Hacienda engagement report
@Hacienda_Mexico - 1.2M followers on X
Measured over 55 original posts from a 30-day window, last computed on September 1, 2026.
Engagement
A typical post picks up 51 interactions against 1.2M followers, an engagement rate of 0.004%. Measured over 55 original posts, its engagement rate beats 24% of 3,862 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 4.3K times each, and 1.17% of those impressions turn into an interaction. That is about 0.355% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.7 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 15:00 UTC, and Friday is the busiest day of the week. Of the 55 posts sampled, 100% carry an image or video and 18% link out. The account's strongest tracked post pulled 352 interactions, about 6.9x its own typical post. Recurring topics include #2informedegobierno, #comunicadodeprensa, #honestidadyresultados.
Measured over 55 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #2informedegobierno, #comunicadodeprensa, #honestidadyresultados.
Compared with accounts its own size
Hacienda's engagement rate beats 24% of the tracked X accounts closest to it in follower count (3,862 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 55% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.004%, Hacienda sits above the 10th percentile of the 37,459 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.081% |
| 75th percentile | 0.438% |
| 90th percentile | 2.10% |
| 99th percentile | 159.8% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 15:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 52K |
| 01:00 UTC | -2% | 53K |
| 02:00 UTC | -3% | 51K |
| 03:00 UTC | -4% | 55K |
| 04:00 UTC | -6% | 44K |
| 05:00 UTC | -4% | 43K |
| 06:00 UTC | -4% | 49K |
| 07:00 UTC | -5% | 53K |
| 08:00 UTC | -4% | 62K |
| 09:00 UTC | -3% | 71K |
| 10:00 UTC | -2% | 74K |
| 11:00 UTC | -3% | 81K |
| 12:00 UTC | -2% | 89K |
| 13:00 UTC | -2% | 97K |
| 14:00 UTC | -3% | 100K |
| 15:00 UTC | -2% | 104K |
| 16:00 UTC | -4% | 101K |
| 17:00 UTC | -3% | 94K |
| 18:00 UTC | -1% | 87K |
| 19:00 UTC | -2% | 82K |
| 20:00 UTC | -1% | 77K |
| 21:00 UTC | -1% | 68K |
| 22:00 UTC | -1% | 59K |
| 23:00 UTC | -2% | 53K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 236K |
| Monday | 0% | 298K |
| Tuesday | -3% | 295K |
| Wednesday | -1% | 255K |
| Thursday | -1% | 249K |
| Friday | -3% | 257K |
| Saturday | +3% | 231K |
Best tweets
- Aug 15, 20266.9x their median
ℹ️ #NotaInformativa En atención a la nota publicada el día de hoy titulada “Denuncian empresas de EU acoso del SAT”, se informa lo siguiente: El Servicio de Administración Tributaria (SAT) y la Secretaría de Hacienda y Crédito Público han emitido diversos comunicados (20 de octubre de 2025, 5 y 26 de enero de 2026) y acuerdos (4 de mayo de 2026) mediante los cuales han impulsado acciones específicas orientadas a dar certeza jurídica y confianza a los contribuyentes en materia de fiscalización. Toda la información ⬇️ https://t.co/C9AsYR7CxZ 🌐
- Aug 26, 20265.6x their median
📢 #ComunicadoDePrensa Disminuye percepción de riesgo crediticio de México y Pemex en los mercados. Desde el inicio de la presente administración, los indicadores de referencia de percepción de riesgo crediticio conocidos como Credit Default Swap (CDS), tanto del soberano mexicano, como de Pemex han registrado una reducción sostenida, reflejo de una menor percepción de riesgo crediticio por parte de los inversionistas. Más información ⬇️ https://t.co/PYVKSkZ4re… 🌐
- Aug 11, 20264.7x their median
La Secretaría de Hacienda, a través de la Unidad de Inteligencia Financiera (UIF), presentó las nuevas Reglas de Carácter General para la Ley de Prevención e Identificación de Operaciones con Recursos de Procedencia Ilícita, las cuales brindarán una mayor certeza jurídica, mejor coordinación institucional, así como la alineación con los estándares del Grupo de Acción Financiera Internacional (GAFI). 📹 Conoce más detalles ⬇️
- Aug 18, 20264.2x their median
📢 #ComunicadoDePrensa Hacienda redobla esfuerzos para erradicar el hostigamiento sexual y el acoso sexual en la APF. Para combatir y erradicar el hostigamiento sexual y el acoso sexual es necesario redoblar esfuerzos para consolidar una cultura institucional basada en el respeto irrestricto de los derechos humanos, la igualdad sustantiva y la dignidad de las personas, subrayó la titular de la Unidad de Administración y Finanzas de la Secretaría de Hacienda y Crédito Público, María Dolores Arellano Sesmas.
- Aug 10, 20264.0x their median
📢 #ComunicadoDePrensa La Secretaría de Hacienda fortalece el régimen nacional para la prevención del lavado de dinero con la publicación de las Reglas de Carácter General de la LFPIORPI. La Secretaría de Hacienda y Crédito Público publicó en el Diario Oficial de la Federación las Reglas de Carácter General previstas en la Ley Federal para la Prevención e Identificación de Operaciones con Recursos de Procedencia Ilícita (LFPIORPI), como parte de la implementación de las reformas a la Ley y a su Reglamento publicadas en 2025 y 2026, respectivamente, fortaleciendo el marco regulatorio aplicable a quienes realizan Actividades Vulnerables y consolidando el régimen preventivo en materia de prevención del lavado de dinero. https://t.co/gSw6I012cu 🌐
- Aug 10, 20262.4x their median
El superávit comercial en México registró un récord de crecimiento de 580%. La balanza entre exportaciones e importaciones presentó un superávit de 9,857 millones de dólares. Estos recursos permiten que se invierta en proyectos de desarrollo. https://t.co/vkjl2mL8ni
- Aug 28, 20261.8x their median
📢 #ComunicadoDePrensa Finanzas públicas y deuda pública a julio de 2026 Al cierre de julio, los principales balances fiscales registraron mejores resultados que los previstos en el programa, en línea con las metas anuales aprobadas por el H. Congreso de la Unión y con la reducción gradual del déficit presupuestario. Los ingresos presupuestarios crecieron por tercer año consecutivo, impulsados por el dinamismo de la recaudación del IVA (+9.9%), el IEPS distinto de combustibles (+9.3%) y los impuestos a las importaciones (+8.1%), así como por mayores ingresos petroleros (+10.7%). Toda la información en: https://t.co/6BuzBQlm0h 🌐
- Aug 28, 20261.8x their median
Con el combate al lavado de dinero debilitamos la estructura financiera del crimen organizado y atacamos la impunidad. Durante la presente administración, la Secretaría de Hacienda, a través de la Unidad de Inteligencia Financiera (UIF), ha inmovilizado 24,622 cuentas, 1 de cada 3 está vinculada a grupos delictivos. #2InformeDeGobierno #HonestidadyResultados
- Aug 31, 20261.7x their median
Al detectar operaciones financieras inusuales, la Secretaría de Hacienda, a través de la UIF, analiza la información y genera inteligencia financiera para identificar personas y estructuras que representan un riesgo, por lo que se añaden a la lista de personas bloqueadas y se inmovilizan los recursos bajo investigación. Estas acciones obstaculizan el avance del crimen organizado en México. #2InformeDeGobierno #HonestidadyResultados
- Aug 28, 20261.7x their median
📢 #ComunicadoDePrensa Gestión responsable de la deuda pública y diversificación de fuentes de financiamiento. El gobierno federal privilegia el mercado local como principal fuente de financiamiento y utiliza los mercados externos de manera estratégica y complementaria, en línea con el Plan Anual de Financiamiento 2026. La participación de la deuda neta externa del gobierno federal disminuyó de 23.3% del portafolio total en 2018 a 15.4% a junio para 2026. Más información ⬇️ https://t.co/faGHFU1uKq 🌐
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 51 interactions against 1.2M followers, an engagement rate of 0.004%. Measured over 55 original posts, its engagement rate beats 24% of 3,862 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 4.3K times each, and 1.17% of those impressions turn into an interaction. That is about 0.355% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.7 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 15:00 UTC, and Friday is the busiest day of the week. Of the 55 posts sampled, 100% carry an image or video and 18% link out. The account's strongest tracked post pulled 352 interactions, about 6.9x its own typical post. Recurring topics include #2informedegobierno, #comunicadodeprensa, #honestidadyresultados.
- What is Hacienda's engagement rate on X?
- Hacienda (@Hacienda_Mexico) has an engagement rate of 0.004%, based on the median interactions across 55 original posts from the last 30 days against 1,223,320 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.004%, Hacienda sits above the 10th percentile of the 37,459 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @Hacienda_Mexico have real engagement?
- Its engagement rate beats 24% of the tracked X accounts closest to it in follower count (3,862 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @Hacienda_Mexico post?
- Most posts go out around 15:00 UTC, and Friday is its busiest day, at roughly 3.67 posts per day across the measured window.