Heloisa Tolipan engagement report
@HeloisaTolipan - 119K followers on X
Measured over 27 original posts from a 30-day window, last computed on October 6, 2026.
Engagement
A typical post picks up 0 interactions against 119K followers, an engagement rate of 0%. Measured over 27 original posts, its engagement rate beats 0% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 187 times each, and 0% of those impressions turn into an interaction. That is about 0.157% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.9 post a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 18:00 UTC, and Monday is the busiest day of the week. Of the 27 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 17 interactions.
Measured over 27 original posts from a 30-day window, last computed on October 6, 2026.
Compared with accounts its own size
Heloisa Tolipan's engagement rate beats 0% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 0% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0%, Heloisa Tolipan sits below the 10th percentile of the 205,261 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 18:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 100% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 176 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 19, 2026
🩶LAURA CARDOSO🩶 Atriz fez ressalvas à única novela que realizou na Record. Marido dela atuou em trama homônima, na Excelsior https://t.co/JDn4UgRQr7 https://t.co/FA9ED6NVTa
- Sep 17, 2026
🎂MARINA LIMA🎂 Hoje é aniversário da cantora! Relembre entrevista na qual ela celebra as conquistas LGBTQIAPN+ e fala da saudade de amigos como Cazuza https://t.co/rh7s9LiGpm https://t.co/VUQgjngM70
- Aug 17, 2026
🩶DOIS ANOS SEM SÍLVIO🩶 Em 17/08/24 morreu o ícone Sílvio Santos. Relembre uma da série das reportagens especiais que fizemos em homenagem ao apresentador, revisitando a sua passagem por outras emissoras além do SBT https://t.co/P55haefsSG https://t.co/KlpJPdkyYN
- Sep 28, 2026
🎭PEDRO FASANARO🎭 Ator estreia como Severino em “A Nobreza do Amor” e quer mais espaço para pessoas não binárias no audiovisual https://t.co/Ufp2CRIfCn https://t.co/IsDjLg2vGR
- Sep 15, 2026
📺XICA DA SILVA📺 Taís Araújo fala sobre os 30 anos da novela, grande sucesso da TV Manchete, seus impactos e polêmicas https://t.co/hA6T3OqS5H @Ti4oNoveleiro https://t.co/O81tCR4Ido
- Sep 17, 2026
📺ALANIS GUILLEN📺 Atriz estreia 2ª temporada de ‘Vermelho Sangue’, vive romance com Bruna Marquezine em série e grava novela https://t.co/vjD90wq1Oy https://t.co/vplBBaWjek
- Aug 17, 2026
📺QUEM AMA CUIDA📺 Nathalia Dill, que interpreta o espírito da misteriosa Francesca em ‘Quem ama cuida’, fala sobre finitude e religião https://t.co/KtqzG6zS71 https://t.co/kWZQB892UK
- Sep 21, 2026
🎭QUEM É VOCÊ?🎭 Novela retornou hoje ao Globoplay: Trama teve mudanças de autoria, direção, elenco e fracassou há 30 anos https://t.co/4eWc7hLjS7 https://t.co/xheYtIWYE1
- Sep 2, 2026
📺WILLIAM NASCIMENTO📺 Ator une fé evangélica e atuação em “Emergência 53” e revela desejo de fazer novela https://t.co/kCBRo1hndv https://t.co/rDWUaxfHas
- Sep 24, 2026
🎤ID Rio 2026 🎤 O megashow de Cláudio Zoli reuniu hits, muita energia e inovação: “A vida me inspira a compor” https://t.co/FtV4lp7AsB https://t.co/rqUUWk3RYo
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 0 interactions against 119K followers, an engagement rate of 0%. Measured over 27 original posts, its engagement rate beats 0% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 187 times each, and 0% of those impressions turn into an interaction. That is about 0.157% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.9 post a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 18:00 UTC, and Monday is the busiest day of the week. Of the 27 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 17 interactions.
- What is Heloisa Tolipan's engagement rate on X?
- Heloisa Tolipan (@HeloisaTolipan) has an engagement rate of 0%, based on the median interactions across 27 original posts from the last 30 days against 118,945 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0%, Heloisa Tolipan sits below the 10th percentile of the 205,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @HeloisaTolipan have real engagement?
- Its engagement rate beats 0% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @HeloisaTolipan post?
- Most posts go out around 18:00 UTC, and Monday is its busiest day, at roughly 0.9 posts per day across the measured window.