Hindustan Petroleum Corporation Limited engagement report
@HPCL - 235K followers on X
Measured over 43 original posts from a 30-day window, last computed on September 10, 2026.
Engagement
A typical post picks up 17 interactions against 235K followers, an engagement rate of 0.007%. Measured over 43 original posts, its engagement rate beats 14% of 6,874 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.4K times each, and 0.694% of those impressions turn into an interaction. That is about 1.04% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.8 posts a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 10:00 UTC, and Saturday is the busiest day of the week. Of the 43 posts sampled, 98% carry an image or video. The account's strongest tracked post pulled 108 interactions, about 6.4x its own typical post. Recurring topics include #29challenge, #avinya27, #hpcl.
Measured over 43 original posts from a 30-day window, last computed on September 10, 2026. Recurring tags: #29challenge, #avinya27, #hpcl.
Compared with accounts its own size
Hindustan Petroleum Corporation Limited's engagement rate beats 14% of the tracked X accounts closest to it in follower count (6,874 accounts, accounts of similar size (decile 6 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 33% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.007%, Hindustan Petroleum Corporation Limited sits above the 10th percentile of the 66,393 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.016%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.016% |
| 50th percentile | 0.1% |
| 75th percentile | 0.499% |
| 90th percentile | 2.09% |
| 99th percentile | 119.5% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 10:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 98% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 0% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 98% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 676 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 1, 20266.4x their median
10,000 customers. One growing community. One clear choice - HP Navya LPG. As more customers choose Navya for a smarter and more reliable LPG experience, we’re celebrating a milestone that belongs to every member of the Navya family. 10,000 choices, and counting. @HardeepSPuri @PetroleumMin @TheSureshGopi @Secretary_MoPNG @neerajmittalias #HPNavya #NavyaLPG #HPCL #10KCustomers #NewIndiaNewEnergy
- Aug 29, 20265.1x their median
Kolkata has always had its own way of lighting up the city. Now, a new kind of glow is on its way with HP Navya LPG - bringing a new era of convenience, right to your doorstep. Something new is coming. Stay tuned. @HardeepSPuri @PetroleumMin @TheSureshGopi @Secretary_MoPNG @neerajmittalias #HPNavya #NavyaLPG #HPCL #ComingSoon #NewIndiaNewEnergy
- Aug 31, 20264.6x their median
Who said everyday essentials can't have main-character energy? 😉 HP Navya brings style to the kitchen with a sleek design that fits right into your décor. From everyday cooking to weekend house parties, let your kitchen bring its A-game. HP Navya combines everyday functionality with a design-forward look that belongs right in the spotlight. @HardeepSPuri @PetroleumMin @TheSureshGopi @Secretary_MoPNG @neerajmittalias #HPCL #HPNavya #HPGas #DeliveringHappiness
- Aug 29, 20264.3x their median
Patna has always carried the weight of history - from the Golghar’s dome to the banks of the Ganga. Now, a new kind of energy is arriving with HP Navya LPG - bringing convenience and reliability, right to your doorstep. Something new is coming. Stay tuned. @HardeepSPuri @PetroleumMin @TheSureshGopi @Secretary_MoPNG @neerajmittalias #HPNavya #NavyaLPG #HPCL #ComingSoon #NewIndiaNewEnergy
- Sep 10, 20263.5x their median
LPG Refill Booking: What’s New? The revised booking interval is now 25 days between refills - applicable to all domestic LPG consumers, urban and rural alike. The earlier 45-day interval for rural consumers has been revised to 25 days, with immediate effect. One uniform standard, across every home. Clean fuel, brighter homes. Energy for a brighter tomorrow. @HardeepSPuri @PetroleumMin @TheSureshGopi @Secretary_MoPNG @neerajmittalias #HPCL #HPGas #LPG #CustomerFirst #EnergyForABrighterTomorrow
- Aug 30, 20263.3x their median
After nearly four decades of dedicated service, Subodh Batra, Executive Director – Supplies, Operations & Distribution, bids farewell to HPCL. A journey marked by commitment, leadership, learning and lasting relationships. As he steps into a new chapter, HPCL expresses its gratitude for his invaluable contributions and wishes him continued success, happiness and fulfilment. Here’s to a remarkable journey and an even brighter road ahead. @HardeepSPuri @PetroleumMin @TheSureshGopi @Secretary_MoPNG @neerajmittalias #HPCL #HPCLFamily #LegacyOfExcellence #DedicatedService #Leadership #NewChapter #Gratitude
- Sep 4, 20263.2x their median
When your everyday essential arrives with its own aura. HP Navya brings a sleek, modern look to your kitchen, turning a regular delivery into a moment worth noticing. Designed to complement your space while delivering trusted performance, HP Navya proves that functionality can have style too. Because some essentials are simply made to stand out. @HardeepSPuri @PetroleumMin @TheSureshGopi @Secretary_MoPNG @neerajmittalias #HPCL #HPGas #HPNavya #DeliveringHappiness
- Sep 4, 20263.0x their median
Ethanol isn't just a green initiative. It's India's green revolution on wheels. With every litre of ethanol-blended petrol, we cut carbon emissions by 40%, boost farmer incomes by over ₹1.66 lakh crore, and ensure zero liquid discharge at distilleries. This is sustainability with substance. No empty claims, only measurable impact. From cleaner air to stronger rural economies, ethanol is powering a self-reliant, future-ready India. And at HPCL, we're leading the charge with fuel that's better for your vehicle and the planet. @HardeepSPuri @PetroleumMin @TheSureshGopi @Secretary_MoPNG @neerajmittalias #HPCL #E20 #FuelFacts #E20Facts #CleanFuel
- Sep 4, 20262.4x their median
Some journeys need a destination. Some need direction. And the best ones have the right force behind them. This Janmashtami, here’s to every journey that moves forward. @HardeepSPuri @PetroleumMin @TheSureshGopi @Secretary_MoPNG @neerajmittalias #HPCL #poWer100 #DeliveringHappiness #HappyJanmashtami
- Sep 5, 20262.2x their median
What happens when better performance meets a cleaner drive? You get E20, a fuel blend designed to bring more to the road while helping reduce carbon emissions. With a higher octane rating, better anti-knock performance and improved combustion, E20 supports smoother acceleration and efficient engine performance. It’s a smarter step forward for both your vehicle and the environment. Because when performance and progress move together, the road ahead looks a whole lot better. @HardeepSPuri @PetroleumMin @TheSureshGopi @Secretary_MoPNG @neerajmittalias #HPCL #E20 #FuelFacts #E20Facts #AatmanirbharBharat #ViksitBharat
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 17 interactions against 235K followers, an engagement rate of 0.007%. Measured over 43 original posts, its engagement rate beats 14% of 6,874 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.4K times each, and 0.694% of those impressions turn into an interaction. That is about 1.04% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.8 posts a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 10:00 UTC, and Saturday is the busiest day of the week. Of the 43 posts sampled, 98% carry an image or video. The account's strongest tracked post pulled 108 interactions, about 6.4x its own typical post. Recurring topics include #29challenge, #avinya27, #hpcl.
- What is Hindustan Petroleum Corporation Limited's engagement rate on X?
- Hindustan Petroleum Corporation Limited (@HPCL) has an engagement rate of 0.007%, based on the median interactions across 43 original posts from the last 30 days against 234,936 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.007%, Hindustan Petroleum Corporation Limited sits above the 10th percentile of the 66,393 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @HPCL have real engagement?
- Its engagement rate beats 14% of the tracked X accounts closest to it in follower count (6,874 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @HPCL post?
- Most posts go out around 10:00 UTC, and Saturday is its busiest day, at roughly 1.77 posts per day across the measured window.