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HalloweenMovies™ engagement report

@Halloweenmovies - 477K followers on X

Measured over 24 original posts from a 30-day window, last computed on October 23, 2026.

Engagement

Bottom quarter for its size
Per follower
0.002%
of 477K followers
Per impression
0.503%
2.1K views on a typical post
Reach
0.44%
of its followers see a post
Typical post
10
interactions (median)
Saved
0.024%
0 bookmarks on a typical post
Posting rate
1.33/day
active 73% of days
Peak time
16:00 UTC
Monday

A typical post picks up 10 interactions against 477K followers, an engagement rate of 0.002%. Measured over 24 original posts, its engagement rate beats 17% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.1K times each, and 0.503% of those impressions turn into an interaction. That is about 0.438% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 16:00 UTC, and Monday is the busiest day of the week. Of the 24 posts sampled, 100% carry an image or video and 17% link out. The account's strongest tracked post pulled 3.7K interactions, about 366x its own typical post. Recurring topics include #halloween, #thenighthecamehome.

Measured over 24 original posts from a 30-day window, last computed on October 23, 2026. Recurring tags: #halloween, #thenighthecamehome.

Compared with accounts its own size

HalloweenMovies™'s engagement rate beats 17% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 31% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.002%, HalloweenMovies™ sits below the 10th percentile of the 205,475 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,475 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,893 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link17% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 17% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 448 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 11, 2026366x their median

    Civilians, here are some handy tips to help protect the people of Haddonfield: 🧍‍♀️Save Residents before yourself; those Special Targets are crucial to your win condition 🗝️ Key items, Escapes, Residents, and more are highlighted on the player map 🚪 If the front door is locked, try passing through a side window 🫣 Don't forget that both you AND Michael can use hiding spots 🗣️ Speaking to Residents can sometimes provide useful items or Escape locations 👥 Stick together; followers can help you break out of Michael's grasp 🎇 Flares can be used for more than just blinding Michael; try firing a Flare Gun into the air

    3.0K28130925147K viewsView on X
  • Aug 18, 2026270x their median

    Facts. https://t.co/R5b7kFxwow

    2.1K511133537K viewsView on X
  • Aug 20, 2026237x their median

    He sees everything 👀 https://t.co/pGf4dJiL4y

    2.1K213541784K viewsView on X
  • Oct 5, 2026192x their median

    Happy 107th birthday to Halloween icon, Donald Pleasence! Let's celebrate the man, the myth, and the legend by sharing your favorite Dr. Loomis quote! #Halloween #TheNightHeCameHome https://t.co/zEGcfemU76

    1.7K196511935K viewsView on X
  • Oct 21, 202689x their median

    Happy Birthday Halloween 4: The Return of Michael Myers! Released 38 years ago today! https://t.co/4ke5tLdwiM

    76310381214K viewsView on X
  • Sep 25, 20253.0x their median

    Halloween The Game Gets an Extended Preview During Sony's State of Play! Release date announced! COMING SEPTEMBER 8th, 2026! Step into the chilling world of John Carpenter’s genre-defining film, now transformed into a suspenseful one-versus-many stealth horror experience. Put on the iconic mask to become the ultimate slasher, Michael Myers, stalking and executing the citizens of Haddonfield one by one, or striving to thwart Michael Myers’ plans as Civilians determined to save the unaware townsfolk before it’s too late. Stick to the shadows as Civilians, seeking out Haddonfield residents to warn them and searching for a way to contact the authorities. As Michael Myers, give them a reason to fear the dark and cut the phone lines to prevent the police from ruining his favorite holiday. Whether playing solo in story mode, against bots offline, or facing others in online multiplayer, each mode rewards stealth, strategy, and skillful play. Staying true to the original film, IllFonic masterfully recreates the eerie atmosphere of Haddonfield across multiple maps and authentic locations. With a haunting ambience and score inspired by the legendary movie, Halloween brings the terror home in a new experience that will keep both old and new generations looking over their shoulders. “We are very excited to have partnered up with the great team at IllFonic to finally bring the definitive digital version of Halloween and Michael Myers to video game fans everywhere,” said Malek Akkad, President of Compass International Pictures, Inc. Halloween will unleash Michael Myers onto Xbox Series X|S, PlayStation 5, and PC via Steam and the Epic Games Store in 2026. Website: https://t.co/JGgRKC3Ulv WISHLIST  AT YOUR PREFERRED STORE FRONT - XBOX, PLAYSTATION, STEAM, and the EPIC GAMES STORE. Sign up for The Halloween Portal, the premier destination for fans featuring breaking news, exclusive content, and much more. https://t.co/qRGYfqgQUa #halloweenportal #michaelmyers #halloweenmovies #Halloweenmovie #thenighthecamehome #Halloween1978 #halloween

    5749227530K viewsView on X
  • Sep 16, 202669x their median

    Halloween: The Video Game is brimming with franchise easter eggs! Which ones have you found so far? Halloween: The Game is OUT NOW! Website: https://t.co/JGgRKC3Ulv GET YOUR COPY NOW AT YOUR PREFERRED STOREFRONT -XBOX, PLAYSTATION, STEAM, and the EPIC GAMES STORE. Sign up for The Halloween Portal, the premier destination for fans featuring breaking news, exclusive content, and much more. https://t.co/qRGYfqgQUa #TheNightHeCameHome #michaelmyers #halloween1978 #Halloween

    650334123K viewsView on X
  • Oct 19, 202661x their median

    HAPPY 69th BIRTHDAY TO THE SHAPE, MICHAEL MYERS! Born October 19th, 1957! You may want to let him cut the cake. Just sayin'! https://t.co/qiOVsZLoPk

    5058813411K viewsView on X
  • Sep 17, 202659x their median

    Okay, so we are trying to get ahead of this early to avoid another “unfortunate incident.” Please heed the warning. Be vigilant. Be alert! Under NO circumstances should you take part in the “Big Giveaway.” No, seriously! DON’T! #halloween #silvershamrock #psa #horror https://t.co/bnifRzUPpE

    517567715K viewsView on X
  • Aug 19, 202643x their median

    FUN FACT! Michael Myers is the only famous slasher to kill an Oscar winner and fight an Avenger from the MCU! What should be next for him? Halloween: The Game will unleash Michael Myers onto Xbox Series X|S, PlayStation 5, and PC via Steam and the Epic Games Store on SEPTEMBER 8, 2026! Website: https://t.co/JGgRKC3mvX WISHLIST AND PREORDER NOW AT YOUR PREFERRED STOREFRONT - XBOX, PLAYSTATION, STEAM, and the EPIC GAMES STORE. Sign up for The Halloween Portal, the premier destination for fans featuring breaking news, exclusive content, and much more. https://t.co/qRGYfqgj4C #TheNightHeCameHome #michaelmyers #halloween1978 #Halloween

    393269119K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#halloween#thenighthecamehome

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 10 interactions against 477K followers, an engagement rate of 0.002%. Measured over 24 original posts, its engagement rate beats 17% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.1K times each, and 0.503% of those impressions turn into an interaction. That is about 0.438% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 16:00 UTC, and Monday is the busiest day of the week. Of the 24 posts sampled, 100% carry an image or video and 17% link out. The account's strongest tracked post pulled 3.7K interactions, about 366x its own typical post. Recurring topics include #halloween, #thenighthecamehome.

What is HalloweenMovies™'s engagement rate on X?
HalloweenMovies™ (@Halloweenmovies) has an engagement rate of 0.002%, based on the median interactions across 24 original posts from the last 30 days against 476,505 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.002%, HalloweenMovies™ sits below the 10th percentile of the 205,475 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Halloweenmovies have real engagement?
Its engagement rate beats 17% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Halloweenmovies post?
Most posts go out around 16:00 UTC, and Monday is its busiest day, at roughly 1.33 posts per day across the measured window.

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