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JoyNews engagement report

@JoyNewsOnTV - 1.5M followers on X

Measured over 821 original posts from a 30-day window, last computed on October 7, 2026.

Engagement

Bottom 10% for its size
Per follower
0.001%
of 1.5M followers
Per impression
0.224%
3.1K views on a typical post
Reach
0.21%
of its followers see a post
Typical post
7
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
41.47/day
active 97% of days
Peak time
17:00 UTC
Tuesday

A typical post picks up 7 interactions against 1.5M followers, an engagement rate of 0.001%. Measured over 821 original posts, its engagement rate beats 8% of 15,519 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 3.1K times each, and 0.224% of those impressions turn into an interaction. That is about 0.208% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 41.5 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 17:00 UTC, and Tuesday is the busiest day of the week. Of the 821 posts sampled, 77% carry an image or video and 48% link out. The account's strongest tracked post pulled 6.4K interactions, about 915x its own typical post. Recurring topics include #joynews, #thepulse, #newsfile.

Measured over 821 original posts from a 30-day window, last computed on October 7, 2026. Recurring tags: #joynews, #thepulse, #newsfile.

Compared with accounts its own size

JoyNews's engagement rate beats 8% of the tracked X accounts closest to it in follower count (15,519 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 18% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.001%, JoyNews sits below the 10th percentile of the 156,148 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.022%.

p100.003%
p250.022%
p50 (median)0.127%
p750.604%
p902.32%
p9983.3%
Engagement rate as a share of followers, across the 156,148 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 26,016 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.003%
25th percentile0.022%
50th percentile0.127%
75th percentile0.604%
90th percentile2.32%
99th percentile83.3%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 17:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 17:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 17:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video77% of posts+111%+108% to +115%34K
Outbound link48% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 77% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 48% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 223 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 15, 2026915x their median

    Watch as Bishop Dag Heward-Mills pays heartfelt tribute to veteran gospel musician Bernice Offei. #JoyNews https://t.co/6vldvLMQKJ

    5.6K6764930331K viewsView on X
  • Sep 10, 2026549x their median

    PRESEC Legon are NSMQ2026 Champions; 9th trophy in the cabinet! #NSMQOnJoy https://t.co/DAbWH81NrG

    3.5K291211037K viewsView on X
  • Sep 9, 2026365x their median

    TUC rejects proposal to allow dual citizens to become MPs Details here: https://t.co/MX4V6YNbdM #JoyNews #JoyFM #GhanaNews #JoyPrime #MyJoyOnline https://t.co/3VaxTxaPix

    2.0K4021017048K viewsView on X
  • Sep 25, 2026228x their median

    NACOC has intensified efforts to tackle the recent surge in drug trafficking by deploying additional officers, trained sniffer dogs and new equipment to the Accra International Airport. The team will screen passengers arriving and departing from the airport as part of measures to detect and prevent the smuggling of narcotics. [🎥: Klitch Media]

    1.2K12615396110K viewsView on X
  • Aug 24, 2026212x their median

    Joy after 25 years: 55-year-old woman gives birth to triplets after 25 years of marriage at Brofoyedru #JoyNews https://t.co/p6cYtgyYs9

    1.4K10114523K viewsView on X
  • Sep 10, 2026211x their median

    What a showing! 🔥 First Grand Finale appearance. Form 2 students. And they finish as 1st Runner-Up! Congratulations, Accra Academy! 👏🏾 #NSMQOnJoy https://t.co/rvScAQQm74

    1.4K9031117K viewsView on X
  • Sep 3, 2026189x their median

    THE FINAL THREE ARE ALL SET From 174 schools that started the journey, just 3 remain 🏆 St. Augustine’s College — Apsu 🏆 PRESEC, Legon — Odadeɛ 🏆 Accra Academy — Bleooo The finalists are seated. The stage is ready. The trophy is waiting September 10. One final battle yet One champion. WHO TAKES THE NSMQ 2026 TROPHY? #NSMQ2026 #NSMQOnJoy #NSMQFinale

    1.2K1009623K viewsView on X
  • Sep 29, 2026159x their median

    Ghana ranked 5th among the top sources of cocaine seized at Belgium's Antwerp port in 2025, the only country outside Latin America on the list. #JoyNews https://t.co/sYUSOjiBPs

    709249827138K viewsView on X
  • Sep 18, 2026145x their median

    “Ever since I was in basic school, it’s always been about scientific facts about astronomy, and you never get to experience it. But meeting an astronaut today will definitely help me make an impact.” — Student reflecting on meeting veteran astronaut Koichi Wakata https://t.co/xNuGamouKH

    983273026K viewsView on X
  • Sep 16, 2026143x their median

    UDS defend African University Football title in Cairo Details here: https://t.co/ue5KcHQ46h #JoyNews #JoyFM #GhanaNews #JoyPrime #MyJoyOnline https://t.co/3G1oHAUlyQ

    918793115K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#joynews#thepulse#newsfile#joyfm#ghananews

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 7 interactions against 1.5M followers, an engagement rate of 0.001%. Measured over 821 original posts, its engagement rate beats 8% of 15,519 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 3.1K times each, and 0.224% of those impressions turn into an interaction. That is about 0.208% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 41.5 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 17:00 UTC, and Tuesday is the busiest day of the week. Of the 821 posts sampled, 77% carry an image or video and 48% link out. The account's strongest tracked post pulled 6.4K interactions, about 915x its own typical post. Recurring topics include #joynews, #thepulse, #newsfile.

What is JoyNews's engagement rate on X?
JoyNews (@JoyNewsOnTV) has an engagement rate of 0.001%, based on the median interactions across 821 original posts from the last 30 days against 1,499,999 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.001%, JoyNews sits below the 10th percentile of the 156,148 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @JoyNewsOnTV have real engagement?
Its engagement rate beats 8% of the tracked X accounts closest to it in follower count (15,519 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @JoyNewsOnTV post?
Most posts go out around 17:00 UTC, and Tuesday is its busiest day, at roughly 41.47 posts per day across the measured window.

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