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Hamilton Police engagement report

@HamiltonPolice - 132K followers on X

Measured over 37 original posts from a 30-day window, last computed on September 30, 2026.

Engagement

Middle of its size range
Per follower
0.024%
of 132K followers
Per impression
0.207%
15K views on a typical post
Reach
11.3%
of its followers see a post
Typical post
31
interactions (median)
Saved
0.007%
1 bookmarks on a typical post
Posting rate
1.33/day
active 57% of days
Peak time
13:00 UTC
Thursday

A typical post picks up 31 interactions against 132K followers, an engagement rate of 0.024%. Measured over 37 original posts, its engagement rate beats 30% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 15K times each, and 0.207% of those impressions turn into an interaction. That is about 11.3% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 13:00 UTC, and Thursday is the busiest day of the week. Of the 37 posts sampled, 24% carry an image or video and 65% link out. The account's strongest tracked post pulled 148 interactions, about 4.8x its own typical post.

Measured over 37 original posts from a 30-day window, last computed on September 30, 2026. Recurring tag: #hamont.

Compared with accounts its own size

Hamilton Police's engagement rate beats 30% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 11% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.024%, Hamilton Police sits above the 10th percentile of the 205,676 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.679%
p902.56%
p9982.4%
Engagement rate as a share of followers, across the 205,676 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,897 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.679%
90th percentile2.56%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 13:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 13:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 13:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video24% of posts+111%+108% to +115%34K
Outbound link65% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 24% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 65% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 203 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 17, 20264.8x their median

    Youth Charged Following Two Targeted Bear Spray Incidents https://t.co/RlqhpJXz7x

    89546827K viewsView on X
  • Sep 29, 20264.5x their median

    Two Arrested Following Violent Hamilton Carjacking https://t.co/1wVOF1wBSd READ MORE:

    6117481228K viewsView on X
  • Sep 12, 20263.5x their median

    Stoney Creek Man Charged with Hate Propaganda Offences https://t.co/4X7dpWuoKM READ MORE:

    447471248K viewsView on X
  • Sep 18, 20262.5x their median

    Hamilton Police are investigating a shooting in the area of Cochrane Road and Lawrence Road. Two victims have sustained non-life-threatening injuries. One suspect is under arrest and one suspect remains outstanding. Rosedale, Viscount Montgomery and St. Eugene schools are currently in hold and secure. Please avoid the area while police investigate. Updates will be provided as information becomes available. #HamOnt

    451615131K viewsView on X
  • Sep 19, 20262.4x their median

    A nuisance party has been declared on Dalewood Avenue and Westwood Avenue in #HamOnt. Attendees are hereby ordered to disperse or be subject to fines under the Nuisance Party By-Law. https://t.co/KuEEMqKZi2

    391022325K viewsView on X
  • Sep 23, 20262.0x their median

    Hamilton Police Lay Human Trafficking Charges https://t.co/SUcnW8hptw

    39128225K viewsView on X
  • Sep 21, 20262.0x their median

    Yesterday, this driver was observed by our Traffic Safety Unit failing to stop for a stop sign on Trinity Church Road. The driver then proceeded to travel 115km per hour in a 60km per hour zone. Officers stopped the vehicle and charged the 27-year-old driver with Stunt Driving and Fail to Stop for Stop Sign. ✔️ Drivers Licence suspended ✔️ Vehicle Impounded ✔️ Court date and tickets Help Save Lives. Drive Safe.

    5056012K viewsView on X
  • Sep 13, 20261.9x their median

    Procuring Sexual Services Charge Laid https://t.co/ZnC5r7xRf3 #HamOnt

    37813126K viewsView on X
  • Sep 21, 20261.6x their median

    Hamilton Police are currently investigating a smash-and-grab robbery that took place at Eastgate Mall shortly after 10am this morning. The suspects are believed to have been operating a dark-coloured sedan vehicle. Anyone with information is asked to contact police or Crime Stoppers.

    33134119K viewsView on X
  • Sep 29, 20261.6x their median

    Another dangerous driver removed from our streets! Earlier today, a member of our Traffic Safety Unit spotted this vehicle travelling 115km per hour in a 70km per hour zone on Upper James Street. ✔️ Drivers Licence suspended ✔️ Vehicle impounded ✔️ Fines and court date scheduled Help Save Lives Drive Safe

    4252012K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#hamont

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 31 interactions against 132K followers, an engagement rate of 0.024%. Measured over 37 original posts, its engagement rate beats 30% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 15K times each, and 0.207% of those impressions turn into an interaction. That is about 11.3% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 13:00 UTC, and Thursday is the busiest day of the week. Of the 37 posts sampled, 24% carry an image or video and 65% link out. The account's strongest tracked post pulled 148 interactions, about 4.8x its own typical post.

What is Hamilton Police's engagement rate on X?
Hamilton Police (@HamiltonPolice) has an engagement rate of 0.024%, based on the median interactions across 37 original posts from the last 30 days against 131,794 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.024%, Hamilton Police sits above the 10th percentile of the 205,676 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @HamiltonPolice have real engagement?
Its engagement rate beats 30% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @HamiltonPolice post?
Most posts go out around 13:00 UTC, and Thursday is its busiest day, at roughly 1.33 posts per day across the measured window.

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