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Kiko Hernández engagement report

@Kiko_Hernandez - 600K followers on X

Measured over 1 original post from a 30-day window, last computed on September 3, 2026.

Engagement

Per follower
0.003%
of 600K followers
Per impression
0.222%
9.0K views on a typical post
Reach
1.51%
of its followers see a post
Typical post
20
interactions (median)
Saved
0.011%
1 bookmarks on a typical post
Posting rate
0.23/day
active 13% of days
Peak time
16:00 UTC
Sunday

Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 20 interactions against 600K followers, an engagement rate of 0.003%. Posts are seen about 9.0K times each, and 0.222% of those impressions turn into an interaction. That is about 1.51% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.23 posts a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 16:00 UTC, and Sunday is the busiest day of the week. Of the 1 posts sampled, 100% link out. The account's strongest tracked post pulled 334 interactions, about 17x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 1 original post from a 30-day window, last computed on September 3, 2026. Recurring tag: #directamentekiko.

Where this sits in the catalog

At 0.003%, Kiko Hernández sits above the 10th percentile of the 65,980 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.016%.

p100.002%
p250.016%
p50 (median)0.1%
p750.499%
p902.09%
p99120.0%
Engagement rate as a share of followers, across the 65,980 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 57,142 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.016%
50th percentile0.1%
75th percentile0.499%
90th percentile2.09%
99th percentile120.0%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video0% of posts+111%+108% to +115%34K
Outbound link100% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 0% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 110 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Mar 24, 202617x their median

    Kiko Matamoros cuenta que Alejandra Rubio intentó vender la noticia dos revistas (Lectura y Hola), antes de la entrevista en DeViernes. Además, dice que llevaba negociandolo dos meses. Y ahora se retira de la televisión por la presión, una persona que lo premedita así #LosKikosTV https://t.co/FpbQv3xhk8

    300293280K viewsView on X
  • Apr 29, 20266.5x their median

    Casting de #LaCajaAmarilla, el nuevo programa de retos de Antena 3 presentado por Manel Fuentes Juls Janeiro Marta Pombo Adrián Lastra Norma Duval Colate Vallejo-Nágera Tamara Gorro Ana Guerra Edu Aguirre Eduardo Navarrete Gemma Mengual Ricky Merino Miguel Lago

    9011253255K viewsView on X
  • Jul 20, 2026

    Si https://t.co/ETpB73TQqD

    2522015K viewsView on X
  • May 8, 2026

    https://t.co/L6cpsTObMp

    172603.5K viewsView on X
  • Aug 30, 2026

    https://t.co/q1XhSR38TL vía @YouTube Escribe en mi comunidad de YouTube de @DirectamentKiko #Directamentekiko

    161309.0K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#directamentekiko

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 20 interactions against 600K followers, an engagement rate of 0.003%. Posts are seen about 9.0K times each, and 0.222% of those impressions turn into an interaction. That is about 1.51% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.23 posts a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 16:00 UTC, and Sunday is the busiest day of the week. Of the 1 posts sampled, 100% link out. The account's strongest tracked post pulled 334 interactions, about 17x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Kiko Hernández's engagement rate on X?
Kiko Hernández (@Kiko_Hernandez) has an engagement rate of 0.003%, based on the median interactions across 1 original posts from the last 30 days against 599,572 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.003%, Kiko Hernández sits above the 10th percentile of the 65,980 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Kiko_Hernandez have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @Kiko_Hernandez post?
Most posts go out around 16:00 UTC, and Sunday is its busiest day, at roughly 0.23 posts per day across the measured window.

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