Hyundai USA engagement report
@Hyundai - 406K followers on X
Measured over 4 original posts from a 30-day window, last computed on August 31, 2026.
Engagement
Early reading. We have captured 4 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 36 interactions against 406K followers, an engagement rate of 0.009%. Posts are seen about 5.8K times each, and 0.62% of those impressions turn into an interaction. That is about 1.43% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.2 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 12:00 UTC, and Wednesday is the busiest day of the week. Of the 4 posts sampled, 75% carry an image or video, 25% are part of a thread and 25% link out. The account's strongest tracked post pulled 103 interactions, about 2.9x its own typical post. Only 4 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 4 original posts from a 30-day window, last computed on August 31, 2026.
Where this sits in the catalog
At 0.009%, Hyundai USA sits above the 10th percentile of the 37,701 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.081% |
| 75th percentile | 0.439% |
| 90th percentile | 2.10% |
| 99th percentile | 156.3% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 12:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 53K |
| 01:00 UTC | -2% | 53K |
| 02:00 UTC | -3% | 52K |
| 03:00 UTC | -4% | 55K |
| 04:00 UTC | -6% | 44K |
| 05:00 UTC | -4% | 43K |
| 06:00 UTC | -4% | 50K |
| 07:00 UTC | -5% | 54K |
| 08:00 UTC | -4% | 63K |
| 09:00 UTC | -3% | 72K |
| 10:00 UTC | -2% | 75K |
| 11:00 UTC | -3% | 81K |
| 12:00 UTC | -2% | 90K |
| 13:00 UTC | -2% | 98K |
| 14:00 UTC | -3% | 101K |
| 15:00 UTC | -2% | 105K |
| 16:00 UTC | -4% | 102K |
| 17:00 UTC | -3% | 95K |
| 18:00 UTC | -1% | 88K |
| 19:00 UTC | -2% | 83K |
| 20:00 UTC | -1% | 77K |
| 21:00 UTC | -1% | 69K |
| 22:00 UTC | -2% | 60K |
| 23:00 UTC | -2% | 53K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 238K |
| Monday | 0% | 302K |
| Tuesday | -3% | 302K |
| Wednesday | -1% | 257K |
| Thursday | -2% | 250K |
| Friday | -3% | 259K |
| Saturday | +3% | 233K |
Best tweets
- Jul 1, 20262.9x their median
Record-breaking numbers all around! 📈 Best-ever June (77,555 units, +11% YoY), Q2, and first-half performance for Hyundai Motor America. Our electrified strategy is paying off: ⚡ Hybrid sales up 74% in June, 67% YTD ⚡ Electrified vehicles = 33% of total sales ⚡ Strong demand across our HEV lineup Read More: https://t.co/HYBke8M8Ad
- Jul 9, 20262.8x their median
New from Hyundai! 🚗 Now you can monitor and control your garage door directly from your vehicle's touchscreen. Hyundai myQ Connected Garage gives you automatic geofencing, remote access, and peace of mind—all from your dashboard. Available on select 2024-2026 models with 3 months free.
- Apr 1, 20262.4x their median
Racing gloves optional. 🏆 IONIQ 6 N wins World Performance Car. #Hyundai #NYIAS #Autoshow https://t.co/f34ViK4BJa
- Jun 30, 20262.4x their median
Hey EV owners: Ride in style this 4th of July weekend with discounted EV charging thanks to @ionnaofficial! 🇺🇸 Across the entire IONNA charging network, you can get your EV going for just $0.20/kWh (plus tax). Find your nearest IONNA Rechargery, charge at up to 400kW, and have an Independence Day adventure! 🙌 More details: https://t.co/ea79uE1rLm
- Apr 28, 20262.1x their median
Because details matter. 🖤 The 2027 IONIQ 9 Calligraphy Black Ink delivers exclusive black styling, 21‑inch black wheels, a refined all‑black interior, and the trusted AWD Performance configuration. https://t.co/mRyLoeAWab https://t.co/3qcoFy2Xf7
- Apr 1, 20262.1x their median
We’re excited to reveal the latest in Hyundai innovation: The Boulder Concept. It’s an SUV-shaped design preview of Hyundai’s very first body-on-frame vehicle, which invites new off-roading potential to fuel your adventure-seeking. 🏞️ #NYIAS #Hyundai #HyundaiBoulder https://t.co/6syeEoxJ11
- Jul 15, 20261.6x their median
⚡️The 2026 Hyundai IONIQ 5 N is now more attainable than ever. Starting at $59,900 MSRP (excluding destination), our award-winning all-electric performance SUV delivers up to 641 hp, track-ready capability, and the thrills our N community loves https://t.co/QhM9fOFpSr
- Apr 2, 20261.5x their median
Boulder Concept. New York International Auto Show. That's it- that's the tweet. 👀 #HyundaiBoulder https://t.co/cbvuo0sfLl
- Jun 11, 20261.5x their median
🏆 The all-new 2026 Hyundai Palisade Hybrid wins @Cars_com's head-to-head comparison. Luxury interior. Powerful hybrid. Superior driving dynamics https://t.co/rSVVth5vCh
- Aug 20, 2026
From August 20 – September 30, @ionnaofficial is offering a 20% discount on charging for Hyundai EVs that use In-App Charging or Plug & Charge! 🎉 https://t.co/f6vswxkUdD
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 36 interactions against 406K followers, an engagement rate of 0.009%. Posts are seen about 5.8K times each, and 0.62% of those impressions turn into an interaction. That is about 1.43% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.2 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 12:00 UTC, and Wednesday is the busiest day of the week. Of the 4 posts sampled, 75% carry an image or video, 25% are part of a thread and 25% link out. The account's strongest tracked post pulled 103 interactions, about 2.9x its own typical post. Only 4 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is Hyundai USA's engagement rate on X?
- Hyundai USA (@Hyundai) has an engagement rate of 0.009%, based on the median interactions across 4 original posts from the last 30 days against 406,017 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.009%, Hyundai USA sits above the 10th percentile of the 37,701 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @Hyundai have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @Hyundai post?
- Most posts go out around 12:00 UTC, and Wednesday is its busiest day, at roughly 0.2 posts per day across the measured window.