Jack Osbourne engagement report
@JackOsbourne - 490K followers on X
Measured over 18 original posts from a 30-day window, last computed on October 21, 2026.
Engagement
A typical post picks up 176 interactions against 490K followers, an engagement rate of 0.036%. Measured over 18 original posts, its engagement rate beats 54% of 19,932 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 11K times each, and 1.63% of those impressions turn into an interaction. That is about 2.21% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.73 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 00:00 UTC, and Friday is the busiest day of the week. Of the 18 posts sampled, 100% carry an image or video and 89% link out. The account's strongest tracked post pulled 39K interactions, about 131x its own typical post. Recurring topics include #kelsidavies, #kelsiedavies, #scarlettbordeaux.
Measured over 18 original posts from a 30-day window, last computed on October 21, 2026. Recurring tags: #kelsidavies, #kelsiedavies, #scarlettbordeaux.
Compared with accounts its own size
Jack Osbourne's engagement rate beats 54% of the tracked X accounts closest to it in follower count (19,932 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 61% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.036%, Jack Osbourne sits above the 25th percentile of the 200,567 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.141%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.141% |
| 75th percentile | 0.67% |
| 90th percentile | 2.53% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 00:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 89% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 89% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 120 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Mar 12, 2026131x their median
Introducing Ozzy Matilda Osbourne https://t.co/W190Ch2vVA
- Dec 7, 2025158x their median
The Gang is expecting a new member 🙏🤍 👼 https://t.co/qcvu2yYwrk
- Feb 3, 202634x their median
Zero Notes - PERFECT ✌️🤍🙏 Post Slash Chad Duff Andrew https://t.co/EiSylZXSa1
- Dec 8, 202528x their median
Class of 2025 @imacelebrity 🌴 I had the time of my life! Congrats to @angryginge13 👑 and 🥂 to all my new jungle gang 🤘 https://t.co/GABlvnZ0Cd
- Jul 21, 202632x their median
July 22nd #ozzyday ✌️🤘 https://t.co/IGdMZfJkf1
- Apr 23, 202614x their median
When Zakk met Ozzy ✨ https://t.co/dqVeSDdBY2
- Sep 4, 202614x their median
I’m so grateful to everyone at Halloween Horror Nights and Universal who put so much work, love, and attention into this. It means more than I can say to me and my entire family. To see my dad’s legacy celebrated like this, and to experience it alongside so many incredible fans, is something I’ll never forget. Thank you for making it such an unforgettable night. 🖤🦇🤘#UniversalHHN
- May 11, 20265.4x their median
Happy Mother’s Day to the two most extraordinary women on the 🌍 ❤️🙏 @MrsSOsbourne Aree Osbourne https://t.co/AgrlgCWedc
- Mar 3, 20263.1x their median
🙏 @BRITs https://t.co/J2tRovc5mr
- May 9, 20262.8x their median
https://t.co/5A3j0RrxGo https://t.co/LGyhrZ7IUm
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 176 interactions against 490K followers, an engagement rate of 0.036%. Measured over 18 original posts, its engagement rate beats 54% of 19,932 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 11K times each, and 1.63% of those impressions turn into an interaction. That is about 2.21% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.73 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 00:00 UTC, and Friday is the busiest day of the week. Of the 18 posts sampled, 100% carry an image or video and 89% link out. The account's strongest tracked post pulled 39K interactions, about 131x its own typical post. Recurring topics include #kelsidavies, #kelsiedavies, #scarlettbordeaux.
- What is Jack Osbourne's engagement rate on X?
- Jack Osbourne (@JackOsbourne) has an engagement rate of 0.036%, based on the median interactions across 18 original posts from the last 30 days against 490,058 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.036%, Jack Osbourne sits above the 25th percentile of the 200,567 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @JackOsbourne have real engagement?
- Its engagement rate beats 54% of the tracked X accounts closest to it in follower count (19,932 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @JackOsbourne post?
- Most posts go out around 00:00 UTC, and Friday is its busiest day, at roughly 0.73 posts per day across the measured window.