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Halloween Daily News engagement report

@HalloweenDaily - 421K followers on X

Measured over 14 original posts from a 30-day window, last computed on August 30, 2026.

Engagement

Bottom 10% for its size
Per follower
0.001%
of 421K followers
Per impression
0.353%
1.1K views on a typical post
Reach
0.27%
of its followers see a post
Typical post
4
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
0.6/day
active 37% of days
Peak time
19:00 UTC
Wednesday

A typical post picks up 4 interactions against 421K followers, an engagement rate of 0.001%. Measured over 14 original posts, its engagement rate beats 8% of 3,882 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.1K times each, and 0.353% of those impressions turn into an interaction. That is about 0.269% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.6 post a day over the last 30 days, though only 37% of days saw any activity at all. Most posts go out around 19:00 UTC, and Wednesday is the busiest day of the week. Of the 14 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 37 interactions, about 9.3x its own typical post. Recurring topics include #michaelmyersmonday, #hallohunting, #halloweengame.

Measured over 14 original posts from a 30-day window, last computed on August 30, 2026. Recurring tags: #michaelmyersmonday, #hallohunting, #halloweengame.

Compared with accounts its own size

Halloween Daily News's engagement rate beats 8% of the tracked X accounts closest to it in follower count (3,882 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 26% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.001%, Halloween Daily News sits below the 10th percentile of the 37,582 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.081%
p750.439%
p902.10%
p99158.1%
Engagement rate as a share of followers, across the 37,582 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 105,409 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.439%
90th percentile2.10%
99th percentile158.1%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 19:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 19:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 19:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%52K
01:00 UTC-2%53K
02:00 UTC-3%51K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%50K
07:00 UTC-5%54K
08:00 UTC-4%62K
09:00 UTC-3%72K
10:00 UTC-2%74K
11:00 UTC-3%81K
12:00 UTC-2%89K
13:00 UTC-2%98K
14:00 UTC-4%101K
15:00 UTC-2%104K
16:00 UTC-3%102K
17:00 UTC-3%94K
18:00 UTC-1%88K
19:00 UTC-2%83K
20:00 UTC-1%77K
21:00 UTC-1%68K
22:00 UTC-2%59K
23:00 UTC-2%53K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%237K
Monday0%300K
Tuesday-3%299K
Wednesday-1%256K
Thursday-1%249K
Friday-3%258K
Saturday+3%232K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Jul 22, 20269.3x their median

    Legendary stuntman Dick Warlock's new book THE SHAPE OF MY CAREER, his memoir from Disney and John Wayne to playing Michael Myers, doubling as Snake Plissken, and much more, was just released and is available now from Harker Press. Own it here: https://t.co/FWIydvLOWd šŸŽƒ https://t.co/GQenYjifv8

    324014.0K viewsView on X
  • Jul 25, 20268.5x their median

    The future is now in HOT SPOT. It's wild and unpredictable in the best ways, visually unique and captivating, with great performances, awesome soundtrack. And it's thematically so timely and relevant.Ā  In theaters August 21. šŸŽƒ https://t.co/GdGQUkexDR

    277009.5K viewsView on X
  • Jun 24, 20268.3x their median

    A sequel to the 1995 cult favorite Halloween slasher JACK-O, here's the official poster for the new sequel JACK-O 2, coming soon from writer/director Fred Olen Ray. Watch the trailer: https://t.co/22gMMXsVDm šŸŽƒ https://t.co/tfqKa94LtY

    275101.4K viewsView on X
  • Aug 9, 20265.3x their median

    NEW Halloween 2026 has landed at T.J. Maxx! Watch our full #HalloHunting store walkthrough video: https://t.co/IBFp7SLbrg šŸŽƒ https://t.co/x3D3ThOxMh

    200102.2K viewsView on X
  • Jul 14, 20264.5x their median

    The HALLOWEEN TV series is reportedly no longer moving forward, with the focus for the Michael Myers franchise shifting back to movies ahead of the upcoming 50th anniversary of John Carpenter's original film in 2028. Watch our full report: https://t.co/lYo0mP9VNB šŸŽƒ https://t.co/X6NdyduogW

    161101.2K viewsView on X
  • Jul 22, 20263.3x their median

    NEW 2026 Lemax SPOOKY TOWN Halloween village unboxing and review just dropped! Watch now: https://t.co/hhmn0O4hQd šŸŽƒ https://t.co/N3eaDZlkf9

    121001.5K viewsView on X
  • Aug 19, 20262.8x their median

    Shudder has just announced its 2026 Season of Screams schedule of Halloween programming, including the premiere of HALLOWARRIOR, and CURSE OF THE GHOUL LOGS, from the creators of the highly anticipated new film, and much more. See the full schedule: https://t.co/pcD8aGB4A6 šŸŽƒ https://t.co/EVwfbkLg33

    83001.1K viewsView on X
  • Jul 17, 20262.8x their median

    šŸšØšŸŽƒšŸšØ The Home Depot's beloved 12-FT Skelly is back for 2026, with new App Controlled upgrades that allow you to speak through Skelly in "live" mode with voice-changing effects, available online NOW, $379: https://t.co/Ddv4POJT8g #HomeDepotCreator šŸŽƒ https://t.co/i2IbLUEqDn

    9200743 viewsView on X
  • Aug 14, 20262.5x their median

    šŸšØšŸŽƒšŸšØ NEW 2026 Jason Voorhees 5'11" animatronic with servo motored machete slashing action and audio licensed from Jason Universe is available online NOW from Spirit Halloween, $300. OWN IT NOW: https://t.co/TncH86hBfb šŸŽƒ https://t.co/tTHuyP0uiT

    90101.3K viewsView on X
  • Jun 20, 20262.5x their median

    NEW 2026 Wind-Up Wally 4-FT animatronic is available online NOW from Spirit Halloween, $170. Own it now: https://t.co/7YtQPP9QHd šŸŽƒ https://t.co/CS7fXVKmxF

    91002.5K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#michaelmyersmonday#hallohunting#halloweengame

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 4 interactions against 421K followers, an engagement rate of 0.001%. Measured over 14 original posts, its engagement rate beats 8% of 3,882 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.1K times each, and 0.353% of those impressions turn into an interaction. That is about 0.269% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.6 post a day over the last 30 days, though only 37% of days saw any activity at all. Most posts go out around 19:00 UTC, and Wednesday is the busiest day of the week. Of the 14 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 37 interactions, about 9.3x its own typical post. Recurring topics include #michaelmyersmonday, #hallohunting, #halloweengame.

What is Halloween Daily News's engagement rate on X?
Halloween Daily News (@HalloweenDaily) has an engagement rate of 0.001%, based on the median interactions across 14 original posts from the last 30 days against 420,993 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.001%, Halloween Daily News sits below the 10th percentile of the 37,582 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @HalloweenDaily have real engagement?
Its engagement rate beats 8% of the tracked X accounts closest to it in follower count (3,882 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @HalloweenDaily post?
Most posts go out around 19:00 UTC, and Wednesday is its busiest day, at roughly 0.6 posts per day across the measured window.

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