%14K
08:00 UTC-7%16K
09:00 UTC-2%19K
10:00 UTC-2%20K
11:00 UTC-2%22K
12:00 UTC-1%24K
13:00 UTC+1%27K
14:00 UTC-2%28K
15:00 UTC-1%30K
16:00 UTC-1%29K
17:00 UTC-1%28K
18:00 UTC+1%25K
19:00 UTC0%23K
20:00 UTC0%21K
21:00 UTC+1%19K
22:00 UTC+1%16K
23:00 UTC+1%15K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 97%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+9%56K
Monday+8%72K
Tuesday+1%93K
Wednesday-4%77K
Thursday-3%70K
Friday-6%71K
Saturday+2%62K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+79%+73% to +84%5.7K
Outbound link75% of posts-49%-50% to -47%6.0K
Typical length--7%-8% to -5%8.9K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 79% above the same accounts' other posts.
  • 75% of its posts carry a link off X. Across the catalog, posts with an outbound link run 49% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 162 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 7% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jun 30, 202650x their median

    #午後の紅茶 新CM 7.1公開 #目黒蓮 https://t.co/yAUxlKhjfZ

    23K4.6K125657498K viewsView on X
  • Jun 30, 202647x their median

    本日解禁! #午後の紅茶 夏の新CM🍹​ #目黒蓮 さん出演の、 夏のアイスティーCMが本日解禁!🌊 楽曲には、 #スピッツ の新曲「キツネノボタン」を起用。 #夏の午後 ▼ブランドサイトはこちら https://t.co/V9FtpjJmsw https://t.co/oiVXK0b5xo

    20K5.8K105617564K viewsView on X
  • Jul 1, 202639x their median

    \教えて!あなたの‟最大の栄養”キャンペーン/ 抽選で200名様にトロピカーナ エッセンシャルズが当たる🍊 ①@Kirin_Companyをフォロー ②この投稿をリポスト ③ハッシュタグ「おいしいは最大の栄養なり」をつけてあなたの“最大の栄養”をリプライ リプライ欄でみんなの最大の栄養を見てみよう👀 https://t.co/YypI1YDxDJ

    3.2K11K7.4K5907.5M viewsView on X
  • Jul 1, 202638x their median

    #目黒蓮 さんが過ごす、 一生に一度しかない今年の #夏の午後 今のリアルな思いを語ったWEB動画公開中。 #午後の紅茶 https://t.co/iNdm2CNjhS

    18K3.9K54180316K viewsView on X
  • Jul 8, 202635x their median

    / 午後の紅茶 #夏のアイスティーグラス キャンペーン実施中🍹​ \ 午後の紅茶400ml~500mlペットボトル6本を購入で、 この夏限定の「夏のアイスティーグラス」を1個プレゼント✨️ 全4色展開です。 冷たいアイスティーとともに、#夏の午後 をお楽しみください🌴 #午後の紅茶 #目黒蓮 https://t.co/FCoUwl5L9c

    16K3.5K46219331K viewsView on X
  • Jul 3, 202634x their median

    / #午後の紅茶 夏の新CM 地上波初OA決定✨️ \ 明日7月4日(土)18時台~19時台に、​​ 日本テレビ系列にて #目黒蓮 さん出演の60秒CMを放映予定です! ​ かけがえのない夏の午後のひとときを描いた新CMと、 #スピッツ の新曲もぜひお楽しみに🍹​ #夏の午後 https://t.co/jKztqhc6qt

    15K3.6K76270534K viewsView on X
  • Jul 10, 202633x their median

    #午後の紅茶 新CM「遠くの町の夏の午後」篇 メイキング動画公開中✨️ 自然豊かなカナダでの撮影の中で、 リラックスした目黒さんの表情に注目です🍹​ ▼詳しくはこちら https://t.co/V9FtpjJmsw #目黒蓮 #夏の午後 https://t.co/Vnnc8Sdhgo

    15K3.4K46130309K viewsView on X
  • Jun 17, 202628x their median

    あなたは #午後の紅茶 のどんなところが好きですか? https://t.co/vTeEORqKzI

    13K2.8K6989228K viewsView on X
  • Jun 1, 202628x their median

    / #午後の紅茶 ティーマグカップ プレゼントキャンペーン実施中✨️ \ イギリスでは日常に欠かせないマグカップ。 午後の紅茶 オリジナルティーマグカップ、 合計3,000名様当たります。 詳しくはサイトをチェック👀 https://t.co/c7BK8TTV5h https://t.co/yT43iZXu1V

    13K2.4K1731188K viewsView on X
  • Jun 29, 202623x their median

    📝 ペットボトル新作をレビューして当てよう❕ #セブンでゴンチャ を付けて、 『貢茶 ジャスミンミルクティー』の感想を 引用ポスト💬 抽選で100名様に 『貢茶 ジャスミンミルクティー』 1ケースが当たる🎯 画像付きで当選確率UP🔥 ※7/5 23:59まで ※当選者のみ後日DM @Kirin_Company @711SEJ https://t.co/lwQ8MoorVH

    3.7K4.6K3074.4K537K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#トイストーリー#ムテキッズ#午後の紅茶#夏の午後#生茶

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 571 interactions against 1.6M followers, an engagement rate of 0.036%. Measured over 8 original posts, its engagement rate beats 60% of 983 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 67K times each, and 0.85% of those impressions turn into an interaction. That is about 4.21% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.3 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 00:00 UTC, and Thursday is the busiest day of the week. Of the 8 posts sampled, 100% carry an image or video and 75% link out. The account's strongest tracked post pulled 28K interactions, about 50x its own typical post. Recurring topics include #トイストーリー, #ムテキッズ, #午後の紅茶.

What is キリンビバレッジ♪'s engagement rate on X?
キリンビバレッジ♪ (@Kirin_Company) has an engagement rate of 0.036%, based on the median interactions across 8 original posts from the last 30 days against 1,596,257 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.036%, キリンビバレッジ♪ sits above the 25th percentile of the 9,668 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Kirin_Company have real engagement?
Its engagement rate beats 60% of the tracked X accounts closest to it in follower count (983 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Kirin_Company post?
Most posts go out around 00:00 UTC, and Thursday is its busiest day, at roughly 0.3 posts per day across the measured window.

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