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Hawkeye Football engagement report

@HawkeyeFootball - 340K followers on X

Measured over 45 original posts from a 30-day window, last computed on September 3, 2026.

Engagement

Middle of its size range
Per follower
0.158%
of 340K followers
Per impression
2.29%
23K views on a typical post
Reach
6.89%
of its followers see a post
Typical post
536
interactions (median)
Saved
0.043%
10 bookmarks on a typical post
Posting rate
1.9/day
active 77% of days
Peak time
16:00 UTC
Friday

A typical post picks up 536 interactions against 340K followers, an engagement rate of 0.158%. Measured over 45 original posts, its engagement rate beats 61% of 4,310 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 23K times each, and 2.29% of those impressions turn into an interaction. That is about 6.89% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.9 posts a day over the last 30 days, with activity on roughly 77% of days. Most posts go out around 16:00 UTC, and Friday is the busiest day of the week. Of the 45 posts sampled, 98% carry an image or video and 7% link out. The account's strongest tracked post pulled 2.9K interactions, about 5.5x its own typical post. Recurring topics include #hawkeyes, #nflhawks.

Measured over 45 original posts from a 30-day window, last computed on September 3, 2026. Recurring tags: #hawkeyes, #nflhawks.

Compared with accounts its own size

Hawkeye Football's engagement rate beats 61% of the tracked X accounts closest to it in follower count (4,310 accounts, accounts of similar size (decile 6 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 67% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.158%, Hawkeye Football sits above the 50th percentile of the 41,569 accounts in this comparison. That places it in the above the median band, which runs 0.083% to 0.447%.

p100.002%
p250.013%
p50 (median)0.083%
p750.447%
p902.07%
p99143.8%
Engagement rate as a share of followers, across the 41,569 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 89,905 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.013%
50th percentile0.083%
75th percentile0.447%
90th percentile2.07%
99th percentile143.8%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%58K
01:00 UTC-2%59K
02:00 UTC-3%58K
03:00 UTC-4%62K
04:00 UTC-6%50K
05:00 UTC-5%48K
06:00 UTC-5%56K
07:00 UTC-4%60K
08:00 UTC-4%70K
09:00 UTC-4%81K
10:00 UTC-3%83K
11:00 UTC-3%91K
12:00 UTC-2%100K
13:00 UTC-2%109K
14:00 UTC-3%112K
15:00 UTC-2%116K
16:00 UTC-4%113K
17:00 UTC-3%105K
18:00 UTC-2%98K
19:00 UTC-2%92K
20:00 UTC-1%86K
21:00 UTC-1%76K
22:00 UTC-2%66K
23:00 UTC-1%59K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%255K
Monday+1%328K
Tuesday-2%353K
Wednesday-4%317K
Thursday-2%269K
Friday-3%276K
Saturday+3%249K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 28, 20265.5x their median

    WETJEN TO THE HOUSE!!! @WetjenKaden x #NFLHawks https://t.co/mLdtsKdZtI

    2.7K232122081K viewsView on X
  • Aug 17, 20263.3x their median

    Preseason AP Poll ➡️ 22 https://t.co/bgaGXhzW2R

    1.6K147101150K viewsView on X
  • Aug 14, 20263.3x their median

    THE JET!!!! @WetjenKaden x #NFLHawks https://t.co/CcTTZXMuNl

    1.6K1099258K viewsView on X
  • Aug 13, 20263.1x their median

    1️⃣0️⃣👉1️⃣4️⃣ https://t.co/42eB1LYoFF

    1.5K1016043289K viewsView on X
  • Aug 30, 20262.7x their median

    Darkness belongs to the hunter. https://t.co/1BvmJlaFO6

    1.2K1184450295K viewsView on X
  • Aug 31, 20262.6x their median

    We play football this week 😁 https://t.co/ncmJwJPKA2

    1.3K1127723K viewsView on X
  • Aug 14, 20262.2x their median

    A TE tradition in Kinnick. @JHecklinski ➡️ @dj_vonnahme https://t.co/iQ7btbcItH

    1.1K472018178K viewsView on X
  • Aug 31, 20261.8x their median

    𝐒𝐰𝐚𝐫𝐦 𝐭𝐡𝐞 𝐒𝐭𝐨𝐫𝐦 ⛈️ The 2026 Intro Video 🎥 https://t.co/EdPdVn4Nox https://t.co/AaUuxvh471

    750125414583K viewsView on X
  • Sep 1, 20261.8x their median

    Game ☝️ Captains https://t.co/Lo5iJjfMgu

    866736529K viewsView on X
  • Aug 24, 20261.7x their median

    70,000 💪 Our home opener against NIU is officially SOLD OUT! https://t.co/rn89nNxTtz

    817671541K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#hawkeyes#nflhawks

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 536 interactions against 340K followers, an engagement rate of 0.158%. Measured over 45 original posts, its engagement rate beats 61% of 4,310 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 23K times each, and 2.29% of those impressions turn into an interaction. That is about 6.89% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.9 posts a day over the last 30 days, with activity on roughly 77% of days. Most posts go out around 16:00 UTC, and Friday is the busiest day of the week. Of the 45 posts sampled, 98% carry an image or video and 7% link out. The account's strongest tracked post pulled 2.9K interactions, about 5.5x its own typical post. Recurring topics include #hawkeyes, #nflhawks.

What is Hawkeye Football's engagement rate on X?
Hawkeye Football (@HawkeyeFootball) has an engagement rate of 0.158%, based on the median interactions across 45 original posts from the last 30 days against 339,878 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.158%, Hawkeye Football sits above the 50th percentile of the 41,569 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @HawkeyeFootball have real engagement?
Its engagement rate beats 61% of the tracked X accounts closest to it in follower count (4,310 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @HawkeyeFootball post?
Most posts go out around 16:00 UTC, and Friday is its busiest day, at roughly 1.9 posts per day across the measured window.

Keep going

Hawkeye Football (@HawkeyeFootball) Engagement Rate - 0.158% | PlayerSells