Dividend Hero engagement report
@HeroDividend - 237K followers on X
Measured over 36 original posts from a 30-day window, last computed on September 29, 2026.
Engagement
A typical post picks up 112 interactions against 237K followers, an engagement rate of 0.048%. Measured over 36 original posts, its engagement rate beats 46% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 15K times each, and 0.766% of those impressions turn into an interaction. That is about 6.20% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.7 posts a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 13:00 UTC, and Thursday is the busiest day of the week. Of the 36 posts sampled, 81% carry an image or video. The account's strongest tracked post pulled 17K interactions, about 154x its own typical post.
Measured over 36 original posts from a 30-day window, last computed on September 29, 2026.
Compared with accounts its own size
Dividend Hero's engagement rate beats 46% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 36% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.048%, Dividend Hero sits above the 25th percentile of the 205,152 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 13:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 81% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 0% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 81% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 147 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 6, 2026154x their median
This is $NKE executive team and this is their stock performance I’m starting to see a pattern https://t.co/g35V8XajYa
- Mar 30, 2026109x their median
JUST IN: Jim Cramer says oil prices have topped. https://t.co/0kvWtzLsr2
- Oct 19, 202381x their median
If you have a 2.9% mortgage locked in, I have one piece of advice for you: Refinance at 8% right now The higher rate will motivate you to grind harder, and you'll end up becoming much wealthier in the long run https://t.co/KlkvhqqunE
- Dec 14, 202376x their median
I'm buying a house, and my mortgage rate was going to be 8.1% My mortgage broker just called me "Good news" He said. "Your rate just dropped. We can now offer you a 6.5% rate." I thought for a moment. "No." I replied. He was puzzled. "What do you mean?" He asked. "Give me a 9% rate instead. It will motivate me to grind harder and make more money. I don't want to get too comfortable." This is how you build wealth.
- Sep 28, 202654x their median
Today 30yr mortgage rates hit 7.5%. This post from Reddit shows how that’s a 43% reduction in purchasing power in just 5yrs. 🤯 https://t.co/dPIxjVCqop
- Sep 28, 202643x their median
This is ABSOLUTELY wild. The reverse mirror image is so accurate it's almost scary. Very scary. The inverse of the 10yr yield is.... $MCD. What a sight. https://t.co/i773C7jUmu
- Sep 23, 202635x their median
7% mortgage rates 4% unemployment 5% bond yields 4% cash yields $100 oil $5 gas prices 3.4% inflation Basically all-time highs in the stock market Basically all-time lows in consumer sentiment Something for everyone right now Strange times
- Sep 28, 202631x their median
US Treasuries are experiencing one of the worst bear markets in history: The 30Y US Treasury price return index has dropped -60% since 2020, to ~107, matching its lowest level in 2000. In other words, in just 6 years, the index has erased nearly 20 years of gains. By comparison, US nominal GDP has grown +63% over the same period. This comes as the 30Y Treasury yield has surged +478 basis points from its intraday low of 0.71% set in March 2020. To put this into perspective, its previous largest drawdown over the past 40 years was -35% during the 2008 Financial Crisis. We are witnessing a historic bond market decline.
- Sep 26, 202611x their median
Unpopular opinion: Nike is a great American brand and is set to become a fantastic turnaround story https://t.co/0ToOahv1bX
- Sep 10, 20268.8x their median
Over $440 BILLION wiped out from US stocks at the open as S&P 500 falls -0.55% after PPI came in hotter than expected. https://t.co/wnCrRc8S0j
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 112 interactions against 237K followers, an engagement rate of 0.048%. Measured over 36 original posts, its engagement rate beats 46% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 15K times each, and 0.766% of those impressions turn into an interaction. That is about 6.20% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.7 posts a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 13:00 UTC, and Thursday is the busiest day of the week. Of the 36 posts sampled, 81% carry an image or video. The account's strongest tracked post pulled 17K interactions, about 154x its own typical post.
- What is Dividend Hero's engagement rate on X?
- Dividend Hero (@HeroDividend) has an engagement rate of 0.048%, based on the median interactions across 36 original posts from the last 30 days against 236,940 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.048%, Dividend Hero sits above the 25th percentile of the 205,152 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @HeroDividend have real engagement?
- Its engagement rate beats 46% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @HeroDividend post?
- Most posts go out around 13:00 UTC, and Thursday is its busiest day, at roughly 3.67 posts per day across the measured window.