Joey Essex engagement report
@JoeyEssex_ - 2.5M followers on X
Measured over 1 original post from a 30-day window, last computed on October 28, 2026.
Engagement
Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 198 interactions against 2.5M followers, an engagement rate of 0.008%. Posts are seen about 65K times each, and 0.305% of those impressions turn into an interaction. That is about 2.61% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.2 posts a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 13:00 UTC, and Thursday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 6.8K interactions, about 34x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 1 original post from a 30-day window, last computed on October 28, 2026. Recurring tag: #essexdapper.
Where this sits in the catalog
At 0.008%, Joey Essex sits above the 10th percentile of the 212,656 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.025% |
| 50th percentile | 0.146% |
| 75th percentile | 0.697% |
| 90th percentile | 2.61% |
| 99th percentile | 82.9% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 13:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 100% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 105 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Nov 17, 202434x their median
thinking about this today #ImACeleb https://t.co/3I1gOUj8XN
- Nov 19, 2023
Iโve waited all year to tweet this clip of Joey Essex seeing a dragon on the bridge #ImACeleb https://t.co/WhVraI90E0
- Oct 7, 202257x their median
Better get my skates on! Iโm only doing @dancingonice @ITV #DancingOnIce https://t.co/kWGhZ3QBZk
- Jan 22, 20233.7x their median
A documentary I am very proud of ๐๐ข๐๐ฌ ๐๐ฆ๐ฆ๐๐ซ ๐๐ฟ๐ถ๐ฒ๐ณ ๐ฎ๐ป๐ฑ ๐ ๐ฒ is on tonight at 9pm on @bbcthree https://t.co/xWaZYIN7oV
- Jan 15, 20233.4x their median
What a start?! โจ @JoeyEssex_ & @TheVanessaBauer open the show with an incredible performance and are taking home a score of 27 from the judges โธ๏ธ #DancingOnIce https://t.co/dGi99wrSjA
- Mar 12, 20233.3x their median
Just want to say a massive thankyou to you all for the support and love youโve given me throughout my @dancingonice journey. And Iโm now here at the FINAL โฆ I actually made it! The journey continues tomorrow 6:30pm on @ITV PLEASE VOTE JOEY & VANESSA โธ๏ธ https://t.co/UqLC59Sy38
- Mar 5, 2023
They must be flying high in the sky after scoring 38 points, a beautiful tribute from @JoeyEssex_ & @TheVanessaBauer ๐งก #DancingOnIce https://t.co/oSppIOdpE1
- Nov 3, 20233.0x their median
โ๐ ๐ช๐๐๐ ๐***** ๐๐๐๐ง๐๐๐ฅ ๐๐ฆ๐, ๐๐ ๐๐๐ฆ ๐ ๐ฃ๐ฅ๐ข๐๐๐๐ ๐ช๐๐ง๐ ๐ ๐ ๐๐ข๐ฅ ๐ฆ๐ข๐ ๐ ๐ฅ๐๐๐ฆ๐ข๐กโ @JoeyEssex_ with a message for @KSI ๐ Will we see Joey on @MisfitsBoxing soon? ๐ค @ColmMcGuigan ๐ https://t.co/aBF7kSB0wi @SauerlandBros @MamsTaylor https://t.co/rplF4j53wj
- Sep 2, 2025
Say what you want about Joey Essex, but the manโs got a pair of Balls, not just getting in there infront of thousands of eyes watching (while he has fame and makes money from TV) but to bite down and fight while absolutely fucked on his feet. Hats off ๐๐ผ
- Jan 15, 2023
I LOVE you guys! Thank you! #DancingOnIce โธ๏ธโธ๏ธโธ๏ธ
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 198 interactions against 2.5M followers, an engagement rate of 0.008%. Posts are seen about 65K times each, and 0.305% of those impressions turn into an interaction. That is about 2.61% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.2 posts a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 13:00 UTC, and Thursday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 6.8K interactions, about 34x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is Joey Essex's engagement rate on X?
- Joey Essex (@JoeyEssex_) has an engagement rate of 0.008%, based on the median interactions across 1 original posts from the last 30 days against 2,483,005 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.008%, Joey Essex sits above the 10th percentile of the 212,656 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @JoeyEssex_ have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @JoeyEssex_ post?
- Most posts go out around 13:00 UTC, and Thursday is its busiest day, at roughly 0.2 posts per day across the measured window.