joe mcnally engagement report
@JoeMcNallyPhoto - 242K followers on X
Measured over 6 original posts from a 30-day window, last computed on September 27, 2026.
Engagement
Early reading. We have captured 6 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 40 interactions against 242K followers, an engagement rate of 0.016%. Posts are seen about 2.6K times each, and 1.51% of those impressions turn into an interaction. That is about 1.08% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.2 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 19:00 UTC, and Wednesday is the busiest day of the week. Of the 6 posts sampled, 83% carry an image or video and 100% link out. The account's strongest tracked post pulled 20K interactions, about 503x its own typical post. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 6 original posts from a 30-day window, last computed on September 27, 2026.
Where this sits in the catalog
At 0.016%, joe mcnally sits above the 10th percentile of the 205,261 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 19:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 83% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 100% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 83% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 295 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Apr 10, 2026503x their median
Thank you @NASAArtemis crew for confirming the earth and moon's beauty from all angles 🌎🌕 #ShotOnNikon Credit: NASA https://t.co/3tGSWbfP7r
- Apr 9, 20265.3x their median
Welcome to Nikonic, Nikon’s digital magazine and your monthly showcase of world-class craft, shot on Nikon. 📸 For our first issue, we're shining a spotlight on our newest Nikon Ambassadors, Tina Sokolovska and @Brandonwoelfel. https://t.co/87RFpqeSDM
- Aug 25, 20263.9x their median
The world is a little less colorful all of a sudden, Jay: You taught me, you berated me (with love). You sharpened my eye. You told me to walk slowly. To breathe, and to see. The last conversation I had with Jay, he was ailing and we chatted a bit. I t… https://t.co/EaxX6MCTAX https://t.co/6Y4oQ0NVAQ
- Sep 11, 20261.8x their median
Spent the morning at Engine 33, Ladder 9 on Great Jones Street, which is one of the oldest and most beautiful firehouses in the city. They were the first crews to step before the Giant Polaroid camera, 25 years ago, with John Baldassarre, now retired, be… https://t.co/ERdyDufo2M https://t.co/01JV5Lpapu
- Aug 20, 20261.6x their median
Your photography naturally elevates when you have a subject like @ohhjoliii. An astonishingly talented dancer and athlete, she was at ease maintaining balance and grace standing in the back seat of a fast moving Mustang, driven by the mad genius of Reno … https://t.co/QIrOFKcZCJ https://t.co/JcF2yNwfzh
- Aug 27, 2026
Shot in the studio with Carlee working with the @profoto B20 & B30, and playing with motion effects courtesy of the modeling lights! Reminder that the Profoto Summer Campaign ends on Monday August 31, 2026! Savings on the B20, B30s + savings on things l… https://t.co/nJGvAB4f3N https://t.co/ASu1kr4oLz
- Sep 10, 2026
Please join us for a very special night in honor of the 25th Anniversary of 9/11. Joe McNally will be at Adorama in a special appearance to discuss the creation of this project, and the emotional story of how these pictures were made. https://t.co/Kjr8Cz8JvE
- Sep 2, 2026
If anyone can fill the house with his sax, it’s Les Goodson. Here he plays at the Paris Blues Club, a legendary blues club in Harlem, tragically closed permanently when its wonderfully flamboyant owner Samuel Hargress Jr. passed in 2020. Known as Mr. Sam… https://t.co/PBI4Zq1U4O https://t.co/gT1F3ORvVW
- Sep 9, 2026
This is a week of reflection for all…and for me as a NY-based photographer. My history with the WTC began long ago when I climbed the antenna atop the North Tower of the World Trade Centers, around 1978. It was really the first tall climb I made as a … https://t.co/MSLkjeVrxF https://t.co/TpcgXlBiFg
- Jul 5, 2026
The nighttime sky over Manhattan rapidly changed colors last night on the occasion of our 250th birthday. Over 85,000 shells of different colors were launched from the East River and the Hudson in an amazing, virtuoso display created by Pyro Spectaculars… https://t.co/tb2JbmjTXm https://t.co/FEyrgDSEt7
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 40 interactions against 242K followers, an engagement rate of 0.016%. Posts are seen about 2.6K times each, and 1.51% of those impressions turn into an interaction. That is about 1.08% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.2 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 19:00 UTC, and Wednesday is the busiest day of the week. Of the 6 posts sampled, 83% carry an image or video and 100% link out. The account's strongest tracked post pulled 20K interactions, about 503x its own typical post. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is joe mcnally's engagement rate on X?
- joe mcnally (@JoeMcNallyPhoto) has an engagement rate of 0.016%, based on the median interactions across 6 original posts from the last 30 days against 242,437 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.016%, joe mcnally sits above the 10th percentile of the 205,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @JoeMcNallyPhoto have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @JoeMcNallyPhoto post?
- Most posts go out around 19:00 UTC, and Wednesday is its busiest day, at roughly 0.2 posts per day across the measured window.