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Colin Kaepernick engagement report

@Kaepernick7 - 2.0M followers on X

Measured over 17 original posts from a 30-day window, last computed on October 25, 2026.

Engagement

Per follower
0.036%
of 2.0M followers
Per impression
2.82%
25K views on a typical post
Reach
1.29%
of its followers see a post
Typical post
714
interactions (median)
Saved
0.067%
17 bookmarks on a typical post
Posting rate
0.8/day
active 57% of days
Peak time
21:00 UTC
Sunday

A typical post picks up 714 interactions against 2.0M followers, an engagement rate of 0.036%. Posts are seen about 25K times each, and 2.82% of those impressions turn into an interaction. That is about 1.29% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.8 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 21:00 UTC, and Sunday is the busiest day of the week. Of the 17 posts sampled, 100% carry an image or video and 76% link out. The account's strongest tracked post pulled 135K interactions, about 68x its own typical post. Recurring topics include #culturecon, #taf26, #bts.

Measured over 17 original posts from a 30-day window, last computed on October 25, 2026. Recurring tags: #culturecon, #taf26, #bts.

Where this sits in the catalog

At 0.036%, Colin Kaepernick sits above the 25th percentile of the 204,424 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.677%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,424 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,888 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.677%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 21:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 21:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 21:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link76% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 76% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 479 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Oct 24, 202468x their median

    Best place to order comic books from??? Used to collect when I was younger. Batman being my fav. I can order and read from IPad or best to do straight off the comic??

    124K3.9K4.7K2.5K13M viewsView on X
  • Feb 3, 2026

    met this legend yesterday! https://t.co/UMG1Z0J7SV

    53K1.3K1.6K128665K viewsView on X
  • Feb 6, 202422x their median

    Today was a very, very special day for me… Listening and learning the story of a MAN that has been fighting so much against racism was unforgettable for me. Thank you so much, Colin. Your story is truly inspiring and I recommend everyone to watch your Netflix documentary. Thank you Nike for connecting us. This day and my conversation with Colin will have a major impact on my life going forward to make this a better and more equal world.

    47K3.0K3402741.7M viewsView on X
  • Sep 2, 202612x their median

    My memoir has arrived! I’m so grateful to finally share my story with you. We’ve been on this journey together, and this moment has been a long time coming. THE PERILOUS FIGHT, is available for pre-order NOW. Available in stores Tuesday, September 15, 2026. In case you haven’t already, grab your tickets to join me when my book tour comes to your city https://t.co/nkQ8JQ4vGQ

    5.7K1.3K1.5K100209K viewsView on X
  • Sep 18, 20268.6x their median

    I had such a great time on @TheView with Whoopi Goldberg, @JoyVBehar, Sunny Hostin, @sarahainesr, @Alyssafarah, and @ananavarro . I appreciated all of the honest and thoughtful questions, and I hope you enjoyed the conversation as much as I did. Time flew by, we’ll have to do it again! Thank you to everyone who made this possible. Go to https://t.co/Yam6DH0BZh to pick up The Perilous Fight now.

    5.1K7902172065K viewsView on X
  • Sep 25, 20266.4x their median

    Grateful to be featured on the cover of The Guardian Saturday. I enjoyed sitting down with them to talk about my memoir, THE PERILOUS FIGHT, now a #1 New York Times Best Seller. 🔁 The Guardian Saturday Ten years ago, the San Francisco 49ers quarterback Colin Kaepernick refused to stand for the national anthem. He was accused of disrespecting the flag, the game, and America. In tomorrow's @gdnsaturday, Kaepernick talks about being 'blackballed' for taking the knee, the civil rights movement, and why he still trains in case he gets to play again.

    3.6K4693972891K viewsView on X
  • Sep 4, 20266.2x their median

    I’m excited to share my story with all of you in my new memoir, The Perilous Fight! We dive deep into so many areas of my life from being adopted to becoming a husband and father myself. I’ve signed copies for the book tour and you can also hear it in my own voice exclusively on @audible_com THE PERILOUS FIGHT, is available for pre-order NOW. Preorder yours today https://t.co/Yam6DH0BZh In stores everywhere (except Target) September 15. 2026. Grab your tickets to join me when my book tour comes to your city https://t.co/Yam6DH0BZh

    3.6K6311861366K viewsView on X
  • Jul 24, 2023

    We Stay Sharp. @usnikefootball #TheOnes https://t.co/Y49JEDiWF3

    1.7K6211.4K157454K viewsView on X
  • Sep 7, 20264.5x their median

    “I wasn’t going to let them stop me or us from doing that work and moving forward.” I appreciated the opportunity to have a thoughtful and in-depth conversation with Lester Holt. This conversation will be on “Before & After with @LesterHoltNBC “ and will be available to everyone on September 14th, produced by @DatelineNBC My memoir THE PERILOUS FIGHT, is available for pre-order NOW at https://t.co/Yam6DH0BZh In stores Tuesday, September 15, 2026.

    2.5K54816021112K viewsView on X
  • Sep 1, 20264.2x their median

    I recently sat down with @RohanNadkarni from @nbcnews to discuss the last 10 years. From our work with @yourrightscamp in our communities, my protest, family, fatherhood and believing in something bigger than myself.  It’s all in my memoir, The Perilous Fight, available for pre-order NOW and in stores Tuesday, September 15, 2026. Audiobook exclusively on @audible_com More at https://t.co/y0GEKiInZg Photo Credit: @jessedittmar for NBC news

    2.3K5481562369K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#culturecon#taf26#bts#strongtalk

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 714 interactions against 2.0M followers, an engagement rate of 0.036%. Posts are seen about 25K times each, and 2.82% of those impressions turn into an interaction. That is about 1.29% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.8 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 21:00 UTC, and Sunday is the busiest day of the week. Of the 17 posts sampled, 100% carry an image or video and 76% link out. The account's strongest tracked post pulled 135K interactions, about 68x its own typical post. Recurring topics include #culturecon, #taf26, #bts.

What is Colin Kaepernick's engagement rate on X?
Colin Kaepernick (@Kaepernick7) has an engagement rate of 0.036%, based on the median interactions across 17 original posts from the last 30 days against 1,958,298 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.036%, Colin Kaepernick sits above the 25th percentile of the 204,424 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Kaepernick7 have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @Kaepernick7 post?
Most posts go out around 21:00 UTC, and Sunday is its busiest day, at roughly 0.8 posts per day across the measured window.

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