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Halle engagement report

@HalleBailey - 2.3M followers on X

Measured over 10 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Top 10% for its size
Per follower
0.46%
of 2.3M followers
Per impression
2.58%
413K views on a typical post
Reach
17.8%
of its followers see a post
Typical post
11K
interactions (median)
Saved
0.103%
426 bookmarks on a typical post
Posting rate
0.93/day
active 30% of days
Peak time
18:00 UTC
Friday

A typical post picks up 11K interactions against 2.3M followers, an engagement rate of 0.46%. Measured over 10 original posts, its engagement rate beats 97% of 3,791 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 413K times each, and 2.58% of those impressions turn into an interaction. That is about 17.8% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.93 post a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 18:00 UTC, and Friday is the busiest day of the week. Of the 10 posts sampled, 90% carry an image or video. The account's strongest tracked post pulled 93K interactions, about 8.8x its own typical post.

Measured over 10 original posts from a 30-day window, last computed on August 31, 2026.

Compared with accounts its own size

Halle's engagement rate beats 97% of the tracked X accounts closest to it in follower count (3,791 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 82% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.46%, Halle sits above the 75th percentile of the 36,759 accounts in this comparison. That places it in the top 25% band, which runs 0.434% to 2.10%.

p100.002%
p250.012%
p50 (median)0.08%
p750.434%
p902.10%
p99160.4%
Engagement rate as a share of followers, across the 36,759 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,964 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.434%
90th percentile2.10%
99th percentile160.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 18:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 18:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 18:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%54K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%79K
12:00 UTC-2%87K
13:00 UTC-3%95K
14:00 UTC-4%98K
15:00 UTC-2%101K
16:00 UTC-4%99K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%75K
21:00 UTC-1%66K
22:00 UTC-2%58K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%232K
Monday0%290K
Tuesday-2%281K
Wednesday-1%252K
Thursday-2%245K
Friday-3%254K
Saturday+3%228K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 15, 20268.8x their median

    Maya Boyd has been cast as Storm in β€˜X-MEN’. In theaters on May 5, 2028. https://t.co/lsWkA0nn6Y

    79K9.7K8713.9K6.3M viewsView on X
  • Jul 3, 20267.2x their median

    beach please πŸŒŠπŸšπŸ’• https://t.co/S51driA8Rr

    73K4.1K3451791.0M viewsView on X
  • Jun 23, 20266.0x their median

    mama happy πŸ§˜πŸ½β€β™€οΈπŸ’• https://t.co/SqQaGfHleX

    61K1.8K3992441.0M viewsView on X
  • Jun 21, 20265.6x their median

    pretty in pink for look 2 of the night 🎻πŸͺ‰πŸ’• https://t.co/kH8d8vOcYc

    56K3.2K198109772K viewsView on X
  • May 1, 20265.5x their median

    did my own makeup πŸ’„πŸ’• https://t.co/YplRb6lxpf

    55K2.6K5801762.2M viewsView on X
  • Aug 14, 20264.5x their median

    Princess Tiana, Cinderella & Ariel πŸ‘‘βœ¨ https://t.co/W8gxo4GIHy

    40K7.9K643761.0M viewsView on X
  • Aug 17, 20264.1x their median

    a little girl’s dream come true, over and over again πŸ₯ΉπŸ’• so honored to be a part of the disney princess legacy and so grateful that i get to sing and share in this magic βœ¨πŸ‘‘ https://t.co/ofyiK2RMh1

    40K3.6K14482301K viewsView on X
  • Jul 1, 20263.9x their median

    wishing the happiest birthday to my beautiful sister @ChloeBailey !!!! my best friend and protector β€οΈπŸ’«βœ¨ https://t.co/8rs3QVGFbd

    39K1.9K183105540K viewsView on X
  • Apr 9, 20263.8x their median

    πŸ–€ premiere night ✨ lead girl moment… our movie out in theaters this friday πŸ₯Ή https://t.co/Dc5eqMREHA

    37K3.4K19899417K viewsView on X
  • May 21, 20263.7x their median

    tell em that it’s human nature πŸŒΉπŸ’πŸŒΈβ˜€οΈπŸŒ·πŸŒ³βœ¨ https://t.co/Ez9Q1Rjk58

    34K4.9K6273841.2M viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 11K interactions against 2.3M followers, an engagement rate of 0.46%. Measured over 10 original posts, its engagement rate beats 97% of 3,791 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 413K times each, and 2.58% of those impressions turn into an interaction. That is about 17.8% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.93 post a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 18:00 UTC, and Friday is the busiest day of the week. Of the 10 posts sampled, 90% carry an image or video. The account's strongest tracked post pulled 93K interactions, about 8.8x its own typical post.

What is Halle's engagement rate on X?
Halle (@HalleBailey) has an engagement rate of 0.46%, based on the median interactions across 10 original posts from the last 30 days against 2,316,237 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.46%, Halle sits above the 75th percentile of the 36,759 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @HalleBailey have real engagement?
Its engagement rate beats 97% of the tracked X accounts closest to it in follower count (3,791 accounts), which puts it in the top 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @HalleBailey post?
Most posts go out around 18:00 UTC, and Friday is its busiest day, at roughly 0.93 posts per day across the measured window.

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