Hakainde Hichilema engagement report
@HHichilema - 776K followers on X
Measured over 3 original posts from a 30-day window, last computed on September 29, 2026.
Engagement
Early reading. We have captured 3 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 2.0K interactions against 776K followers, an engagement rate of 0.261%. Posts are seen about 54K times each, and 3.79% of those impressions turn into an interaction. That is about 6.90% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.1 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 10:00 UTC, and Tuesday is the busiest day of the week. Of the 3 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 2.2K interactions. Only 3 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 3 original posts from a 30-day window, last computed on September 29, 2026. Recurring tag: #growzambia.
Where this sits in the catalog
At 0.261%, Hakainde Hichilema sits above the 50th percentile of the 205,048 accounts in this comparison. That places it in the above the median band, which runs 0.143% to 0.678%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 10:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 0% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 248 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 14, 2026
We continue to receive encouraging results, alongside reports of peace, unity and solidarity across our country. There is much to be grateful for. Let us remain peaceful, patient and patriotic as we await the official outcome from those entrusted with managing the vote. HH https://t.co/Jep1mGOMbM
- Sep 1, 2026
Today we humbly took the oath of office to serve Zambia for a second term. We thank all who placed their trust in us and respect those who chose differently. Let us unite, work hard and build a more prosperous, united and resilient Zambia. One Zambia, One Nation, One People. 🇿🇲 https://t.co/COOKIy6JRO
- Aug 13, 2026
Today, the future of our nation is in your hands. Please vote peacefully, respect one another and remember that we are One Zambia, One Nation. https://t.co/6IT7qhMszS
- Sep 3, 2026
Thank you, Zambia 🇿🇲. We begin the next five years with gratitude, renewed determination and a shared responsibility to build a peaceful, united and prosperous nation. Let’s get to work. #GrowZambia https://t.co/ENItw3FUPb
- Aug 12, 2026
Thank you to everyone who has been part of this movement. God bless you and God bless Zambia. https://t.co/sjpL57bqvQ
- Aug 12, 2026
24 hours to decide the next five years. We have made progress together, and there is still more work to do. Tomorrow, let us choose to protect that progress and keep moving forward. Vote HH. Vote for Bally https://t.co/TAFRbR6Dq8
- Aug 13, 2026
Thank you to every Zambian who voted today, and to those still in line. We commend you for showing maturity and commitment to democracy, peace & unity. If you’re still in line, you will be allowed to vote. Let us remain patient as we await the official results. God bless Zambia. https://t.co/p98T3eKsJz
- Aug 13, 2026
Today alongside my family, I stood in line with fellow Zambians to cast my vote. Let us keep this election peaceful and orderly. Get out and vote; your voice matters. https://t.co/moSFjm3OWE
- Jul 31, 2026
Happy Anniversary Mutinta. Grateful for your unconditional love, support, and the beautiful journey we’ve shared together. Through every season, you’ve been my strength, my joy, and my greatest blessing. Here’s to many more years of memories together. With all my love, HH https://t.co/BpsvuBsGVs
- Jun 28, 2026
Zambia, forward! Bally https://t.co/J0NRIiHJ7e
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 2.0K interactions against 776K followers, an engagement rate of 0.261%. Posts are seen about 54K times each, and 3.79% of those impressions turn into an interaction. That is about 6.90% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.1 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 10:00 UTC, and Tuesday is the busiest day of the week. Of the 3 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 2.2K interactions. Only 3 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is Hakainde Hichilema's engagement rate on X?
- Hakainde Hichilema (@HHichilema) has an engagement rate of 0.261%, based on the median interactions across 3 original posts from the last 30 days against 775,900 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.261%, Hakainde Hichilema sits above the 50th percentile of the 205,048 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @HHichilema have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @HHichilema post?
- Most posts go out around 10:00 UTC, and Tuesday is its busiest day, at roughly 0.1 posts per day across the measured window.