Guns & Ammo Magazine engagement report
@GunsAndAmmoMag - 228K followers on X
Measured over 3 original posts from a 30-day window, last computed on September 11, 2026.
Engagement
Early reading. We have captured 3 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 30 interactions against 228K followers, an engagement rate of 0.013%. Posts are seen about 4.6K times each, and 0.654% of those impressions turn into an interaction. That is about 2.01% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.13 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 15:00 UTC, and Monday is the busiest day of the week. Of the 3 posts sampled, 100% carry an image or video and 33% are part of a thread. The account's strongest tracked post pulled 207 interactions, about 6.9x its own typical post. Recurring topics include #shotgun, #browning, #gun. Only 3 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 3 original posts from a 30-day window, last computed on September 11, 2026. Recurring tags: #shotgun, #browning, #gun.
Where this sits in the catalog
At 0.013%, Guns & Ammo Magazine sits above the 10th percentile of the 205,582 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.679% |
| 90th percentile | 2.56% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 15:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 0% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 511 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Apr 17, 20266.9x their median
Pick Your Favorite: @GunsAndAmmoMag tested Nill grips on three #classicfirearms, including an @HecklerAndKoch P7 #9mm and an Interarms-imported @Carl_Walther TPH .22 and a @SmithandWessonC Model 19 .357 #magnum This leads us to wonder, if you could only pick one of these #guns … And why?
- May 12, 20265.4x their median
On May 12, 2026, @Beretta_1526 announced the Titan in 6.5 Grendel, a one-of-kind #MSR to celebrate the company’s 500th Anniversary. The Titan features components made from magnesium (lower receiver), titanium (upper receiver) and carbon fiber (stock, grip and forend), highlighting the brand’s manufacturing capabilities. Inside is an adjustable, short-stroke gas piston system and a two-stage trigger. This project represents Beretta’s vision for the future of this category. Look closely at the grey camo pattern and you’ll see the date “1526” as handwritten by Bartolomeo Beretta in a historical document. The semiautomatic #rifle is paired with a @steineropticsusa , another brand in Beretta Holding. @Beretta_USA @SteinerOpticsUS
- Jul 4, 20265.3x their median
Cartoon by @afbranco for the July 2026 issue of @GunsAndAmmoMag https://t.co/6cxlY2Kj8H
- Mar 8, 20264.5x their median
First Impressions? #PSADagger full-size 9mm in #SniperGreen with #threadedbarrel and optic ready with ballistic nylon case. Sights will co-witness with most #reddot sights. And it’s very affordable! #PalmettoStateArmory https://t.co/vYL0dzApsP
- Mar 10, 20263.2x their median
Rob Leatham of @Springfield_Inc coaches target transitions during an impromptu range session with #gunsandammo using a discontinued XD-M Elite 4.5” 9mm #pistol. #shootingtip #rangeday #thegreatone https://t.co/DQF3cSWonF
- Jun 22, 20262.6x their median
Juxtaposed: Mauser K98K versus M1 Carbine. The #K98k is a bolt-action infantry #rifle chambered in the powerful 7.92x57mm #Mauser cartridge while the #M1Carbine is a lightweight semiautomatic developed for mobility and close-to-medium range engagements. The K98k has an internal 5-round magazine while the M1 Carbine was issued with a 15-round detachable box magazine during #WorldWar2. If you had to choose between these two very different rifles, which would you pick up on the battlefield to fight with? Tell us why in the comments!
- Mar 17, 20262.5x their median
#BudgetFriendly @TaurusUSA GX2 9mm carries 13+1 rounds and comfortably conceals. @gunsandammomag editors evaluated it with a @Streamlight TLR-7 series light to ensure that the rail would accept this popular accessory. Affordable practice with @magtechammo 9mm 115-gr. FMJ. We put 1,000 rounds through it with no malfunctions and averaged 2.2-inch 5-shot groups from 25 yards on a benchrest. If you can’t afford to spend a lot on an #EDC try the GX2.
- Jul 21, 20262.4x their median
If you could go back to the 1970s to 1980s, and you could bring back one of these Custom 1911s, which one are you choosing? The Pachmayr Combat Special often featured a two-tone slide, proprietary components and the brand’s rubber grips. The Devel Gammon was a product of Charley Kelsey, sometimes featuring radical or innovative components such as hooked triggerguards, compensators, and large magazine releases, just to name a few. Both were capable of competition-level accuracy and command high prices today.
- Jul 14, 20262.0x their median
A full-review coming to the October 2026 issue of @GunsAndAmmoMag on the @Springfield_Inc compact SA-35 9mm #handgun with finely cut-checkered walnut grips. Capacity is 15+1 rounds and the forged stainless-steel barrel length is 4 inches. Tactical Rack sights are a modern touch to the classic design. Shown with 15 rounds of @TeamHornady 115-gr. Personal Defense ammunition. Shoot #woodandsteel
- Apr 7, 20262.0x their median
Official Release: @HecklerAndKoch #VP9CC strikerfire 9mm #pistol is shown with a @VortexOptics Defender CCW closed-emitter #reddot. (Optic included!) Key takeaways for #HK newest made-in-Germany micro-compact is the “paddle-style” magazine release, 6 backstraps, RMSc mounting plate and two magazines (10+1, 12+1). Length 6.15 in., height 4.4 in., width 1.1 in, barrel 3.1 in., weight w/ mag 20.6 oz. Follow @GunsAndAmmoMag on social for more information and shooting results and subscribe for G&A’s full report. Does the VP9CC interest you?
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
Buy or sell Twitter (X) accounts - escrow-protected
PlayerSells is an escrow marketplace for Twitter (X) accounts. Every deal is protected, with no middleman risk.
Reading these numbers
A typical post picks up 30 interactions against 228K followers, an engagement rate of 0.013%. Posts are seen about 4.6K times each, and 0.654% of those impressions turn into an interaction. That is about 2.01% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.13 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 15:00 UTC, and Monday is the busiest day of the week. Of the 3 posts sampled, 100% carry an image or video and 33% are part of a thread. The account's strongest tracked post pulled 207 interactions, about 6.9x its own typical post. Recurring topics include #shotgun, #browning, #gun. Only 3 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is Guns & Ammo Magazine's engagement rate on X?
- Guns & Ammo Magazine (@GunsAndAmmoMag) has an engagement rate of 0.013%, based on the median interactions across 3 original posts from the last 30 days against 228,094 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.013%, Guns & Ammo Magazine sits above the 10th percentile of the 205,582 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @GunsAndAmmoMag have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @GunsAndAmmoMag post?
- Most posts go out around 15:00 UTC, and Monday is its busiest day, at roughly 0.13 posts per day across the measured window.