Indian Oil Corp Ltd engagement report
@IndianOilcl - 457K followers on X
Measured over 64 original posts from a 30-day window, last computed on September 22, 2026.
Engagement
A typical post picks up 38 interactions against 457K followers, an engagement rate of 0.008%. Measured over 64 original posts, its engagement rate beats 31% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 5.0K times each, and 0.777% of those impressions turn into an interaction. That is about 1.08% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.3 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 06:00 UTC, and Tuesday is the busiest day of the week. Of the 64 posts sampled, 100% carry an image or video and 16% link out. The account's strongest tracked post pulled 629 interactions, about 17x its own typical post. Recurring topics include #indianoil, #67thindianoilday, #asiangames2026.
Measured over 64 original posts from a 30-day window, last computed on September 22, 2026. Recurring tags: #indianoil, #67thindianoilday, #asiangames2026.
Compared with accounts its own size
Indian Oil Corp Ltd's engagement rate beats 31% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 41% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.008%, Indian Oil Corp Ltd sits above the 10th percentile of the 205,152 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 06:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 16% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 16% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 613 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 19, 202617x their median
Claim A message is going viral on social media claiming that petrol pump owners in Madhya Pradesh have announced that UPI payments exceeding ₹2,000 will not be accepted in protest against merchant fees and that a “No-UPI Day” will be observed in Indore on September 23, 2026. Fact The viral message is fake and misleading. No such restriction on UPI payments exceeding ₹2,000 has been announced by petrol pump owners in Madhya Pradesh. Some individuals who are not even petroleum dealers themselves have made such baseless claims. In fact, petroleum dealers’ associations have been in regular touch with Ministry officials, and no such “No-UPI Day” strike has been announced or informed. Petrol pump dealers have been at the forefront of promoting digital payments. #FactCheck #FakeNews #UPI #DigitalPayments #MadhyaPradesh @HardeepSPuri @PetroleumMin @Secretary_MoPNG @neerajmittalias @sahneyas @ChairmanIOCL
- Aug 12, 20264.8x their median
Step into a career where your talent meets purpose, opportunity meets growth, and every role contributes to keeping India moving. IndianOil invites dynamic professionals to join its journey of powering the nation and shaping a brighter future. Join IndianOil. Fuel your career. Power the nation. Applications open 12 August 2026. Last date to apply: 31 August 2026 Visit https://t.co/56fl8X78uh for details. #IndianOil #JoinIndianOil #FuelYourCareer #CareersAtIndianOil #CareerOpportunity #Recruitment2026 #PoweringIndia #IndiaMovesForward @HardeepSPuri @PetroleumMin @neerajmittalias @Secretary_MoPNG @ChairmanIOCL @sahneyas
- Sep 3, 20263.6x their median
A step towards a unified national EV charging ecosystem. The pilot phase of Unified Bharat eCharge (UBC) has commenced across Maharashtra, Karnataka, Delhi-NCR, Haryana and Rajasthan. EV Charging feature on BHIM App, aims to simplify charger discovery, access and payments across participating charge point operators network @BPCLimited @HPCL @hpcl_retail @IndianOilcl @pulseenergyio @bolt_earth @KazamEnergy @ZoneCharge @Adani_Gas @mahindraesuvs. #MHI #UBC #EVIndia #DigitalIndia #ElectricMobility #BHEL #NPCI #NBSL #BHIM #BPCL #HPCL #hpcl_retail #IOCL #PulseEnergy #BoltEarth #Kazam #ChargeZone #Adani #Mahindra #GTBharat @hd_kumaraswamy @BjpVarma @DrQureshiH @MIB_India @PIB_India @NPCI_BHIM
- Sep 20, 20263.4x their median
ഐ.ഒ.സി.എൽ (IOCL) കേരള സ്റ്റേറ്റ് ഓഫീസിന്റെ സി.എസ്.ആർ സംരംഭമായ ഭിന്നശേഷിക്കാർക്കായുള്ള നൈപുണ്യ വികസന പരിപാടിയുടെ ബിരുദദാന ചടങ്ങ് ഉദ്ഘാടനം ചെയ്തു. വിജയകരമായി പരിശീലനം പൂർത്തിയാക്കി ബിരുദം നേടിയ എല്ലാ യുവതീയുവാക്കൾക്കും ആശംസകൾ! @IndianOilcl https://t.co/3tEiDJlxMF
- Aug 31, 20263.4x their median
At 67th Annual General Meeting, #IndianOil reflected and revisted on a year of resilience, strong performance and continued commitment to putting India first. Addressing shareholders, Mr. A. S. Sahney, Chairman, IndianOil, along with the Board of Directors, highlighted the organisation’s performance and growth opportunities. With the collective vision of the Board of Directors and the commitment of its people, IndianOil continues to strengthen its foundations, embrace emerging opportunities and contribute to India’s energy security and growth. #67thAGM #TheEnergyOfIndia #NationFirst #IndianOilDay2026 #PoweringProgress @HardeepSPuri @PetroleumMin @Secretary_MoPNG @neerajmittalias @ChairmanIOCL @sahneyas
- Aug 23, 20262.6x their median
Need a cylinder? Get it at your doorstep, fast. Indane Xtralite Now & Chhotu with express delivery, available in convenient 5 kg and 10 kg pack sizes. Scan. Book. Get cooking. #Indane #XtraliteNow #Chhotu #ExpressDelivery #IndianOil @HardeepSPuri @PetroleumMin @ChairmanIOCL @sahneyas
- Sep 1, 20262.5x their median
As IndianOil celebrates 67 years of service, voices from India’s Defence Forces reflect on a partnership strengthened by reliability, dedication and shared purpose. For decades, IndianOil has stood alongside those who safeguard the nation — supporting their journeys with energy they can depend on. IndianOil. Our People. Our Pride. #IndianOilDay #67YearsOfIndianOil #IndianDefenceForces #IndianOil #IndianOilDay2026
- Sep 1, 20262.2x their median
Ria, an eight year old, discovers the people and purpose behind the presence that fuels journeys, nurtures aspirations, embraces sustainability and works towards a better tomorrow. She expresses her gratitude to those who keep India moving, often unseen but always present. #IndianOil #TheEnergyOfIndia #FuelingIndia #BuildingABetterTomorrow #IndianOilDay #IndianOilDay2026 @HardeepSPuri @PetroleumMin @Secretary_MoPNG @neerajmittalias @ChairmanIOCL @sahneyas
- Sep 1, 20262.2x their median
Some celebrations are best expressed in the simplest way, with a smile, a little song, and a whole lot of heart. This IndianOil Day, we celebrate the joy, innocence and warmth that make every IndianOil journey special. Here’s to 67 years of memories, milestones and moments that bring us together. Happy 67th IndianOil Day! #IndianOil #IndianOilDay2026 #OurPeopleOurPride @HardeepSPuri @PetroleumMin @Secretary_MoPNG @neerajmittalias @ChairmanIOCL @sahneyas
- Sep 2, 20261.9x their median
A reflection on 67 years of commitment, innovation and powering India’s progress. 🇮🇳 On the occasion of 67th IndianOil Day, Mr. A. S. Sahney, Chairman, IndianOil, shares his thoughts on the remarkable journey of IndianOil and its continued commitment towards serving the nation. From strengthening energy security to embracing new possibilities, IndianOil continues to move ahead with the vision of a brighter and more sustainable future. IndianOil. Our People. Our Pride. #IndianOilDay #67YearsOfIndianOil #IndianOilDay2026 #IndianOil #PoweringIndia @PetroleumMin @HardeepSPuri @Secretary_MoPNG @neerajmittalias @ChairmanIOCL @sahneyas
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 38 interactions against 457K followers, an engagement rate of 0.008%. Measured over 64 original posts, its engagement rate beats 31% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 5.0K times each, and 0.777% of those impressions turn into an interaction. That is about 1.08% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.3 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 06:00 UTC, and Tuesday is the busiest day of the week. Of the 64 posts sampled, 100% carry an image or video and 16% link out. The account's strongest tracked post pulled 629 interactions, about 17x its own typical post. Recurring topics include #indianoil, #67thindianoilday, #asiangames2026.
- What is Indian Oil Corp Ltd's engagement rate on X?
- Indian Oil Corp Ltd (@IndianOilcl) has an engagement rate of 0.008%, based on the median interactions across 64 original posts from the last 30 days against 456,960 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.008%, Indian Oil Corp Ltd sits above the 10th percentile of the 205,152 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @IndianOilcl have real engagement?
- Its engagement rate beats 31% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @IndianOilcl post?
- Most posts go out around 06:00 UTC, and Tuesday is its busiest day, at roughly 3.27 posts per day across the measured window.