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Attorney General Ken Paxton engagement report

@KenPaxtonTX - 532K followers on X

Measured over 30 original posts from a 30-day window, last computed on October 17, 2026.

Engagement

Top 10% for its size
Per follower
0.67%
of 532K followers
Per impression
8.05%
44K views on a typical post
Reach
8.32%
of its followers see a post
Typical post
3.6K
interactions (median)
Saved
0.051%
22 bookmarks on a typical post
Posting rate
1.5/day
active 30% of days
Peak time
19:00 UTC
Thursday

A typical post picks up 3.6K interactions against 532K followers, an engagement rate of 0.67%. Measured over 30 original posts, its engagement rate beats 94% of 20,444 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 44K times each, and 8.05% of those impressions turn into an interaction. That is about 8.29% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 19:00 UTC, and Thursday is the busiest day of the week. Of the 30 posts sampled, 90% carry an image or video and 33% link out. The account's strongest tracked post pulled 50K interactions, about 7.3x its own typical post.

Measured over 30 original posts from a 30-day window, last computed on October 17, 2026. Recurring tag: #txsen.

Compared with accounts its own size

Attorney General Ken Paxton's engagement rate beats 94% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 96% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.67%, Attorney General Ken Paxton sits above the 50th percentile of the 205,261 accounts in this comparison. That places it in the above the median band, which runs 0.143% to 0.678%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,261 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 19:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 19:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 19:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video90% of posts+111%+108% to +115%34K
Outbound link33% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 90% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 33% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 222 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • May 27, 20267.3x their median

    NEW AD: James Talarico is a threat to everything we hold dear.   This is Texas, and we will fight to protect it. https://t.co/7bI9jti6Gz

    35K9.4K4.9K6401.4M viewsView on X
  • Aug 21, 20269.7x their median

    As a dad of female athletes I’ll fight to keep men out of women’s sports. Proud to be repping xx-xy with my daughter tonight. https://t.co/Bs42dHsne0

    28K4.1K2.4K232465K viewsView on X
  • Aug 20, 20268.8x their median

    NEW: I am investigating avocado oil products for deceptive marketing and for the potential use of undisclosed seed oils. https://t.co/JM8kaFBuhI

    25K4.5K1.5K328540K viewsView on X
  • Oct 10, 20267.6x their median

    While James Talarico was missing, I was out across the Great State of Texas. Talking to hardworking Texans about making life affordable again and Protecting the Texas Promise. Early vote starts in 9 days. The momentum is on our side, GET OUT TO VOTE! https://t.co/M2SB8YYGld

    20K4.6K2.6K128252K viewsView on X
  • Sep 17, 20267.1x their median

    BREAKING: James Talarico abused his office to enrich himself and his employer. He needs to answer for his corruption and explain to taxpayers why he used their tax dollars to benefit himself and the woke DEI firm paying him tens of thousands of dollars. https://t.co/TdX67eCec1

    14K4.4K6.6K4501.4M viewsView on X
  • Aug 20, 20265.9x their median

    Karmelo Anthony was a violent criminal who killed Austin Metcalf in cold blood. James Talarico sides with a murderer. https://t.co/jeYZlgt3W4

    16K4.5K706147166K viewsView on X
  • Oct 10, 20265.7x their median

    Before Talarico fell off the face of Texas, he held a fundraiser with Robert De Niro. That doesn’t scream someone who had the “flu.” California is trying to elect their third Senator and we won’t let them. Go to https://t.co/cq3Qd9HHjv today. https://t.co/5zUhZkWoRX

    15K3.9K1.3K80164K viewsView on X
  • Aug 29, 20265.2x their median

    Thank you very much, President Trump. We won’t let you down. Texas will remain Texas, and our country will be safe. I need everyone watching this to go to https://t.co/cq3Qd9HHjv TODAY and donate. Help us defeat radical socialist James Talarico. Our country is depending on you. https://t.co/j7GPGBbj0C

    12K3.6K2.2K192670K viewsView on X
  • Oct 12, 20264.9x their median

    James Talarico voted against border security, voted to mutilate our children, voted for boys in girls’ sports, and proclaimed there are 6 sexes. Now he wants Texans to believe none of that happened. James Talarico thinks he can lie to Texans and get away with it. He’s wrong. https://t.co/98a6Wv7TSu

    11K3.8K2.1K115207K viewsView on X
  • Sep 17, 20264.1x their median

    James Talarico is a conman who believes in sex change surgeries for kids. His favorite drag queen even grooms children. https://t.co/D7fNvdvDD1

    10.0K2.4K2.0K156613K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#txsen

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 3.6K interactions against 532K followers, an engagement rate of 0.67%. Measured over 30 original posts, its engagement rate beats 94% of 20,444 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 44K times each, and 8.05% of those impressions turn into an interaction. That is about 8.29% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 19:00 UTC, and Thursday is the busiest day of the week. Of the 30 posts sampled, 90% carry an image or video and 33% link out. The account's strongest tracked post pulled 50K interactions, about 7.3x its own typical post.

What is Attorney General Ken Paxton's engagement rate on X?
Attorney General Ken Paxton (@KenPaxtonTX) has an engagement rate of 0.67%, based on the median interactions across 30 original posts from the last 30 days against 531,939 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.67%, Attorney General Ken Paxton sits above the 50th percentile of the 205,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @KenPaxtonTX have real engagement?
Its engagement rate beats 94% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the top 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @KenPaxtonTX post?
Most posts go out around 19:00 UTC, and Thursday is its busiest day, at roughly 1.5 posts per day across the measured window.

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