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INTERPOL engagement report

@INTERPOL_HQ - 345K followers on X

Measured over 9 original posts from a 30-day window, last computed on September 3, 2026.

Engagement

Middle of its size range
Per follower
0.072%
of 345K followers
Per impression
2.08%
12K views on a typical post
Reach
3.49%
of its followers see a post
Typical post
250
interactions (median)
Saved
0.091%
11 bookmarks on a typical post
Posting rate
0.4/day
active 33% of days
Peak time
12:00 UTC
Thursday

A typical post picks up 250 interactions against 345K followers, an engagement rate of 0.072%. Measured over 9 original posts, its engagement rate beats 59% of 6,874 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 12K times each, and 2.08% of those impressions turn into an interaction. That is about 3.49% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.4 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 12:00 UTC, and Thursday is the busiest day of the week. Of the 9 posts sampled, 100% carry an image or video and 33% link out. The account's strongest tracked post pulled 3.1K interactions, about 12x its own typical post.

Measured over 9 original posts from a 30-day window, last computed on September 3, 2026.

Compared with accounts its own size

INTERPOL's engagement rate beats 59% of the tracked X accounts closest to it in follower count (6,874 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 69% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.072%, INTERPOL sits above the 25th percentile of the 66,128 accounts in this comparison. That places it in the below the median band, which runs 0.016% to 0.1%.

p100.002%
p250.016%
p50 (median)0.1%
p750.499%
p902.09%
p99119.9%
Engagement rate as a share of followers, across the 66,128 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 57,111 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.016%
50th percentile0.1%
75th percentile0.499%
90th percentile2.09%
99th percentile119.9%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 12:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 12:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 12:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link33% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 33% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 606 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 25, 202612x their median

    🚨 An eight-month operation targeting West African organized crime groups has led to 58 arrests and the identification of 263 suspects. Groups such as the Black Axe pose an escalating global threat, responsible for a significant share of the world’s cyber-enabled financial fraud, including: 🔵 Romance scams 🔵 Cryptocurrency and investment fraud 🔵 Business email compromise Bringing together 22 countries from six continents, Operation Jackal IV targeted high-value targets, money laundering schemes and illicit assets to support arrests and facilitate prosecution. 🔗 Details: https://t.co/lu7Cz90xVi

    1.8K1.0K161115170K viewsView on X
  • Aug 28, 20264.7x their median

    This necklace, stolen from an exhibit at Vienna’s Museum of Applied Arts, has been added to INTERPOL's Stolen Works of Art database by Austrian authorities. The piece, adorned with 673 diamonds, once belonged to Queen Nazli of Egypt. https://t.co/Vu7vWW0AkC https://t.co/hgZYl2MLkG

    731316815345K viewsView on X
  • Jul 9, 20264.5x their median

    🚨 5,800+ arrests, USD 293 million intercepted across 97 countries The results of Operation First Light 2026 highlight the global scale of social engineering fraud and associated money laundering. Coordinated by INTERPOL, the operation targeted the criminal networks behind business email compromise, investment scams, sextortion and romance fraud, uncovering more than 142,000 victims worldwide. Key operational results: 🔵 152,808 cases analysed 🔵 23,715 cases solved 🔵 15,606 suspects identified 🔵 31,014 bank accounts blocked 🔵 99 INTERPOL Notices and Diffusions issued Through the use of INTERPOL’s Global Rapid Intervention of Payments (I-GRIP) mechanism, member countries swiftly froze both fiat and virtual illicit assets, protecting individuals and businesses from further financial harm. Read more ➡️🔗 https://t.co/vncv2g7KCq

    733295672968K viewsView on X
  • May 29, 20263.6x their median

    INTERPOL explained. What we do, what guides us, and why it matters. A thread 🧵 https://t.co/Fc7IGyFUkO

    3191254312644K viewsView on X
  • Jul 6, 20262.6x their median

    🚨 A global crackdown on human trafficking networks has resulted in: 🔵 1,024 arrests 🔵 2,070 victims identified 🔵 465 investigations launched Operation Global Chain was led by Austria and Romania and supported by @INTERPOL_HQ, @Europol, @Frontex and @AmeripolOrg. It brought together law enforcement from 59 countries to dismantle trafficking networks involved in sexual exploitation, forced labour and coerced begging. Read more 🔗 https://t.co/dJRIWvZn7K

    410156571619K viewsView on X
  • Jun 17, 20261.9x their median

    New INTERPOL report highlights escalating cyber threats across Asia and South Pacific INTERPOL’s latest Asia and South Pacific Cyberthreat Assessment Report has revealed a dramatic increase in cybercrime across the region driven by rapid digitalization, new technologies and increasingly organized criminal networks. ➡️ The report found that more than half of the countries surveyed reported cybercrime now accounting for 30% of all crimes recorded nationally. Cyber-scam techniques such as phishing have emerged as the most widespread and financially damaging form of cybercrime, with 33% of countries reporting over 10,000 cases. Other key regional trends highlighted include: 🔵 Ransomware: More than 135,000 ransomware-related attacks, affecting sectors such as real estate, manufacturing and financial services. 🔵 DDoS attacks: A 92% increase in 2024 compared to the previous year. 🔵 AI-driven crime: Discussions about deepfakes on forums and channels popular among Southeast Asian threat actors increased by 600% from February to June 2024. 🔵 Phishing: 5.5 out of every 1,000 individuals had clicked on phishing links monthly – approximately twice the global average – with cloud applications the primary targets. 🔵 Data breaches: System intrusions accounted for approximately 80% of all data breaches, with malware and ransomware present in 83% and 51% of cases respectively. 🔗 Read more: https://t.co/k9M7d1IOAz

    281145411624K viewsView on X
  • Jun 19, 20261.7x their median

    🚨 Police ‘hackathon’ identifies sexual exploitation on content subscription sites Seven European countries have joined forces for a four-day ‘hackathon’ to target a human trafficking threat on subscription-based content platforms. Typically the criminal groups involved in these schemes masquerade as legitimate modelling agencies, luring victims with promises of income. Once engaged, they take control of their accounts, applying psychological pressure and coercion to produce increasingly explicit content. This emerging modus operandi was the subject of an INTERPOL Purple Notice earlier this year. Operation CyberProtect III - generated dozens of new leads, including: 🔵 34 suspicious cases 🔵 18 suspect profiles 🔵 27 potential victims, including women, minors and vulnerable adults The operation was co-organized by INTERPOL and the Organization for Security and Co-operation in Europe (OSCE). ➡️🔗 Read more: https://t.co/Al8PDE6c1H

    261114441524K viewsView on X
  • Aug 20, 20261.7x their median

    🚨 INTERPOL has seen a significant increase in the number of identified victims of child sexual exploitation in recent years. In the first seven months of 2026, nearly 5,800 new victims have been identified through INTERPOL's International Child Sexual Exploitation (ICSE) database. In 2025, we saw the largest annual increase in identifications since ICSE’s creation in 2011. This increase reflects global efforts to combat child sexual exploitation, including: 🔵 The creation of dedicated national victim identification units 🔵 Expanded victim identification task forces 🔵 Stronger cross-border coordination But these efforts tell only part of the story. The rise in victim identifications is also linked to a growing number of cases involving children who are coerced, manipulated or sextorted into producing self-generated abuse material. These cases often generate large volumes of media per victim, increasing the likelihood of detection. INTERPOL's Crimes Against Children unit works to: 🔵 Locate and safeguard child victims 🔵 Block access to child sexual abuse material 🔵 Identify offenders Read more: https://t.co/BmcBNA8i2T

    225137342113K viewsView on X
  • Jun 28, 20261.6x their median

    Agentes de @policia han detenido en #Soria a D.P., presunto líder de uno de los clanes de la #Ndrangheta, en virtud de una #OEDE por delitos contra las personas, tráfico de drogas y blanqueo de capitales Se enfrenta a 19 años de #prisión Ha colaborado la Guardia di Finanza de Reggio Calabria

    3245030356K viewsView on X
  • Jul 17, 20261.5x their median

    Terrorism today takes many forms, from long-standing organized groups to emerging, fragmented threats, all increasingly leveraging technology to spread fear and disruption. Explore how INTERPOL is addressing this evolving challenge in the latest issue of Spotlight. Read and sign up here ➡️🔗 https://t.co/X8VDlFuv2z

    231107281214K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 250 interactions against 345K followers, an engagement rate of 0.072%. Measured over 9 original posts, its engagement rate beats 59% of 6,874 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 12K times each, and 2.08% of those impressions turn into an interaction. That is about 3.49% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.4 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 12:00 UTC, and Thursday is the busiest day of the week. Of the 9 posts sampled, 100% carry an image or video and 33% link out. The account's strongest tracked post pulled 3.1K interactions, about 12x its own typical post.

What is INTERPOL's engagement rate on X?
INTERPOL (@INTERPOL_HQ) has an engagement rate of 0.072%, based on the median interactions across 9 original posts from the last 30 days against 345,263 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.072%, INTERPOL sits above the 25th percentile of the 66,128 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @INTERPOL_HQ have real engagement?
Its engagement rate beats 59% of the tracked X accounts closest to it in follower count (6,874 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @INTERPOL_HQ post?
Most posts go out around 12:00 UTC, and Thursday is its busiest day, at roughly 0.4 posts per day across the measured window.

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